Report Update: May 1, 2024

India - Printed Or Illustrated Postcards And Printed Cards - Market Analysis, Forecast, Size, Trends and Insights

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Postcard Price in India - 2023

Postcard Price in India (FOB) - 2022

The average postcard export price stood at $18,059 per ton in 2022, rising by 32% against the previous year. Overall, the export price enjoyed a strong increase. The growth pace was the most rapid in 2018 when the average export price increased by 88%. The export price peaked at $19,476 per ton in 2020; however, from 2021 to 2022, the export prices stood at a somewhat lower figure.

Average prices varied noticeably for the major export markets. In 2022, amid the top suppliers, the countries with the highest prices were Nigeria ($18,102 per ton) and Tanzania ($18,064 per ton), while the average price for exports to Sri Lanka ($18,057 per ton) and Qatar ($18,058 per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Tanzania (+26.2%), while the prices for the other major destinations experienced more modest paces of growth.

Postcard Price in India (CIF) - 2022

In 2022, the average postcard import price amounted to $14,334 per ton, picking up by 9.8% against the previous year. Over the period under review, the import price posted a strong increase. The pace of growth appeared the most rapid in 2019 when the average import price increased by 74% against the previous year. Over the period under review, average import prices attained the maximum at $17,331 per ton in 2020; however, from 2021 to 2022, import prices stood at a somewhat lower figure.

Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the countries with the highest prices were the United States ($14,334 per ton) and Taiwan (Chinese) ($14,334 per ton), while the price for China ($14,332 per ton) and Vietnam ($14,333 per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (+6.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Postcard Exports in India

In 2022, exports of printed or illustrated postcards and printed cards from India contracted sharply to 321 tons, declining by -16.3% against 2021. Over the period under review, exports showed a abrupt descent. The pace of growth appeared the most rapid in 2021 with an increase of 84% against the previous year.

In value terms, postcard exports expanded remarkably to $5.8M in 2022. Overall, exports continue to indicate a abrupt decrease. The pace of growth was the most pronounced in 2021 with an increase of 29%.

Export of Postcard in India (Thousand USD)
COUNTRY	2019	2020	2021	2022	CAGR, 2019-2022
United States	4,281	1,855	2,364	2,924	-11.9%
United Kingdom	1,699	1,261	1,647	1,760	1.2%
Nepal	298	97.9	86.0	184	-14.8%
Canada	81.0	47.1	310	145	21.4%
Qatar	262	0.8	39.9	106	-26.0%
Others	1,651	802	799	686	-25.4%
Total	8,272	4,065	5,247	5,806	-11.1%

Top Export Markets for Postcard from India in 2022:

United States (161.9 tons)
United Kingdom (97.5 tons)
Nepal (10.2 tons)
Canada (8.0 tons)
Qatar (5.9 tons)

Postcard Imports in India

In 2022, after three years of growth, there was decline in purchases abroad of printed or illustrated postcards and printed cards, when their volume decreased by -3.8% to 136 tons. In general, imports, however, posted a significant expansion. The pace of growth was the most pronounced in 2021 with an increase of 155% against the previous year. As a result, imports reached the peak of 142 tons, and then reduced in the following year.

In value terms, postcard imports rose significantly to $2M in 2022. Over the period under review, imports, however, recorded a significant expansion. The pace of growth appeared the most rapid in 2020 with an increase of 179% against the previous year. Imports peaked in 2022 and are likely to see steady growth in years to come.

Import of Postcard in India (Thousand USD)
COUNTRY	2019	2020	2021	2022	CAGR, 2019-2022
Taiwan (Chinese)	N/A	443	1,010	1,426	79.4%
Vietnam	N/A	7.2	101	240	477.4%
United States	50.4	198	280	135	38.9%
China	137	112	127	68.2	-20.7%
United Kingdom	58.1	13.5	85.9	12.8	-39.6%
Oman	34.7	N/A	N/A	N/A	0%
Others	64.0	189	243	68.9	2.5%
Total	345	963	1,847	1,951	78.2%

Top Suppliers of Postcard to India in 2022:

Taiwan (Chinese) (99.5 tons)
Vietnam (16.7 tons)
United States (9.4 tons)
China (4.8 tons)
United Kingdom (0.9 tons)

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the postcard market in India. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

UNCode 32520-0 - Printed or illustrated postcards and printed cards

Country coverage:

India

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in India
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2023
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2023
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2023
2. Market Volume, In Physical Terms, 2012–2023
3. Market Value, 2012–2023
4. Per Capita Consumption In 2012-2023
5. Imports, In Physical Terms, By Country, 2012–2023
6. Imports, In Value Terms, By Country, 2012–2023
7. Import Prices, By Country Of Origin, 2012–2023
8. Exports, In Physical Terms, By Country, 2012–2023
9. Exports, In Value Terms, By Country, 2012–2023
10. Export Prices, By Country Of Destination, 2012–2023
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2023
2. Market Value, 2012–2023
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
5. Trade Balance, In Physical Terms, 2012-2023
6. Trade Balance, In Value Terms, 2012-2023
7. Per Capita Consumption, 2012-2023
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Exports And Growth
16. Export Prices And Growth
17. Market Size And Growth
18. Per Capita Consumption
19. Imports And Growth
20. Import Prices
21. Production, In Physical Terms, 2012–2023
22. Production, In Value Terms, 2012–2023
23. Imports, In Physical Terms, 2012–2023
24. Imports, In Value Terms, 2012–2023
25. Imports, In Physical Terms, By Country, 2023
26. Imports, In Physical Terms, By Country, 2012–2023
27. Imports, In Value Terms, By Country, 2012–2023
28. Import Prices, By Country Of Origin, 2012–2023
29. Exports, In Physical Terms, 2012–2023
30. Exports, In Value Terms, 2012–2023
31. Exports, In Physical Terms, By Country, 2023
32. Exports, In Physical Terms, By Country, 2012–2023
33. Exports, In Value Terms, By Country, 2012–2023
34. Export Prices, By Country Of Destination, 2012–2023