ASEAN: Breakfast Cereal Market 2024

Breakfast Cereal Market Size in ASEAN

The ASEAN breakfast cereal market dropped to $X in 2022, falling by X% against the previous year. The total consumption indicated a resilient expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. The level of consumption peaked at $X in 2019; however, from 2020 to 2022, consumption stood at a somewhat lower figure.

Breakfast Cereal Production in ASEAN

In value terms, breakfast cereal production reduced to $X in 2022 estimated in export price. In general, production, however, recorded a strong increase. The most prominent rate of growth was recorded in 2014 when the production volume increased by X% against the previous year. The level of production peaked at $X in 2019; however, from 2020 to 2022, production stood at a somewhat lower figure.

Breakfast Cereal Exports

Exports in ASEAN

Breakfast cereal exports stood at X tons in 2022, surging by X% against 2021. Total exports indicated a notable expansion from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2013 indices. The most prominent rate of growth was recorded in 2019 when exports increased by X% against the previous year. The volume of export peaked in 2022 and is expected to retain growth in years to come.

In value terms, breakfast cereal exports rose notably to $X in 2022. Total exports indicated resilient growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2019 with an increase of X%. The level of export peaked in 2022 and is expected to retain growth in the immediate term.

Exports by Country

Thailand represented the largest exporting country with an export of around X tons, which finished at X% of total exports. Malaysia (X tons) took the second position in the ranking, distantly followed by Indonesia (X tons), the Philippines (X tons) and Vietnam (X tons). All these countries together took approx. X% share of total exports.

Exports from Thailand increased at an average annual rate of X% from 2012 to 2022. At the same time, Vietnam (X%) and Malaysia (X%) displayed positive paces of growth. Moreover, Vietnam emerged as the fastest-growing exporter exported in ASEAN, with a CAGR of X% from 2012-2022. By contrast, the Philippines (X%) and Indonesia (X%) illustrated a downward trend over the same period. Thailand (X p.p.), Malaysia (X p.p.) and Vietnam (X p.p.) significantly strengthened its position in terms of the total exports, while the Philippines and Indonesia saw its share reduced by X% and X% from 2012 to 2022, respectively.

In value terms, Thailand ($X) remains the largest breakfast cereal supplier in ASEAN, comprising X% of total exports. The second position in the ranking was taken by Malaysia ($X), with a X% share of total exports. It was followed by the Philippines, with a X% share.

In Thailand, breakfast cereal exports increased at an average annual rate of X% over the period from 2012-2022. The remaining exporting countries recorded the following average annual rates of exports growth: Malaysia (X% per year) and the Philippines (X% per year).

Export Prices by Country

In 2022, the export price in ASEAN amounted to $X per ton, shrinking by X% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of X%. The most prominent rate of growth was recorded in 2013 when the export price increased by X% against the previous year. Over the period under review, the export prices reached the maximum at $X per ton in 2019; however, from 2020 to 2022, the export prices failed to regain momentum.

Average prices varied somewhat amongst the major exporting countries. In 2022, major exporting countries recorded the following prices: in the Philippines ($X per ton) and Thailand ($X per ton), while Malaysia ($X per ton) and Indonesia ($X per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Philippines (X%), while the other leaders experienced more modest paces of growth.

Breakfast Cereal Imports

Imports in ASEAN

In 2022, imports of breakfast cereals in ASEAN amounted to X tons, flattening at 2021. Total imports indicated a strong expansion from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by X% against 2013 indices. The most prominent rate of growth was recorded in 2017 when imports increased by X%. The volume of import peaked in 2022 and is expected to retain growth in the immediate term.

In value terms, breakfast cereal imports expanded modestly to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2017 when imports increased by X% against the previous year. The level of import peaked in 2022 and is expected to retain growth in years to come.

Imports by Country

In 2022, the Philippines (X tons) represented the key importer of breakfast cereals, committing X% of total imports. Thailand (X tons) took a X% share (based on physical terms) of total imports, which put it in second place, followed by Malaysia (X%), Indonesia (X%), Singapore (X%) and Vietnam (X%). Myanmar (X tons) followed a long way behind the leaders.

Imports into the Philippines increased at an average annual rate of X% from 2012 to 2022. At the same time, Myanmar (X%), Vietnam (X%), Indonesia (X%), Thailand (X%) and Malaysia (X%) displayed positive paces of growth. Moreover, Myanmar emerged as the fastest-growing importer imported in ASEAN, with a CAGR of X% from 2012-2022. Singapore experienced a relatively flat trend pattern. The Philippines (X p.p.) significantly strengthened its position in terms of the total imports, while Malaysia, Thailand and Singapore saw its share reduced by X%, X% and X% from 2012 to 2022, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest breakfast cereal importing markets in ASEAN were the Philippines ($X), Thailand ($X) and Singapore ($X), together accounting for X% of total imports. Indonesia, Malaysia, Vietnam and Myanmar lagged somewhat behind, together comprising a further X%.

Among the main importing countries, Vietnam, with a CAGR of X%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in ASEAN stood at $X per ton in 2022, growing by X% against the previous year. Over the period under review, the import price, however, continues to indicate a slight reduction. The growth pace was the most rapid in 2013 when the import price increased by X% against the previous year. As a result, import price attained the peak level of $X per ton. From 2014 to 2022, the import prices remained at a lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Singapore ($X per ton), while the Philippines ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Singapore (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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