Africa: Perfume Market 2024

Perfume Market Size in Africa

The African perfume market shrank to $X in 2022, reducing by X% against the previous year. The market value increased at an average annual rate of X% from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. Over the period under review, the market reached the peak level at $X in 2019; however, from 2020 to 2022, consumption failed to regain momentum.

Perfume Production in Africa

In value terms, perfume production reduced to $X in 2022 estimated in export price. The total production indicated a notable increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by X% against 2020 indices. The most prominent rate of growth was recorded in 2014 when the production volume increased by X%. The level of production peaked at $X in 2019; however, from 2020 to 2022, production failed to regain momentum.

Perfume Exports

Exports in Africa

In 2022, overseas shipments of perfumes and toilet waters increased by X% to X tons, rising for the third year in a row after two years of decline. Total exports indicated strong growth from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2019 indices. The pace of growth was the most pronounced in 2017 when exports increased by X%. The volume of export peaked in 2022 and is likely to continue growth in the immediate term.

In value terms, perfume exports surged to $X in 2022. Total exports indicated a buoyant increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2020 indices. The most prominent rate of growth was recorded in 2021 when exports increased by X% against the previous year. Over the period under review, the exports reached the peak figure in 2022 and are likely to see gradual growth in the immediate term.

Exports by Country

Cote d'Ivoire prevails in exports structure, resulting at X tons, which was near X% of total exports in 2022. Morocco (X tons) took an X% share (based on physical terms) of total exports, which put it in second place, followed by South Africa (X%) and Senegal (X%). The following exporters - Nigeria (X tons) and Tunisia (X tons) - each reached a X% share of total exports.

Cote d'Ivoire was also the fastest-growing in terms of the perfumes and toilet waters exports, with a CAGR of X% from 2012 to 2022. At the same time, Nigeria (X%) and South Africa (X%) displayed positive paces of growth. Senegal experienced a relatively flat trend pattern. By contrast, Morocco (X%) and Tunisia (X%) illustrated a downward trend over the same period. Cote d'Ivoire (X p.p.) significantly strengthened its position in terms of the total exports, while Tunisia, Senegal and Morocco saw its share reduced by X%, X% and X% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest perfume supplying countries in Africa were Cote d'Ivoire ($X), Morocco ($X) and Tunisia ($X), with a combined X% share of total exports. South Africa, Senegal and Nigeria lagged somewhat behind, together accounting for a further X%.

In terms of the main exporting countries, Nigeria, with a CAGR of X%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the export price in Africa amounted to $X per ton, declining by X% against the previous year. Over the period under review, the export price showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2015 an increase of X%. The level of export peaked at $X per ton in 2019; however, from 2020 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Tunisia ($X per ton), while Cote d'Ivoire ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Tunisia (X%), while the other leaders experienced more modest paces of growth.

Perfume Imports

Imports in Africa

For the eighth year in a row, Africa recorded growth in purchases abroad of perfumes and toilet waters, which increased by X% to X tons in 2022. Over the period under review, imports showed a strong expansion. The pace of growth was the most pronounced in 2021 with an increase of X% against the previous year. The volume of import peaked in 2022 and is expected to retain growth in the immediate term.

In value terms, perfume imports reduced to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2021 with an increase of X% against the previous year. As a result, imports attained the peak of $X, and then contracted in the following year.

Imports by Country

In 2022, Senegal (X tons) represented the main importer of perfumes and toilet waters, generating X% of total imports. It was distantly followed by Morocco (X tons), Ghana (X tons), Angola (X tons) and South Africa (X tons), together making up a X% share of total imports. Algeria (X tons), Libya (X tons), Sudan (X tons), Democratic Republic of the Congo (X tons), Mali (X tons), Somalia (X tons), Nigeria (X tons) and Lesotho (X tons) held a little share of total imports.

Imports into Senegal increased at an average annual rate of X% from 2012 to 2022. At the same time, Mali (X%), Lesotho (X%), Ghana (X%), Democratic Republic of the Congo (X%), Somalia (X%), Sudan (X%), Morocco (X%), Nigeria (X%), Libya (X%), Angola (X%) and South Africa (X%) displayed positive paces of growth. Moreover, Mali emerged as the fastest-growing importer imported in Africa, with a CAGR of X% from 2012-2022. By contrast, Algeria (X%) illustrated a downward trend over the same period. Senegal (X p.p.), Ghana (X p.p.), Democratic Republic of the Congo (X p.p.), Mali (X p.p.), Sudan (X p.p.) and Somalia (X p.p.) significantly strengthened its position in terms of the total imports, while Libya, South Africa, Angola and Algeria saw its share reduced by X%, X%, X% and X% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest perfume importing markets in Africa were South Africa ($X), Morocco ($X) and Ghana ($X), together accounting for X% of total imports. Libya, Algeria, Sudan, Somalia, Angola, Mali, Senegal, Nigeria, Democratic Republic of the Congo and Lesotho lagged somewhat behind, together comprising a further X%.

Mali, with a CAGR of X%, recorded the highest growth rate of the value of imports, among the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the import price in Africa amounted to $X per ton, falling by X% against the previous year. In general, the import price saw a deep downturn. The pace of growth was the most pronounced in 2014 an increase of X% against the previous year. As a result, import price attained the peak level of $X per ton. From 2015 to 2022, the import prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was South Africa ($X per ton), while Senegal ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Nigeria (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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