Postcard Market

Postcard market: enjoy the latest info empowered by an Ai-driven market research tool. Data contain companies, exports, production, imports, trade, consumption, market prices, and market size. Here is a split by country, including Latin America, the Middle East, the U.S., EU, Russia, Africa, the U.K., and China. Market insights and forecast to 2030 are also provided in the dashboards.


Get FREE access to the latest REPORT on the Postcard Market. Make informed decisions with market maps on the DASHBOARD. Download datasets on the TABLE page.

Postcard - World's Largest Markets

RatingCountry
1United States
2China
3United Kingdom
4Canada
5Germany

In value terms, the largest postcard markets worldwide were the United States, China and the UK, with a combined 61% share of the global market. Canada, Germany, Syrian Arab Republic, Australia, Mexico, the Netherlands, Hong Kong SAR and Indonesia lagged somewhat behind, together comprising a further 22%.

Among the main consuming countries, Mexico recorded the highest rates of growth with regard to market size, over the period under review, while postcard market for the other global leaders experienced more modest paces of growth.

Postcard Prices

Lowest Prices - FOB - Top Exporters

COUNTRY201820192020CAGR,
2018-2020
USD per ton
China945756984810-28.7%
Hong Kong SAR721867685102-15.9%
United Kingdom1427113483147711.7%
Germany2155821000229423.2%
Average1146780177349-19.9%

Prices varied noticeably by the country of origin; the country with the highest price was Germany ($22,942 per ton), while China ($4,810 per ton) was amongst the lowest.

From 2018 to 2020, the most notable rate of growth in terms of prices was attained by Germany, while the other global leaders experienced mixed trends in the export price figures.

Highest Prices - CIF - Top Importers

COUNTRY201820192020CAGR,
2018-2020
USD per ton
Germany2045821461217143.0%
United States1614718684176214.5%
Canada105231217610394-0.6%
Belgium8775818190681.7%
United Kingdom6390741276409.3%
France1045698477541-15.1%
Australia5402598564929.6%
Ireland11645103806184-27.1%
Netherlands550749604862-6.0%
Hong Kong SAR466349443747-10.4%
Average1037711619107681.9%

Prices varied noticeably by the country of destination; the country with the highest price was Germany ($21,714 per ton), while Hong Kong SAR ($3,747 per ton) was amongst the lowest.

From 2018 to 2020, the most notable rate of growth in terms of prices was attained by Australia, while the other global leaders experienced more modest paces of growth.

Postcard - Top Importers

COUNTRY201820192020CAGR,
2018-2020
billion USD
United States0.50.50.3-16.6%
United Kingdom0.20.20.2-10.2%
Germany0.10.10.1-7.5%
Canada0.10.10.07-18.5%
Netherlands0.040.040.03-11.3%

In value terms, the largest postcard importing markets worldwide were the United States ($319M), the UK ($177M) and Germany ($95M), with a combined 60% share of global imports. Canada, the Netherlands, Australia, Hong Kong SAR, Belgium, France and Ireland lagged somewhat behind, together comprising a further 21%.

Among the main importing countries, Australia recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other global leaders experienced a decline in the imports figures.

Postcard - Top Exporters

COUNTRY201820192020CAGR,
2018-2020
billion USD
China0.80.70.5-22.1%
United Kingdom0.090.080.06-16.3%
Hong Kong SAR0.040.050.0625.4%
Germany0.050.050.050.6%

In value terms, China ($500M) remains the largest postcard supplier worldwide, comprising 50% of global exports. The second position in the ranking was occupied by the UK ($61M), with a 6.1% share of global exports. It was followed by Hong Kong SAR, with a 5.8% share.

From 2018 to 2020, the average annual growth rate of value in China stood at -22.1%. In the other countries, the average annual rates were as follows: the UK (-16.3% per year) and Hong Kong SAR (+25.4% per year).

Postcard - Market Forecast

Driven by rising demand for postcard worldwide, the market is expected to start an upward consumption trend over the next decade. The performance of the market is forecast to increase slightly, with an anticipated CAGR of for the period from 2020 to 2030, which is projected to bring the market volume to by the end of 2030.

Postcard - Top Companies

TOPPAN PRINTING CO., LTD., DAI NIPPON PRINTING CO., LTD., R. R. Donnelley & Sons Company, The Print Factory, Quad/Graphics Inc., INNOVSOURCE SERVICES PRIVATE LIMITED, Merrill Corporation Hong Kong Limited, Giesecke+Devrient Gesellschaft mit beschränkter Haftung, Shenzhen Taihao Printing Packing Co., Ltd., Harland Clarke Holdings Corp., CHINCHILLA NEWSPAPERS PTY. LTD., APN PRINTING SERVICES PTY LTD, TOPPAN FORMS CO.,LTD., 21st Century Fox America, Inc., Yixing Xinbang Postal and Telecommunication Printing Co., Ltd., Deluxe Corporation, Acco Brands Corporation, Consolidated Graphics, Inc., Beijing Xingguang Printing Factory, Qg, LLC

Postcard - Product Coverage

  • HS 4909 - Printed or illustrated postcards; printed cards bearing personal greetings, messages or announcements, whether or not illustrated, with or without envelopes or trimmings

Source: IndexBox Market Intelligence Platform

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