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Japan - Watermelons - Market Analysis, Forecast, Size, Trends and Insights
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Japan: Watermelon Market Overview 2021

Watermelon Market Size in Japan

In 2020, the Japanese watermelon market decreased by -X% to $X, falling for the third consecutive year after two years of growth. In general, consumption showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2013 with an increase of X% against the previous year. As a result, consumption reached the peak level of $X. from 2014 to 2020, the growth of the market failed to regain the momentum.

Watermelon Production in Japan

In value terms, watermelon production fell to $X in 2020 estimated in export prices. Overall, production continues to indicate a relatively flat trend pattern. The growth pace was the most rapid in 2013 when the production volume increased by X% y-o-y. As a result, production reached the peak level of $X. from 2014 to 2020, production growth remained at a somewhat lower figure.

In 2020, the average watermelon yield in Japan shrank modestly to X tonnes per ha, flattening at the year before. Over the period under review, the yield recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2016 when the yield increased by X% year-to-year. The watermelon yield peaked at X tonnes per ha in 2007; however, from 2008 to 2020, the yield remained at a lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2020, the total area harvested in terms of watermelons production in Japan fell modestly to X ha, reducing by -X% on the year before. In general, the harvested area showed a perceptible descent. The pace of growth appeared the most rapid in 2012 with a decrease of -X% against the previous year. Over the period under review, the harvested area dedicated to watermelon production attained the peak figure at X ha in 2007; however, from 2008 to 2020, the harvested area failed to regain the momentum.

Watermelon Exports

Exports from Japan

In 2020, exports of watermelons from Japan skyrocketed to X tonnes, rising by X% on the previous year. Overall, exports continue to indicate prominent growth. The pace of growth was the most pronounced in 2012 with an increase of X% y-o-y. Over the period under review, exports hit record highs in 2020 and are likely to continue growth in the immediate term.

In value terms, watermelon exports soared to $X in 2020. Over the period under review, exports continue to indicate a prominent expansion. The most prominent rate of growth was recorded in 2013 with an increase of X% against the previous year. Over the period under review, exports hit record highs in 2020 and are expected to retain growth in the immediate term.

Exports by Country

Hong Kong SAR (X tonnes) was the main destination for watermelon exports from Japan, accounting for a approx. X% share of total exports.

From 2007 to 2020, the average annual growth rate of volume to Hong Kong SAR totaled +X%.

In value terms, Hong Kong SAR ($X) also remains the key foreign market for watermelon exports from Japan.

From 2007 to 2020, the average annual rate of growth in terms of value to Hong Kong SAR totaled +X%.

Export Prices by Country

The average watermelon export price stood at $X per tonne in 2020, with an increase of X% against the previous year. In general, the export price enjoyed a notable increase. The most prominent rate of growth was recorded in 2011 an increase of X% against the previous year. As a result, export price attained the peak level of $X per tonne. from 2012 to 2020, the growth in terms of the average export prices remained at a somewhat lower figure.

As there is only one major export destination, the average price level is determined by prices for Hong Kong SAR.

From 2007 to 2020, the rate of growth in terms of prices for Hong Kong SAR amounted to +X% per year.

Watermelon Imports

Imports into Japan

In 2020, imports of watermelons into Japan soared to X tonnes, growing by X% against the previous year. Over the period under review, imports posted a strong increase. Imports peaked at X tonnes in 2012; however, from 2013 to 2020, imports failed to regain the momentum.

In value terms, watermelon imports surged to $X in 2020. Overall, imports posted significant growth. Over the period under review, imports reached the peak figure at $X in 2012; however, from 2013 to 2020, imports remained at a lower figure.

Imports by Country

Australia (X tonnes), the U.S. (X tonnes) and South Korea (X tonnes) were the main suppliers of watermelon imports to Japan, with a combined X% share of total imports.

From 2007 to 2020, the biggest increases were in Australia (+X% per year), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Australia ($X), the U.S. ($X) and South Korea ($X) constituted the largest watermelon suppliers to Japan, together comprising X% of total imports.

Australia (+X% per year) saw the highest growth rate of the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average watermelon import price stood at $X per tonne in 2020, jumping by X% against the previous year. Over the period under review, import price indicated a temperate expansion from 2007 to 2020: its price increased at an average annual rate of +X% over the last thirteen-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, watermelon import price increased by +X% against 2016 indices. The growth pace was the most rapid in 2019 an increase of X% year-to-year. Over the period under review, average import prices attained the peak figure in 2020 and is expected to retain growth in the near future.

There were significant differences in the average prices amongst the major supplying countries. In 2020, the country with the highest price was Australia ($X per tonne), while the price for Mexico ($X per tonne) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was attained by Australia, while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for watermelons in the world?
+
China (61M tonnes) constituted the country with the largest volume of watermelon consumption, comprising approx. 60% of total volume. Moreover, watermelon consumption in China exceeded the figures recorded by the second-largest consumer, Turkey (3.8M tonnes), more than tenfold. India (2.9M tonnes) ranked third in terms of total consumption with a 2.8% share.
What are the largest producers of watermelons in the world?
+
China (61M tonnes) remains the largest watermelon producing country worldwide, comprising approx. 60% of total volume. Moreover, watermelon production in China exceeded the figures recorded by the second-largest producer, Turkey (3.9M tonnes), more than tenfold. India (2.9M tonnes) ranked third in terms of total production with a 2.9% share.
What are the leading suppliers of watermelons to Japan?
+
In value terms, the largest watermelon suppliers to Japan were Australia ($678K), the U.S. ($489K) and South Korea ($168K), with a combined 93% share of total imports.
What are the leading importers of watermelons from Japan?
+
In value terms, Hong Kong SAR ($336K) remains the key foreign market for watermelon exports from Japan.
What is the average export price for watermelons in Japan?
+
The average watermelon export price stood at $402 per tonne in 2020, rising by 3.7% against the previous year.
What is the average import price for watermelons in Japan?
+
The average watermelon import price stood at $2,151 per tonne in 2020, rising by 16% against the previous year.

Product coverage:
• FCL 567 - Watermelons

This report provides an in-depth analysis of the watermelon market in Japan. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.


Country coverage:
• Japan

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Trade (exports and imports) in Japan
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
MARKET STRUCTURE
3.3
TRADE BALANCE
3.4
PER CAPITA CONSUMPTION
3.5
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
COUNTRIES WITH TOP YIELDS
5.4
TOP EXPORTING COUNTRIES
5.5
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION, HARVESTED AREA AND YIELD
8. IMPORTS

The Largest Import Supplying Countries

8.1
IMPORTS FROM 2007–2020
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Destinations for Exports

9.1
EXPORTS FROM 2007–2020
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

LIST OF TABLES
Table 1:
Key Findings In 2020
Table 2:
Market Volume, In Physical Terms, 2007–2020
Table 3:
Market Value, 2007–2020
Table 4:
Per Capita Consumption In 2007–2020
Table 5:
Imports, In Physical Terms, By Country, 2007–2020
Table 6:
Imports, In Value Terms, By Country, 2007–2020
Table 7:
Import Prices, By Country Of Origin, 2007–2020
Table 8:
Exports, In Physical Terms, By Country, 2007–2020
Table 9:
Exports, In Value Terms, By Country, 2007–2020
Table 10:
Export Prices, By Country Of Destination, 2007–2020
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2020
Figure 2:
Market Value, 2007–2020
Figure 3:
Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2007–2020
Figure 4:
Market Structure – Domestic Supply vs. Imports, In Value Terms, 2007–2020
Figure 5:
Trade Balance, In Physical Terms, 2007–2020
Figure 6:
Trade Balance, In Value Terms, 2007–2020
Figure 7:
Per Capita Consumption, 2007–2020
Figure 8:
Market Forecast To 2030
Figure 9:
Products: Market Size And Growth, By Type
Figure 10:
Products: Average Per Capita Consumption, By Type
Figure 11:
Products: Exports And Growth, By Type
Figure 12:
Products: Export Prices And Growth, By Type
Figure 13:
Production Volume And Growth
Figure 14:
Yield And Growth
Figure 15:
Exports And Growth
Figure 16:
Export Prices And Growth
Figure 17:
Market Size And Growth
Figure 18:
Per Capita Consumption
Figure 19:
Imports And Growth
Figure 20:
Import Prices
Figure 21:
Production, In Physical Terms, 2007–2020
Figure 22:
Production, In Value Terms, 2007–2020
Figure 23:
Area Harvested, 2007–2020
Figure 24:
Yield, 2007–2020
Figure 25:
Imports, In Physical Terms, 2007–2020
Figure 26:
Imports, In Value Terms, 2007–2020
Figure 27:
Imports, In Physical Terms, By Country, 2020
Figure 28:
Imports, In Physical Terms, By Country, 2007–2020
Figure 29:
Imports, In Value Terms, By Country, 2007–2020
Figure 30:
Import Prices, By Country Of Origin, 2007–2020
Figure 31:
Exports, In Physical Terms, 2007–2020
Figure 32:
Exports, In Value Terms, 2007–2020
Figure 33:
Exports, In Physical Terms, By Country, 2020
Figure 34:
Exports, In Physical Terms, By Country, 2007–2020
Figure 35:
Exports, In Value Terms, By Country, 2007–2020
Figure 36:
Export Prices, By Country Of Destination, 2007–2020

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