Report Western Africa - Domestic Appliances - Market Analysis, Forecast, Size, Trends and Insights for 499$
Latest Report Update: Sep 29, 2022

Western Africa - Domestic Appliances - Market Analysis, Forecast, Size, Trends and Insights
Update: COVID-19 Impact

Single report
Sent by email within 24h (Mon-Fri)

Western Africa: Domestic Appliances Market 2022

Domestic Appliances Market Size in Western Africa

After four years of growth, the West African domestic appliances market decreased by -X% to $X in 2021. The market value increased at an average annual rate of +X% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The level of consumption peaked at $X in 2020, and then fell modestly in the following year.

Domestic Appliances Production in Western Africa

In value terms, domestic appliances production reduced slightly to $X in 2021 estimated in export price. The total production indicated a perceptible increase from 2012 to 2021: its value increased at an average annual rate of +X% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, production increased by +X% against 2015 indices. The growth pace was the most rapid in 2018 with an increase of X% against the previous year. Over the period under review, production hit record highs at $X in 2020, and then fell modestly in the following year.

Domestic Appliances Exports

Exports in Western Africa

Domestic appliances exports totaled X units in 2021, increasing by X% compared with the previous year. The total export volume increased at an average annual rate of +X% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2020 with an increase of X%. The volume of export peaked at X units in 2013; however, from 2014 to 2021, the exports remained at a lower figure.

In value terms, domestic appliances exports expanded rapidly to $X in 2021. Overall, exports, however, continue to indicate a mild reduction. The growth pace was the most rapid in 2013 when exports increased by X% against the previous year. As a result, the exports reached the peak of $X. From 2014 to 2021, the growth of the exports failed to regain momentum.

Exports by Country

Senegal dominates exports structure, recording X units, which was approx. X% of total exports in 2021. Ghana (X units) held a X% share (based on physical terms) of total exports, which put it in second place, followed by Sierra Leone (X%), Cote d'Ivoire (X%), Nigeria (X%) and Togo (X%). Burkina Faso (X units) followed a long way behind the leaders.

From 2012 to 2021, average annual rates of growth with regard to domestic appliances exports from Senegal stood at +X%. At the same time, Burkina Faso (+X%), Ghana (+X%) and Togo (+X%) displayed positive paces of growth. Moreover, Burkina Faso emerged as the fastest-growing exporter exported in Western Africa, with a CAGR of +X% from 2012-2021. By contrast, Cote d'Ivoire (-X%), Sierra Leone (-X%) and Nigeria (-X%) illustrated a downward trend over the same period. Senegal (+X p.p.), Ghana (+X p.p.), Burkina Faso (+X p.p.) and Togo (+X p.p.) significantly strengthened its position in terms of the total exports, while Cote d'Ivoire, Nigeria and Sierra Leone saw its share reduced by -X%, -X% and -X% from 2012 to 2021, respectively.

In value terms, Senegal ($X) remains the largest domestic appliances supplier in Western Africa, comprising X% of total exports. The second position in the ranking was held by Sierra Leone ($X), with a X% share of total exports. It was followed by Ghana, with a X% share.

From 2012 to 2021, the average annual growth rate of value in Senegal amounted to -X%. The remaining exporting countries recorded the following average annual rates of exports growth: Sierra Leone (-X% per year) and Ghana (+X% per year).

Export Prices by Country

In 2021, the export price in Western Africa amounted to $X per unit, with an increase of X% against the previous year. In general, the export price, however, showed a noticeable decline. The most prominent rate of growth was recorded in 2013 when the export price increased by X%. As a result, the export price reached the peak level of $X per unit. From 2014 to 2021, the the export prices failed to regain momentum.

There were significant differences in the average prices amongst the major exporting countries. In 2021, the country with the highest price was Sierra Leone ($X per unit), while Senegal ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Sierra Leone (+X%), while the other leaders experienced more modest paces of growth.

Domestic Appliances Imports

Imports in Western Africa

In 2021, overseas purchases of domestic appliances decreased by -X% to X units, falling for the second consecutive year after two years of growth. Total imports indicated mild growth from 2012 to 2021: its volume increased at an average annual rate of +X% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, imports decreased by -X% against 2019 indices. The most prominent rate of growth was recorded in 2019 with an increase of X% against the previous year. As a result, imports attained the peak of X units. From 2020 to 2021, the growth of imports remained at a somewhat lower figure.

In value terms, domestic appliances imports dropped to $X in 2021. Total imports indicated a tangible expansion from 2012 to 2021: its value increased at an average annual rate of +X% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth was the most pronounced in 2019 with an increase of X%. The level of import peaked at $X in 2020, and then shrank in the following year.

Imports by Country

Nigeria was the largest importing country with an import of around X units, which reached X% of total imports. Ghana (X units) took the second position in the ranking, distantly followed by Senegal (X units) and Cote d'Ivoire (X units). All these countries together took near X% share of total imports. Burkina Faso (X units), Guinea (X units) and Togo (X units) held a little share of total imports.

Nigeria experienced a relatively flat trend pattern with regard to volume of imports of domestic appliances. At the same time, Senegal (+X%), Guinea (+X%), Burkina Faso (+X%), Cote d'Ivoire (+X%) and Togo (+X%) displayed positive paces of growth. Moreover, Senegal emerged as the fastest-growing importer imported in Western Africa, with a CAGR of +X% from 2012-2021. Ghana experienced a relatively flat trend pattern. From 2012 to 2021, the share of Senegal and Cote d'Ivoire increased by +X and +X percentage points, respectively. Ghana (-X p.p.) and Nigeria (-X p.p.) saw their shares reduced. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Nigeria ($X), Ghana ($X) and Cote d'Ivoire ($X) appeared to be the countries with the highest levels of imports in 2021, with a combined X% share of total imports. Senegal, Guinea, Burkina Faso and Togo lagged somewhat behind, together accounting for a further X, with a CAGR of +X%, saw the highest growth rate of the value of imports, in terms of the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2021, the import price in Western Africa amounted to $X per unit, dropping by -X% against the previous year. Over the period from 2012 to 2021, it increased at an average annual rate of +X%. The most prominent rate of growth was recorded in 2014 an increase of X% against the previous year. As a result, import price attained the peak level of $X per unit. From 2015 to 2021, the import prices remained at a somewhat lower figure.

Prices varied noticeably country of destination: the country with the highest price was Cote d'Ivoire ($X per unit), while Senegal ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Ghana (+X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform

Base Year Historical Period Forecast Period Units
2021 2007-2021 2022-2030 US$, Tons

Frequently Asked Questions (FAQ) :

What are the largest markets for domestic appliances in Western Africa?
+
The countries with the highest volumes of consumption in 2021 were Nigeria, Sierra Leone and Ghana, with a combined 54% share of total consumption. These countries were followed by Benin, Liberia, Senegal, Mali and Niger, which together accounted for a further 31%.
What are the largest producers of domestic appliances in Western Africa?
+
Sierra Leone constituted the country with the largest volume of domestic appliances production, accounting for 41% of total volume. Moreover, domestic appliances production in Sierra Leone exceeded the figures recorded by the second-largest producer, Benin, threefold. The third position in this ranking was taken by Liberia, with a 12% share.
What are the leading exporters of domestic appliances in Western Africa?
+
In value terms, Senegal remains the largest domestic appliances supplier in Western Africa, comprising 38% of total exports. The second position in the ranking was taken by Sierra Leone, with a 14% share of total exports. It was followed by Ghana, with a 12% share.
What are the leading importers of domestic appliances in Western Africa?
+
In value terms, the largest domestic appliances importing markets in Western Africa were Nigeria, Ghana and Cote d'Ivoire, together comprising 78% of total imports. These countries were followed by Senegal, Guinea, Burkina Faso and Togo, which together accounted for a further 13%.
What is the average export price for domestic appliances in Western Africa?
+
The export price in Western Africa stood at $7.3 per unit in 2021, rising by 1.5% against the previous year.
What is the average import price for domestic appliances in Western Africa?
+
In 2021, the import price in Western Africa amounted to $5.7 per unit, which is down by -4.4% against the previous year.

This report provides an in-depth analysis of the domestic appliances market in Western Africa. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.


Product coverage:
• Prodcom 27511400 - Electric blankets
• Prodcom 27521113 - Iron or steel gas domestic cooking appliances and plate warmers, with an oven (including those with subsidiary boilers for central heating, separate ovens for both gas and other fuels)
• Prodcom 27521115 - Iron or steel gas domestic cooking appliances and plate warmers (including those with subsidiary boilers for central heating, for both gas and other fuels, excluding those with ovens)
• Prodcom 27521190 - Other domestic cooking appliances and plate warmers, of iron or steel or of copper, non-electric
• Prodcom 27521234 - Iron or steel gas domestic appliances, including heaters, g rates, fires and braziers, for both gas and other fuels radiators (excluding cooking appliances and plate warmers )
• Prodcom 27521250 - Iron or steel liquid fuel domestic appliances, including heaters, grates, fires and braziers (excluding cooking appliances and plate warmers)
• Prodcom 27521270 - Iron or steel solid fuel domestic appliances, including heaters, g rates, fires and braziers (excluding cooking appliances and plate warmers)
• Prodcom 27521300 - Air heaters or hot air distributors n.e.c., of iron or steel, nonelectric
• Prodcom 27511530 - Table, floor, wall, window, ceiling or roof fans, with a selfcontained electric motor of an output . .125 W
• Prodcom 27511580 - Ventilating or recycling hoods incorporating a fan, with a maximum horizontal side . .120 cm
• Prodcom 27511110 - Combined refrigerators-freezers, with separate external doors
• Prodcom 27511133 - Household-type refrigerators (including compression-type, e lectrical absorption-type) (excluding built-in)
• Prodcom 27511135 - Compression-type built-in refrigerators
• Prodcom 27511150 - Chest freezers of a capacity . .800 litres
• Prodcom 27511170 - Upright freezers of a capacity . .900 litres
• Prodcom 27521400 - Non-electric instantaneous or storage water heaters
• Prodcom 27511200 - Household dishwashing machines
• Prodcom 27511300 - Cloth washing and drying machines, of the household type
• Prodcom 27512123 - Vacuum cleaners with a self-contained electric motor of a power . 1 .500 W and having a dust bag or other receptable capacity . .20 l
• Prodcom 27512125 - Other vacuum cleaners with a self-contained electric motor
• Prodcom 27512410 - Vacuum cleaners, including dry cleaners and wet vacuum cleaners (excluding with self-contained electric motor)
• Prodcom 27512170 - Domestic food grinders, mixers and fruit or vegetable juice extractors, with a self-contained electric motor
• Prodcom 27512200 - Shavers, hair-removing appliances and hair clippers, with selfcontained electric motor
• Prodcom 27512530 - Electric instantaneous water heaters
• Prodcom 27512560 - Electric water heaters and immersion heaters (excluding instantaneous water heaters)
• Prodcom 27512630 - Electric storage heating radiators
• Prodcom 27512650 - Electric radiators, convection heaters and heaters or fires with built-in fans
• Prodcom 27512690 - Other electric space heaters
• Prodcom 27512310 - Electric hair dryers
• Prodcom 27512330 - Electric hairdressing apparatus (including hair curlers, curling tongs) (excluding hair drying hoods, hair dryers)
• Prodcom 27512350 - Electric hand-drying apparatus
• Prodcom 27512370 - Electric smoothing irons
• Prodcom 27512700 - Domestic microwave ovens
• Prodcom 27512810 - Domestic electric cookers with at least an oven and a hob (including combined gas-electric appliances)
• Prodcom 27512830 - Electric cooking plates, boiling rings and hobs for domestic use
• Prodcom 27512850 - Domestic electric grills and roasters
• Prodcom 27512870 - Domestic electric ovens for building-in
• Prodcom 27512890 - Domestic electric ovens (excluding those for building-in, m icrowave ovens)
• Prodcom 27512430 - Domestic electric coffee or tea makers (including percolators)
• Prodcom 27512450 - Domestic electric toasters (including toaster ovens for toasting bread, potatoes or other small items)
• Prodcom 27512900 - Electric heating resistors (excluding of carbon)
Country coverage:
• Benin
• Burkina Faso
• Cabo Verde
• Cote d'Ivoire
• Gambia
• Guinea
• Guinea-Bissau
• Liberia
• Mali
• Mauritania
• Saint Helena, Ascension and Tristan da Cunha
• Senegal
• Sierra Leone
• Togo

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Production in Western Africa, split by region and country
• Trade (exports and imports) in Western Africa
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
REPORT DESCRIPTION
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
CONSUMPTION BY COUNTRY
3.3
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCT

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
TOP EXPORTING COUNTRIES
5.4
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION VOLUME AND VALUE
7.2
PRODUCTION BY COUNTRY
8. IMPORTS

The Largest Importers on The Market and How They Succeed

8.1
IMPORTS FROM 2012–2021
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Exporters on The Market and How They Succeed

9.1
EXPORTS FROM 2012–2021
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

11. COUNTRY PROFILES

The Largest Markets And Their Profiles

• Benin
• Burkina Faso
• Cabo Verde
• Gambia
• Ghana
• Guinea
• Guinea-Bissau
• Liberia
• Mali
• Mauritania
• Niger
• Nigeria
• Saint Helena, Ascension and Tristan da Cunha
• Senegal
• Sierra Leone
• Togo
• Cote d'Ivoire
LIST OF TABLES
Table 1:
Key Findings In 2021
Table 2:
Market Volume, In Physical Terms, 2012–2021
Table 3:
Market Value, 2012–2021
Table 4:
Per Capita Consumption, By Country, 2018–2021
Table 5:
Production, In Physical Terms, By Country, 2012–2021
Table 6:
Imports, In Physical Terms, By Country, 2012–2021
Table 7:
Imports, In Value Terms, By Country, 2012–2021
Table 8:
Import Prices, By Country Of Destination, 2012–2021
Table 9:
Exports, In Physical Terms, By Country, 2012–2021
Table 10:
Exports, In Value Terms, By Country, 2012–2021
Table 11:
Export Prices, By Country Of Origin, 2012–2021
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2012–2021
Figure 2:
Market Value, 2012–2021
Figure 3:
Consumption, By Country, 2021
Figure 4:
Market Forecast To 2030
Figure 5:
Products: Market Size And Growth, By Type
Figure 6:
Products: Average Per Capita Consumption, By Type
Figure 7:
Products: Exports And Growth, By Type
Figure 8:
Products: Export Prices And Growth, By Type
Figure 9:
Production Volume And Growth
Figure 10:
Exports And Growth
Figure 11:
Export Prices And Growth
Figure 12:
Market Size And Growth
Figure 13:
Per Capita Consumption
Figure 14:
Imports And Growth
Figure 15:
Import Prices
Figure 16:
Production, In Physical Terms, 2012–2021
Figure 17:
Production, In Value Terms, 2012–2021
Figure 18:
Production, By Country, 2021
Figure 19:
Production, In Physical Terms, By Country, 2012–2021
Figure 20:
Imports, In Physical Terms, 2012–2021
Figure 21:
Imports, In Value Terms, 2012–2021
Figure 22:
Imports, In Physical Terms, By Country, 2021
Figure 23:
Imports, In Physical Terms, By Country, 2012–2021
Figure 24:
Imports, In Value Terms, By Country, 2012–2021
Figure 25:
Import Prices, By Country, 2012–2021
Figure 26:
Exports, In Physical Terms, 2012–2021
Figure 27:
Exports, In Value Terms, 2012–2021
Figure 28:
Exports, In Physical Terms, By Country, 2021
Figure 29:
Exports, In Physical Terms, By Country, 2012–2021
Figure 30:
Exports, In Value Terms, By Country, 2012–2021
Figure 31:
Export Prices, 2012–2021
Webinar: Decarbonisation and Your Business Strategy - Zero Net Carbon Buildings

Join us in our latest webinar series to get insights from industry experts and engage in a productive discussion!



Tuesday, February 22nd, 2022 @ 04:00 pm ET

Webinar: Decarbonisation and Your Business Strategy - Tools and Marketplaces

Join us in our latest webinar series to get insights from industry experts and engage in a productive discussion!



Tuesday, February 8th, 2022 @ 04:00 pm ET

Webinar: Decarbonisation and Your Business Strategy - Steps and Practices

Join us in our latest webinar series to get insights from industry experts and engage in a productive discussion!



Tuesday, January 25th, 2022 @ 04:00 pm ET