Report Update: May 1, 2024

World - Tea - Market Analysis, Forecast, Size, Trends and Insights

Single report

Sent by email within 24h (Mon-Fri)

$599 Basic Edition

$2095 Professional Edition

What's the difference?

Subscription

Online access and download

from $350/month

Get instant access to more than 2 million reports, dashboards, and datasets on the IndexBox Platform.

View Pricing

Matcha Market Size

The global matcha market size was valued at USD 2.62 billion in 2019 and is expected to reach USD 4.83 billion by 2027, growing at a CAGR of 8.1% during the forecast period.

The increasing trend of healthy living and fitness lifestyles is the major factor driving the growth of the market. Matcha offers several health benefits such as improved metabolism, increased antioxidants, and reduced stress levels. Due to the growing awareness among consumers about the harmful effects of synthetic ingredients in processed food, there is a trend of consuming natural products. Matcha is one such natural product that has gained significant popularity in recent years.

The Asia-Pacific region dominates the matcha market, with Japan being the largest consumer and producer of matcha globally. The forming techniques and processes used in Japan are renowned, which provides it with a competitive advantage in the international market. However, there is a growing demand for matcha in North America, Europe, and other regions due to an increasing interest in healthy lifestyles and a desire for natural and organic products.

The increasing demand for matcha has led to the launch of various innovative products in the market. For example, matcha blends with different herbs, fruits, and spices have been introduced to cater to the diverse needs and tastes of consumers. Companies such as Ito En, Nestle S.A., and Aiya America are leading players in the matcha market who are constantly improving their products by offering new flavors, packaging, and advertising.

However, the high price of matcha is a significant challenge faced by the market. The sophisticated cultivation techniques and processes involved in producing high-quality matcha make it an expensive product. Several consumers are hesitant to purchase matcha products due to the high cost. Moreover, the availability of counterfeit matcha products in the market is also a significant challenge that is affecting the growth of the market. To overcome this, the government and various industry players are implementing stringent quality testing measures and certifications to ensure the quality of matcha products.

In conclusion, the global matcha market is expanding rapidly, driven by the increasing trend of healthy living and fitness lifestyles. The market is expected to witness significant growth in the future due to the introduction of new products, innovative flavors, and packaging. However, the market's high price and counterfeit products are significant challenges that need to be addressed by industry players if they want to capitalize on the growing demand for matcha.

This report provides an in-depth analysis of the global tea market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

FCL 667 - Tea

Country coverage:

Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:

+ the largest producing countries

Data coverage:

Global market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Global production, split by region and country
Global trade (exports and imports)
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Company coverage:

Unilever, Pickwick, Akbar Tea, Ahmad Tea, Ringtons, Tata Global Beverages, Associated British Foods, Dilmah Ceylon Tea Company PLC, Bushells, Madame Flavour, M. M. Ispahani Limited, Matte Leao, DavidsTea, Teekanne, Restaurant Brands International, Ten Fu Group, Betjeman & Barton, Fauchon, Kusmi Tea, Laduree, Le Palais des Thes, Mariage Freres, TeaGschwendner, Teekampagne, Teabox, Luk Yu, Godrej Tea, Gujarat Tea Processors & Packers Ltd, Limtex, Society Tea, Madhu Jayanti International, Sariwangi, Barry's Tea, Bewley's, Wissotzky Tea, Harada Tea Processing Co., Ito En, BOH Tea Plantation, Giribandhu Tea Estate, Sabah Tea, Rakura tea, Zealong, Tapal Tea, TWG Tea, Alghazaleen Tea, BPL Teas, Heladiv, Mlesna, Caykur, American Tea Room, Argo Tea, Bigelow Tea Company

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. CONSUMPTION BY COUNTRY
3. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. COUNTRIES WITH TOP YIELDS
4. TOP EXPORTING COUNTRIES
5. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. GLOBAL PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
2. PRODUCTION BY COUNTRY
3. HARVESTED AREA AND YIELD BY COUNTRY
8. GLOBAL IMPORTS
The Largest Importers on The Market and How They Succeed
1. IMPORTS FROM 2012–2023
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. GLOBAL EXPORTS
The Largest Exporters on The Market and How They Succeed
1. EXPORTS FROM 2012–2023
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
11. COUNTRY PROFILES

The Largest Markets And Their Profiles
This Chapter is Available Only for the Professional Edition PRO
- United States
- China
- Japan
- Germany
- United Kingdom
- France
- Brazil
- Italy
- Russian Federation
- India
- Canada
- Australia
- Republic of Korea
- Spain
- Mexico
- Indonesia
- Netherlands
- Turkey
- Saudi Arabia
- Switzerland
- Sweden
- Nigeria
- Poland
- Belgium
- Argentina
- Norway
- Austria
- Thailand
- United Arab Emirates
- Colombia
- Denmark
- South Africa
- Malaysia
- Israel
- Singapore
- Egypt
- Philippines
- Finland
- Chile
- Ireland
- Pakistan
- Greece
- Portugal
- Kazakhstan
- Algeria
- Czech Republic
- Qatar
- Peru
- Romania
- Vietnam
LIST OF TABLES
1. Key Findings In 2023
2. Market Volume, In Physical Terms, 2012–2023
3. Market Value, 2012–2023
4. Per Capita Consumption, By Country, 2018–2023
5. Production, In Physical Terms, By Country, 2012–2023
6. Harvested Area, By Country, 2012-2023
7. Yield, By Country, 2012-2023
8. Imports, In Physical Terms, By Country, 2012–2023
9. Imports, In Value Terms, By Country, 2012–2023
10. Import Prices, By Country Of Destination, 2012–2023
11. Exports, In Physical Terms, By Country, 2012–2023
12. Exports, In Value Terms, By Country, 2012–2023
13. Export Prices, By Country Of Origin, 2012–2023
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2023
2. Market Value, 2012–2023
3. Consumption, By Country, 2023
4. Market Volume Forecast to 2030
5. Market Value Forecast to 2030
6. Products: Market Size And Growth, By Type
7. Products: Average Per Capita Consumption, By Type
8. Products: Exports And Growth, By Type
9. Products: Export Prices And Growth, By Type
10. Production Volume And Growth
11. Yield And Growth
12. Exports And Growth
13. Export Prices And Growth
14. Market Size And Growth
15. Per Capita Consumption
16. Imports And Growth
17. Import Prices
18. Production, In Physical Terms, 2012–2023
19. Production, In Value Terms, 2012–2023
20. Area Harvested, 2012–2023
21. Yield, 2012–2023
22. Production, By Country, 2023
23. Production, In Physical Terms, By Country, 2012–2023
24. Harvested Area, By Country, 2023
25. Harvested Area, By Country, 2012-2023
26. Yield, By Country, 2012-2023
27. Imports, In Physical Terms, 2012–2023
28. Imports, In Value Terms, 2012–2023
29. Imports, In Physical Terms, By Country, 2023
30. Imports, In Physical Terms, By Country, 2012–2023
31. Imports, In Value Terms, By Country, 2012–2023
32. Import Prices, By Country, 2012–2023
33. Exports, In Physical Terms, 2012–2023
34. Exports, In Value Terms, 2012–2023
35. Exports, In Physical Terms, By Country, 2023
36. Exports, In Physical Terms, By Country, 2012–2023
37. Exports, In Value Terms, By Country, 2012–2023
38. Export Prices, 2012–2023