Report Update: May 1, 2024

Vietnam - Cosmetics - Market Analysis, Forecast, Size, Trends And Insights

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Cosmetics Price in Vietnam - 2021

Cosmetics Price in Vietnam (CIF) - 2022

The average cosmetics import price stood at $21,456 per ton in 2022, declining by -8.2% against the previous year. Overall, import price indicated tangible growth from 2012 to 2022: its price increased at an average annual rate of +4.5% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, cosmetics import price increased by +59.8% against 2013 indices. The most prominent rate of growth was recorded in 2018 an increase of 16%. The import price peaked at $23,374 per ton in 2021, and then shrank in the following year.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the United States ($45,457 per ton), while the price for Indonesia ($5,339 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the United States (+11.1%), while the prices for the other major suppliers experienced more modest paces of growth.

Cosmetics Price in Vietnam (FOB) - 2022

In 2022, the average cosmetics export price amounted to $10,156 per ton, shrinking by -22.2% against the previous year. Over the period under review, the export price showed a slight downturn. The most prominent rate of growth was recorded in 2015 when the average export price increased by 22%. Over the period under review, the average export prices attained the peak figure at $25,047 per ton in 2018; however, from 2019 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major overseas markets. In 2022, amid the top suppliers, the country with the highest price was Japan ($106,302 per ton), while the average price for exports to the United Arab Emirates ($3,248 per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the Philippines (+24.1%), while the prices for the other major destinations experienced more modest paces of growth.

Cosmetics Imports in Vietnam

In 2022, after three years of growth, there was significant decline in purchases abroad of cosmetics, when their volume decreased by -5.6% to 29K tons. The total import volume increased at an average annual rate of +5.8% from 2019 to 2022; the trend pattern remained consistent, with only minor fluctuations throughout the analyzed period. The pace of growth appeared the most rapid in 2021 with an increase of 24%. As a result, imports attained the peak of 31K tons, and then dropped in the following year.

In value terms, cosmetics imports dropped to $623M in 2022. Overall, total imports indicated a buoyant expansion from 2019 to 2022: its value increased at an average annual rate of +8.9% over the last three years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +29.0% against 2019 indices. The most prominent rate of growth was recorded in 2021 when imports increased by 36% against the previous year. As a result, imports attained the peak of $719M, and then dropped in the following year.

Import of Cosmetics in Vietnam (Million USD)
COUNTRY	2019	2020	2021	2022	CAGR, 2019-2022
South Korea	181	214	253	237	9.4%
France	40.9	52.8	87.9	71.2	20.3%
Singapore	59.7	31.2	33.0	63.2	1.9%
Japan	51.0	76.6	112	51.6	0.4%
United States	19.8	16.7	20.0	16.6	-5.7%
Thailand	16.5	12.6	18.3	11.5	-11.3%
Germany	5.9	7.9	11.4	11.3	24.2%
China	5.4	5.1	4.2	3.9	-10.3%
Malaysia	4.5	2.2	2.8	2.7	-15.7%
Indonesia	2.7	2.2	2.2	2.1	-8.0%
Others	95.4	107	174	152	16.8%
Total	483	528	719	623	8.9%

Top Suppliers of Cosmetics to Vietnam in 2022:

South Korea (8.5K tons)
France (3.5K tons)
Japan (2.9K tons)
Singapore (2.6K tons)
Thailand (2.0K tons)
Germany (1.0K tons)
Malaysia (0.5K tons)
Indonesia (0.4K tons)
United States (0.4K tons)
China (0.3K tons)

Cosmetics Exports in Vietnam

In 2022, the amount of cosmetics exported from Vietnam soared to 8.1K tons, picking up by 50% on 2021. Over the period under review, total exports indicated a resilient increase from 2019 to 2022: its volume increased at an average annual rate of +12.0% over the last three-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, the exports attained the peak and are likely to continue growth in the immediate term.

In value terms, cosmetics exports skyrocketed to $83M in 2022. In general, exports, however, showed a abrupt decrease.

Export of Cosmetics in Vietnam (Million USD)
COUNTRY	2019	2020	2021	2022	CAGR, 2019-2022
Myanmar	0.8	0.3	0.5	63.0	328.6%
United Arab Emirates	0.3	0.1	0.1	13.2	253.0%
Japan	83.0	75.4	51.9	3.5	-65.2%
Thailand	7.5	5.9	7.0	N/A	-3.4%
Others	8.9	12.5	11.4	2.9	-31.2%
Total	101	94.3	70.9	82.6	-6.5%

Top Export Markets for Cosmetics from Vietnam in 2022:

Japan (undefinedK tons)
Thailand (undefinedK tons)
United Arab Emirates (4.1K tons)
Myanmar (4.0K tons)

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the cosmetics market in Vietnam. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

Prodcom 20421250 - Lip make-up preparations
Prodcom 20421270 - Eye make-up preparations
Prodcom 20421300 - Manicure or pedicure preparations
Prodcom 20421400 - Powders, whether or not compressed, for cosmetic use (including talcum powder)
Prodcom 20421500 - Beauty, make-up and skin care preparations including suntan (excluding medicaments, lip and eye make-up, manicure and pedicure preparations, powders for cosmetic use and talcum powder)

Country coverage:

Vietnam

Data coverage:

Market volume and value
Per Capita consumption
Forecast of the market dynamics in the medium term
Trade (exports and imports) in Vietnam
Export and import prices
Market trends, drivers and restraints
Key market players and their profiles

Reasons to buy this report:

Take advantage of the latest data
Find deeper insights into current market developments
Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

How to diversify your business and benefit from new market opportunities
How to load your idle production capacity
How to boost your sales on overseas markets
How to increase your profit margins
How to make your supply chain more sustainable
How to reduce your production and supply chain costs
How to outsource production to other countries
How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business
1. REPORT DESCRIPTION
2. RESEARCH METHODOLOGY AND AI PLATFORM
3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
4. GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance
1. KEY FINDINGS
2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects
1. MARKET SIZE
2. MARKET STRUCTURE
3. TRADE BALANCE
4. PER CAPITA CONSUMPTION
5. MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO
1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
2. BEST-SELLING PRODUCTS
3. MOST CONSUMED PRODUCT
4. MOST TRADED PRODUCT
5. MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO
1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
2. TOP PRODUCING COUNTRIES
3. TOP EXPORTING COUNTRIES
4. LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO
1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
2. TOP CONSUMING MARKETS
3. UNSATURATED MARKETS
4. TOP IMPORTING MARKETS
5. MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry
1. PRODUCTION VOLUME AND VALUE
8. IMPORTS
The Largest Import Supplying Countries
1. IMPORTS FROM 2012–2023
2. IMPORTS BY COUNTRY
3. IMPORT PRICES BY COUNTRY
9. EXPORTS
The Largest Destinations for Exports
1. EXPORTS FROM 2012–2023
2. EXPORTS BY COUNTRY
3. EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO
LIST OF TABLES
1. Key Findings In 2023
2. Market Volume, In Physical Terms, 2012–2023
3. Market Value, 2012–2023
4. Per Capita Consumption In 2012-2023
5. Imports, In Physical Terms, By Country, 2012–2023
6. Imports, In Value Terms, By Country, 2012–2023
7. Import Prices, By Country Of Origin, 2012–2023
8. Exports, In Physical Terms, By Country, 2012–2023
9. Exports, In Value Terms, By Country, 2012–2023
10. Export Prices, By Country Of Destination, 2012–2023
LIST OF FIGURES
1. Market Volume, In Physical Terms, 2012–2023
2. Market Value, 2012–2023
3. Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2012-2023
4. Market Structure – Domestic Supply vs. Imports, In Value Terms, 2012-2023
5. Trade Balance, In Physical Terms, 2012-2023
6. Trade Balance, In Value Terms, 2012-2023
7. Per Capita Consumption, 2012-2023
8. Market Volume Forecast to 2030
9. Market Value Forecast to 2030
10. Products: Market Size And Growth, By Type
11. Products: Average Per Capita Consumption, By Type
12. Products: Exports And Growth, By Type
13. Products: Export Prices And Growth, By Type
14. Production Volume And Growth
15. Exports And Growth
16. Export Prices And Growth
17. Market Size And Growth
18. Per Capita Consumption
19. Imports And Growth
20. Import Prices
21. Production, In Physical Terms, 2012–2023
22. Production, In Value Terms, 2012–2023
23. Imports, In Physical Terms, 2012–2023
24. Imports, In Value Terms, 2012–2023
25. Imports, In Physical Terms, By Country, 2023
26. Imports, In Physical Terms, By Country, 2012–2023
27. Imports, In Value Terms, By Country, 2012–2023
28. Import Prices, By Country Of Origin, 2012–2023
29. Exports, In Physical Terms, 2012–2023
30. Exports, In Value Terms, 2012–2023
31. Exports, In Physical Terms, By Country, 2023
32. Exports, In Physical Terms, By Country, 2012–2023
33. Exports, In Value Terms, By Country, 2012–2023
34. Export Prices, By Country Of Destination, 2012–2023