Vietnam: Market for Sanitary Towels, Tampons, Napkins and Diapers 2024

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in Vietnam

The Vietnamese sanitary towel and diaper market declined slightly to $X in 2022, leveling off at the previous year. In general, consumption, however, recorded strong growth. Over the period under review, the market attained the peak level at $X in 2017; however, from 2018 to 2022, consumption stood at a somewhat lower figure.

Production of Sanitary Towels, Tampons, Napkins and Diapers in Vietnam

In value terms, sanitary towel and diaper production reduced modestly to $X in 2022 estimated in export price. Over the period under review, production, however, saw a resilient expansion. The growth pace was the most rapid in 2014 with an increase of X% against the previous year. Sanitary towel and diaper production peaked at $X in 2017; however, from 2018 to 2022, production stood at a somewhat lower figure.

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Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports from Vietnam

After six years of decline, shipments abroad of sanitary towels, tampons, napkins and diapers increased by X% to X tons in 2022. Over the period under review, exports saw a prominent expansion. The most prominent rate of growth was recorded in 2015 with an increase of X%. As a result, the exports attained the peak of X tons. From 2016 to 2022, the growth of the exports remained at a lower figure.

In value terms, sanitary towel and diaper exports skyrocketed to $X in 2022. Overall, total exports indicated a prominent increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The exports peaked at $X in 2017; however, from 2018 to 2022, the exports remained at a lower figure.

Exports by Country

Australia (X tons), Thailand (X tons) and Malaysia (X tons) were the main destinations of sanitary towel and diaper exports from Vietnam, together accounting for X% of total exports. Cambodia, the United States, Japan, the Philippines, Indonesia, Germany, New Zealand, Taiwan (Chinese) and South Korea lagged somewhat behind, together accounting for a further X%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Japan (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Australia ($X), Thailand ($X) and Malaysia ($X) appeared to be the largest markets for sanitary towel and diaper exported from Vietnam worldwide, together comprising X% of total exports. Cambodia, the United States, Japan, the Philippines, Indonesia, Germany, New Zealand, Taiwan (Chinese) and South Korea lagged somewhat behind, together accounting for a further X%.

Japan, with a CAGR of X%, saw the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average sanitary towel and diaper export price amounted to $X per ton, approximately mirroring the previous year. In general, the export price, however, showed a mild decrease. The most prominent rate of growth was recorded in 2017 when the average export price increased by X%. Over the period under review, the average export prices hit record highs at $X per ton in 2014; however, from 2015 to 2022, the export prices failed to regain momentum.

Average prices varied noticeably for the major external markets. In 2022, amid the top suppliers, the highest price was recorded for prices to the Philippines ($X per ton) and Japan ($X per ton), while the average price for exports to Malaysia ($X per ton) and Thailand ($X per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to the Philippines (X%), while the prices for the other major destinations experienced a decline.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports into Vietnam

In 2022, after six years of growth, there was decline in purchases abroad of sanitary towels, tampons, napkins and diapers, when their volume decreased by X% to X tons. Overall, imports, however, recorded a strong increase. The pace of growth appeared the most rapid in 2016 with an increase of X%. Imports peaked at X tons in 2021, and then shrank in the following year.

In value terms, sanitary towel and diaper imports rose slightly to $X in 2022. In general, imports, however, recorded resilient growth. The pace of growth appeared the most rapid in 2013 with an increase of X% against the previous year. Imports peaked in 2022 and are likely to see gradual growth in years to come.

Imports by Country

China (X tons), Japan (X tons) and Thailand (X tons) were the main suppliers of sanitary towel and diaper imports to Vietnam, with a combined X% share of total imports.

From 2012 to 2022, the biggest increases were recorded for China (with a CAGR of X%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, China ($X), Japan ($X) and Thailand ($X) were the largest sanitary towel and diaper suppliers to Vietnam, with a combined X% share of total imports.

China, with a CAGR of X%, recorded the highest growth rate of the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average sanitary towel and diaper import price amounted to $X per ton, surging by X% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of X%. The most prominent rate of growth was recorded in 2018 an increase of X% against the previous year. The import price peaked in 2022 and is expected to retain growth in years to come.

Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the countries with the highest prices were Japan ($X per ton) and Thailand ($X per ton), while the price for Singapore ($X per ton) and China ($X per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Japan (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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