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South-Eastern Asia - Rum - Market Analysis, Forecast, Size, Trends and Insights
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South-Eastern Asia: Rum Market 2022

Rum Market Size in South-Eastern Asia

In 2021, after four years of growth, there was significant decline in the Southeast Asian rum market, when its value decreased by -9.1% to $X. The total consumption indicated a strong expansion from 2012 to 2021: its value increased at an average annual rate of +5.5% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, consumption increased by +62.0% against 2016 indices. The level of consumption peaked at $X in 2020, and then declined in the following year.

Rum Production in South-Eastern Asia

In value terms, rum production shrank to $X in 2021 estimated in export price. Over the period under review, production, however, enjoyed a resilient increase. The pace of growth was the most pronounced in 2018 with an increase of 25% against the previous year. Over the period under review, production attained the maximum level at $X in 2020, and then dropped in the following year.

Rum Exports

Exports in South-Eastern Asia

In 2021, rum exports in South-Eastern Asia soared to X litres, picking up by 34% against the year before. Overall, exports posted a prominent expansion. The most prominent rate of growth was recorded in 2019 with an increase of 127%. The volume of export peaked in 2021 and is likely to see steady growth in the immediate term.

In value terms, rum exports rose markedly to $X in 2021. In general, exports showed a prominent expansion. The most prominent rate of growth was recorded in 2019 when exports increased by 197% against the previous year. As a result, the exports reached the peak of $X. From 2020 to 2021, the growth of the exports remained at a lower figure.

Exports by Country

In 2021, the Philippines (X litres) was the major exporter of rum, achieving 66% of total exports. Singapore (X litres) took the second position in the ranking, distantly followed by Thailand (X litres). All these countries together held approx. 30% share of total exports. Vietnam (X litres) followed a long way behind the leaders.

The Philippines was also the fastest-growing in terms of the rum exports, with a CAGR of +20.3% from 2012 to 2021. Vietnam and Singapore experienced a relatively flat trend pattern. Thailand (-2.7%) illustrated a downward trend over the same period. While the share of the Philippines (+39 p.p.) increased significantly in terms of the total exports from 2012-2021, the share of Vietnam (-2 p.p.), Thailand (-8.4 p.p.) and Singapore (-30.5 p.p.) displayed negative dynamics.

In value terms, the largest rum supplying countries in South-Eastern Asia were the Philippines ($X), Singapore ($X) and Thailand ($X), with a combined 95% share of total exports.

In terms of the main exporting countries, the Philippines, with a CAGR of +34.0%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced mixed trends in the exports figures.

Export Prices by Country

The export price in South-Eastern Asia stood at $X per litre in 2021, waning by -18.6% against the previous year. In general, the export price showed a noticeable descent. The growth pace was the most rapid in 2018 an increase of 50% against the previous year. Over the period under review, the export prices reached the maximum at $X per litre in 2019; however, from 2020 to 2021, the export prices failed to regain momentum.

There were significant differences in the average prices amongst the major exporting countries. In 2021, the country with the highest price was Vietnam ($X per litre), while the Philippines ($X per litre) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the Philippines (+11.4%), while the other leaders experienced more modest paces of growth.

Rum Imports

Imports in South-Eastern Asia

In 2021, supplies from abroad of rum decreased by -8.2% to X litres, falling for the fourth consecutive year after two years of growth. In general, imports saw a abrupt contraction. The growth pace was the most rapid in 2016 when imports increased by 7.6% against the previous year. Over the period under review, imports attained the maximum at X litres in 2012; however, from 2013 to 2021, imports remained at a lower figure.

In value terms, rum imports fell to $X in 2021. Over the period under review, imports saw a abrupt descent. The pace of growth appeared the most rapid in 2016 when imports increased by 9.3%. Over the period under review, imports reached the maximum at $X in 2012; however, from 2013 to 2021, imports failed to regain momentum.

Imports by Country

Singapore was the key importer of rum in South-Eastern Asia, with the volume of imports resulting at X litres, which was near 68% of total imports in 2021. It was distantly followed by the Philippines (X litres), Thailand (X litres), Myanmar (X litres) and Malaysia (X litres), together constituting a 31% share of total imports.

Imports into Singapore decreased at an average annual rate of -4.3% from 2012 to 2021. At the same time, Myanmar (+25.1%) displayed positive paces of growth. Moreover, Myanmar emerged as the fastest-growing importer imported in South-Eastern Asia, with a CAGR of +25.1% from 2012-2021. By contrast, Malaysia (-11.0%), the Philippines (-13.5%) and Thailand (-21.0%) illustrated a downward trend over the same period. Singapore (+25 p.p.) and Myanmar (+5.4 p.p.) significantly strengthened its position in terms of the total imports, while the Philippines and Thailand saw its share reduced by -7.7% and -17.8% from 2012 to 2021, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Singapore ($X) constitutes the largest market for imported rum in South-Eastern Asia, comprising 69% of total imports. The second position in the ranking was held by the Philippines ($X), with a 12% share of total imports. It was followed by Malaysia, with a 7.3% share.

In Singapore, rum imports decreased by an average annual rate of -3.3% over the period from 2012-2021. The remaining importing countries recorded the following average annual rates of imports growth: the Philippines (-6.8% per year) and Malaysia (-11.7% per year).

Import Prices by Country

In 2021, the import price in South-Eastern Asia amounted to $X per litre, dropping by -6.4% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +3.3%. The pace of growth was the most pronounced in 2013 when the import price increased by 21%. Over the period under review, import prices reached the peak figure at $X per litre in 2020, and then contracted in the following year.

There were significant differences in the average prices amongst the major importing countries. In 2021, the country with the highest price was Malaysia ($X per litre), while Thailand ($X per litre) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Thailand (+8.5%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform

Base Year Historical Period Forecast Period Units
2021 2007-2021 2022-2030 US$, Tons

Frequently Asked Questions (FAQ) :

What are the largest markets for rum in South-Eastern Asia?
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The countries with the highest volumes of consumption in 2021 were Thailand, the Philippines and Vietnam, together accounting for 91% of total consumption. Lao People's Democratic Republic and Singapore lagged somewhat behind, together accounting for a further 8.7%.
What are the largest producers of rum in South-Eastern Asia?
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The countries with the highest volumes of production in 2021 were Thailand, the Philippines and Vietnam, together accounting for 93% of total production.
What are the leading suppliers of rum in South-Eastern Asia?
+
In value terms, the largest rum supplying countries in South-Eastern Asia were the Philippines, Singapore and Thailand, together comprising 95% of total exports.
What are the leading importers of rum in South-Eastern Asia?
+
In value terms, Singapore constitutes the largest market for imported rum in South-Eastern Asia, comprising 69% of total imports. The second position in the ranking was taken by the Philippines, with a 12% share of total imports. It was followed by Malaysia, with a 7.3% share.
What is the average export price for rum in South-Eastern Asia?
+
In 2021, the export price in South-Eastern Asia amounted to $4.1 per litre, declining by -18.6% against the previous year.
What is the average import price for rum in South-Eastern Asia?
+
The import price in South-Eastern Asia stood at $5.5 per litre in 2021, waning by -6.4% against the previous year.

This report provides an in-depth analysis of the rum market in South-Eastern Asia. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.


Product coverage:
• Prodcom 11011040 - Rum and other spirits obtained by distilling fermented sugarcane products (important: excluding alcohol duty)
Country coverage:
• Brunei Darussalam
• Cambodia
• Lao People's Democratic Republic
• Timor-Leste

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Production in South-Eastern Asia, split by region and country
• Trade (exports and imports) in South-Eastern Asia
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
REPORT DESCRIPTION
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
CONSUMPTION BY COUNTRY
3.3
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
TOP EXPORTING COUNTRIES
5.4
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION VOLUME AND VALUE
7.2
PRODUCTION BY COUNTRY
8. IMPORTS

The Largest Importers on The Market and How They Succeed

8.1
IMPORTS FROM 2012–2021
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Exporters on The Market and How They Succeed

9.1
EXPORTS FROM 2012–2021
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

11. COUNTRY PROFILES

The Largest Markets And Their Profiles

• Brunei Darussalam
• Cambodia
• Indonesia
• Malaysia
• Myanmar
• Philippines
• Singapore
• Thailand
• Timor-Leste
• Vietnam
• Lao People's Democratic Republic
LIST OF TABLES
Table 1:
Key Findings In 2021
Table 2:
Market Volume, In Physical Terms, 2012–2021
Table 3:
Market Value, 2012–2021
Table 4:
Per Capita Consumption, By Country, 2018–2021
Table 5:
Production, In Physical Terms, By Country, 2012–2021
Table 6:
Imports, In Physical Terms, By Country, 2012–2021
Table 7:
Imports, In Value Terms, By Country, 2012–2021
Table 8:
Import Prices, By Country Of Destination, 2012–2021
Table 9:
Exports, In Physical Terms, By Country, 2012–2021
Table 10:
Exports, In Value Terms, By Country, 2012–2021
Table 11:
Export Prices, By Country Of Origin, 2012–2021
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2012–2021
Figure 2:
Market Value, 2012–2021
Figure 3:
Consumption, By Country, 2021
Figure 4:
Market Forecast To 2030
Figure 5:
Products: Market Size And Growth, By Type
Figure 6:
Products: Average Per Capita Consumption, By Type
Figure 7:
Products: Exports And Growth, By Type
Figure 8:
Products: Export Prices And Growth, By Type
Figure 9:
Production Volume And Growth
Figure 10:
Exports And Growth
Figure 11:
Export Prices And Growth
Figure 12:
Market Size And Growth
Figure 13:
Per Capita Consumption
Figure 14:
Imports And Growth
Figure 15:
Import Prices
Figure 16:
Production, In Physical Terms, 2012–2021
Figure 17:
Production, In Value Terms, 2012–2021
Figure 18:
Production, By Country, 2021
Figure 19:
Production, In Physical Terms, By Country, 2012–2021
Figure 20:
Imports, In Physical Terms, 2012–2021
Figure 21:
Imports, In Value Terms, 2012–2021
Figure 22:
Imports, In Physical Terms, By Country, 2021
Figure 23:
Imports, In Physical Terms, By Country, 2012–2021
Figure 24:
Imports, In Value Terms, By Country, 2012–2021
Figure 25:
Import Prices, By Country, 2012–2021
Figure 26:
Exports, In Physical Terms, 2012–2021
Figure 27:
Exports, In Value Terms, 2012–2021
Figure 28:
Exports, In Physical Terms, By Country, 2021
Figure 29:
Exports, In Physical Terms, By Country, 2012–2021
Figure 30:
Exports, In Value Terms, By Country, 2012–2021
Figure 31:
Export Prices, 2012–2021
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