Latest Report Update: Jun 29, 2020

World - Dolls And Toys - Market Analysis, Forecast, Size, Trends and Insights
Update: COVID-19 Impact

Licenses

You will receive a PDF copy of the report by email within 24 hours (Mon - Fri).

By clicking «Buy the Report», you agree to our Terms of Service and Privacy Policy. We'll occasionally send you account related emails.

Global Toy Market Overview 2020

Toy Market Size

The global toy market amounted to $X in 2019, stabilizing at the previous year. The market value increased at an average annual rate of +X% over the period from 2007 to 2019; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2014 when the market value increased by X% against the previous year. Over the period under review, the global market hit record highs at $X in 2017; however, from 2018 to 2019, consumption stood at a somewhat lower figure.

Toy Production

In value terms, toy production soared to $X in 2019 estimated in export prices. In general, the total output indicated a modest increase from 2007 to 2019: its value increased at an average annual rate of +X% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, production increased by +X% against 2010 indices. The growth pace was the most rapid in 2015 when the production volume increased by X% y-o-y. Global production peaked in 2019 and is likely to continue growth in the immediate term.

Production By Country

The country with the largest volume of toy production was China (X tonnes), accounting for X% of total volume. Moreover, toy production in China exceeded the figures recorded by the second-largest producer, India (X tonnes), tenfold. The third position in this ranking was occupied by Indonesia (X tonnes), with a X% share.

In China, toy production increased at an average annual rate of +X% over the period from 2007-2019. In the other countries, the average annual rates were as follows: India (+X% per year) and Indonesia (+X% per year).

Toy Exports

Exports

In 2019, overseas shipments of dolls and toys increased by X% to X tonnes, rising for the fifth consecutive year after five years of decline. In general, total exports indicated a resilient expansion from 2007 to 2019: its volume increased at an average annual rate of +X% over the last twelve-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, exports increased by +X% against 2014 indices. The most prominent rate of growth was recorded in 2008 with an increase of X% year-to-year. Over the period under review, global exports attained the peak figure at X tonnes in 2009; however, from 2010 to 2019, exports remained at a lower figure.

In value terms, toy exports rose significantly to $X in 2019. Over the period under review, total exports indicated a strong expansion from 2007 to 2019: its value increased at an average annual rate of +X% over the last twelve-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, exports decreased by -X% against 2017 indices. The most prominent rate of growth was recorded in 2017 when exports increased by X% against the previous year. As a result, exports reached the peak of $X. From 2018 to 2019, the growth of global exports remained at a lower figure.

Exports by Country

China prevails in toy exports structure, resulting at X tonnes, which was approx. X% of total exports in 2019. China, Hong Kong SAR (X tonnes), Germany (X tonnes), the Czech Republic (X tonnes) and the Netherlands (X tonnes) took a little share of total exports.

China was also the fastest-growing in terms of the dolls and toys exports, with a CAGR of +X% from 2007 to 2019. At the same time, the Netherlands (+X%), the Czech Republic (+X%) and Germany (+X%) displayed positive paces of growth. By contrast, China, Hong Kong SAR (-X%) illustrated a downward trend over the same period. China (+X p.p.) significantly strengthened its position in terms of the global exports, while China, Hong Kong SAR saw its share reduced by -X% from 2007 to 2019, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, China ($X) remains the largest toy supplier worldwide, comprising X% of global exports. The second position in the ranking was occupied by the Czech Republic ($X), with a X% share of global exports. It was followed by China, Hong Kong SAR, with a X% share.

In China, toy exports increased at an average annual rate of +X% over the period from 2007-2019. In the other countries, the average annual rates were as follows: the Czech Republic (+X% per year) and China, Hong Kong SAR (-X% per year).

Export Prices by Country

The average toy export price stood at $X per tonne in 2019, falling by -X% against the previous year. Over the period under review, the export price, however, showed a relatively flat trend pattern. The growth pace was the most rapid in 2014 an increase of X% against the previous year. Global export price peaked at $X per tonne in 2015; however, from 2016 to 2019, export prices remained at a lower figure.

There were significant differences in the average prices amongst the major exporting countries. In 2019, the country with the highest price was the Czech Republic ($X per tonne), while China ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by China, Hong Kong SAR, while the other global leaders experienced more modest paces of growth.

Toy Imports

Imports

For the fourth consecutive year, the global market recorded growth in supplies from abroad of dolls and toys, which increased by X% to X tonnes in 2019. Overall, imports showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2008 when imports increased by X% year-to-year. Over the period under review, global imports hit record highs at X tonnes in 2010; however, from 2011 to 2019, imports stood at a somewhat lower figure.

In value terms, toy imports totaled $X in 2019. Over the period under review, total imports indicated a temperate increase from 2007 to 2019: its value increased at an average annual rate of +X% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, imports increased by +X% against 2012 indices. The pace of growth appeared the most rapid in 2014 when imports increased by X% year-to-year. Over the period under review, global imports hit record highs in 2019 and are expected to retain growth in the immediate term.

Imports by Country

The U.S. represented the largest importer of dolls and toys in the world, with the volume of imports recording X tonnes, which was approx. X% of total imports in 2019. It was distantly followed by the UK (X tonnes) and Germany (X tonnes), together creating an X% share of total imports. France (X tonnes), Russia (X tonnes), China, Hong Kong SAR (X tonnes), the Czech Republic (X tonnes), Mexico (X tonnes), Japan (X tonnes), the Netherlands (X tonnes), Canada (X tonnes) and Belgium (X tonnes) held a minor share of total imports.

The U.S. experienced a relatively flat trend pattern with regard to volume of imports of dolls and toys. At the same time, Russia (+X%), Mexico (+X%), the Czech Republic (+X%), the Netherlands (+X%), Germany (+X%) and France (+X%) displayed positive paces of growth. Moreover, Russia emerged as the fastest-growing importer imported in the world, with a CAGR of +X% from 2007-2019. Belgium, Japan and the UK experienced a relatively flat trend pattern. By contrast, Canada (-X%) and China, Hong Kong SAR (-X%) illustrated a downward trend over the same period. While the share of Russia (+X p.p.), Mexico (+X p.p.) and the Czech Republic (+X p.p.) increased significantly in terms of the global imports from 2007-2019, the share of the U.S. (-X p.p.) and China, Hong Kong SAR (-X p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the U.S. ($X) constitutes the largest market for imported dolls and toys worldwide, comprising X% of global imports. The second position in the ranking was occupied by Germany ($X), with a X% share of global imports. It was followed by the UK, with a X% share.

From 2007 to 2019, the average annual rate of growth in terms of value in the U.S. stood at +X%. In the other countries, the average annual rates were as follows: Germany (+X% per year) and the UK (+X% per year).

Import Prices by Country

The average toy import price stood at $X per tonne in 2019, shrinking by -X% against the previous year. Overall, import price indicated a temperate expansion from 2007 to 2019: its price increased at an average annual rate of +X% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, toy import price decreased by -X% against 2016 indices. The most prominent rate of growth was recorded in 2012 when the average import price increased by X% y-o-y. Global import price peaked at $X per tonne in 2016; however, from 2017 to 2019, import prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2019, the country with the highest price was Germany ($X per tonne), while Mexico ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by China, Hong Kong SAR, while the other global leaders experienced more modest paces of growth.

Source: IndexBox AI Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for dolls and toys in the world?
+
The countries with the highest volumes of toy consumption in 2019 were China (1.3M tonnes), the U.S. (1.1M tonnes) and India (511K tonnes), with a combined 32% share of global consumption. These countries were followed by Japan, Russia, Indonesia, Brazil, Bangladesh, the UK, Pakistan, Mexico and France, which together accounted for a further 23%.
What are the largest producers of dolls and toys in the world?
+
China (5M tonnes) constituted the country with the largest volume of toy production, accounting for 53% of total volume. Moreover, toy production in China exceeded the figures recorded by the second-largest producer, India (495K tonnes), tenfold. The third position in this ranking was occupied by Indonesia (261K tonnes), with a 2.8% share.
What are the leading exporters of dolls and toys in the world?
+
In value terms, China ($28.1B) remains the largest toy supplier worldwide, comprising 58% of global exports. The second position in the ranking was occupied by the Czech Republic ($2.4B), with a 5% share of global exports. It was followed by China, Hong Kong SAR, with a 4.9% share.
What are the leading importers of dolls and toys in the world?
+
In value terms, the U.S. ($15.4B) constitutes the largest market for imported dolls and toys worldwide, comprising 31% of global imports. The second position in the ranking was occupied by Germany ($3.4B), with a 6.7% share of global imports. It was followed by the UK, with a 5.4% share.
What is the average export price for dolls and toys in the world?
+
In 2019, the average toy export price amounted to $9,374 per tonne, waning by -2.5% against the previous year.
What is the average import price for dolls and toys in the world?
+
In 2019, the average toy import price amounted to $10,467 per tonne, dropping by -2.9% against the previous year.

Product coverage:
• Prodcom 32401100 - Dolls representing only human beings
• Prodcom 32401200 - Toys representing animals or non-human creatures

This report provides an in-depth analysis of the global toy market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.



Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Production in World, split by region and country
• Trade (exports and imports) in World
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
CONSUMPTION BY COUNTRY
3.3
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
TOP EXPORTING COUNTRIES
5.4
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. GLOBAL PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION VOLUME AND VALUE
7.2
PRODUCTION BY COUNTRY
8. GLOBAL IMPORTS

The Largest Importers on The Market and How They Succeed

8.1
IMPORTS FROM 2007–2019
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. GLOBAL EXPORTS

The Largest Exporters on The Market and How They Succeed

9.1
EXPORTS FROM 2007–2019
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

11. COUNTRY PROFILES

The Largest Markets And Their Profiles

United States
China
Japan
Germany
United Kingdom
France
Brazil
Italy
Russian Federation
India
Canada
Australia
Republic of Korea
Spain
Mexico
Indonesia
Netherlands
Turkey
Saudi Arabia
Switzerland
Sweden
Nigeria
Poland
Belgium
Argentina
Norway
Austria
Thailand
United Arab Emirates
Colombia
Denmark
South Africa
Malaysia
Israel
Singapore
Egypt
Philippines
Finland
Chile
Ireland
Pakistan
Greece
Portugal
Kazakhstan
Algeria
Czech Republic
Qatar
Peru
Romania
Vietnam
LIST OF TABLES
Table 1:
Key Findings In 2019
Table 2:
Market Volume, In Physical Terms, 2007–2019
Table 3:
Market Value, 2007–2019
Table 4:
Per Capita Consumption, By Country, 2015–2019
Table 5:
Production, In Physical Terms, By Country, 2007–2019
Table 6:
Imports, In Physical Terms, By Country, 2007–2019
Table 7:
Imports, In Value Terms, By Country, 2007–2019
Table 8:
Import Prices, By Country Of Destination, 2007–2019
Table 9:
Exports, In Physical Terms, By Country, 2007–2019
Table 10:
Exports, In Value Terms, By Country, 2007–2019
Table 11:
Export Prices, By Country Of Origin, 2007–2019
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2019
Figure 2:
Market Value, 2007–2019
Figure 3:
Consumption, By Country, 2019
Figure 4:
Market Forecast To 2025
Figure 5:
Products: Market Size And Growth, By Type
Figure 6:
Products: Average Per Capita Consumption, By Type
Figure 7:
Products: Exports And Growth, By Type
Figure 8:
Products: Export Prices And Growth, By Type
Figure 9:
Production Volume And Growth
Figure 10:
Exports And Growth
Figure 11:
Export Prices And Growth
Figure 12:
Market Size And Growth
Figure 13:
Per Capita Consumption
Figure 14:
Imports And Growth
Figure 15:
Import Prices
Figure 16:
Production, In Physical Terms, 2007–2019
Figure 17:
Production, In Value Terms, 2007–2019
Figure 18:
Production, By Country, 2019
Figure 19:
Production, In Physical Terms, By Country, 2007–2019
Figure 20:
Imports, In Physical Terms, 2007–2019
Figure 21:
Imports, In Value Terms, 2007–2019
Figure 22:
Imports, In Physical Terms, By Country, 2019
Figure 23:
Imports, In Physical Terms, By Country, 2007–2019
Figure 24:
Imports, In Value Terms, By Country, 2007–2019
Figure 25:
Import Prices, By Country, 2007–2019
Figure 26:
Exports, In Physical Terms, 2007–2019
Figure 27:
Exports, In Value Terms, 2007–2019
Figure 28:
Exports, In Physical Terms, By Country, 2019
Figure 29:
Exports, In Physical Terms, By Country, 2007–2019
Figure 30:
Exports, In Value Terms, By Country, 2007–2019
Figure 31:
Export Prices, 2007–2019

Webinar: Global Pineapple Market - Statistics, Trends, and Outlook



Join our live webinar to get insights into the global pineapple market.



Sunday, July 19th, 2020 @ 10:00 am ET


Register

Webinar: Global Strawberry Market - Statistics, Trends, and Outlook



Join our live webinar to get insights into the global strawberry market.



Monday, July 20th, 2020 @ 10:00 am ET


Register

Webinar: Global Chicken Meat Market - Statistics, Trends, and Outlook



Join our live webinar to get insights into the global chicken meat market.



Wednesday, July 22nd, 2020 @ 10:00 am ET


Register
Ready to Get Started?
We can help you conduct market research and write a report using the most reliable data