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U.S. - Blueberries and Cranberries - Market Analysis, Forecast, Size, Trends and Insights
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U.S.: Blueberry and Cranberry Market Overview 2021

Blueberry and Cranberry Market Size in the U.S.

The U.S. blueberry and cranberry market skyrocketed to $X in 2020, surging by X% against the previous year. in general, consumption recorded a strong increase. The pace of growth was the most pronounced in 2018 when the market value increased by X% year-to-year. As a result, consumption reached the peak level of $X. from 2019 to 2020, the growth of the market remained at a lower figure.

Blueberry and Cranberry Production in the U.S.

In value terms, blueberry and cranberry production skyrocketed to $X in 2020. Overall, production saw a resilient expansion. The most prominent rate of growth was recorded in 2008 when the production volume increased by X% year-to-year. Over the period under review, production hit record highs at $X in 2018; however, from 2019 to 2020, production failed to regain the momentum.

In 2020, the average yield of blueberries and cranberries in the U.S. stood at X tonnes per ha, approximately equating the previous year. Over the period under review, the yield saw a relatively flat trend pattern. The pace of growth was the most pronounced in 2008 when the yield increased by X% y-o-y. Over the period under review, the average blueberry and cranberry yield attained the peak level at X tonnes per ha in 2013; however, from 2014 to 2020, the yield remained at a lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

The blueberry and cranberry harvested area in the U.S. expanded modestly to X ha in 2020, surging by X% on the year before. The harvested area increased at an average annual rate of +X% from 2007 to 2020; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2018 when the harvested area increased by X% y-o-y. The blueberry and cranberry harvested area peaked in 2020 and is expected to retain growth in the near future.

Blueberry and Cranberry Exports

Exports from the U.S.

In 2020, exports of blueberries and cranberries from the U.S. dropped to X tonnes, shrinking by -X% on 2019. The total export volume increased at an average annual rate of +X% from 2007 to 2020; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2019 when exports increased by X% against the previous year. Over the period under review, exports reached the maximum at X tonnes in 2011; however, from 2012 to 2020, exports stood at a somewhat lower figure.

In value terms, blueberry and cranberry exports dropped to $X in 2020. in general, total exports indicated a strong increase from 2007 to 2020: its value increased at an average annual rate of +X% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, exports increased by +X% against 2015 indices. The growth pace was the most rapid in 2008 when exports increased by X% year-to-year. Exports peaked at $X in 2019, and then fell modestly in the following year.

Exports by Country

Canada (X tonnes) was the main destination for blueberry and cranberry exports from the U.S., accounting for a X% share of total exports. Moreover, blueberry and cranberry exports to Canada exceeded the volume sent to the second major destination, Poland (X tonnes), more than tenfold.

From 2007 to 2020, the average annual growth rate of volume to Canada totaled +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Poland (+X% per year) and South Korea (+X% per year).

In value terms, Canada ($X) remains the key foreign market for blueberry and cranberry exports from the U.S., comprising X% of total exports. The second position in the ranking was occupied by South Korea ($X), with a X% share of total exports.

From 2007 to 2020, the average annual rate of growth in terms of value to Canada stood at +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: South Korea (+X% per year) and Poland (+X% per year).

Export Prices by Country

The average blueberry and cranberry export price stood at $X per tonne in 2020, rising by X% against the previous year. Overall, export price indicated perceptible growth from 2007 to 2020: its price increased at an average annual rate of +X% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, blueberry and cranberry export price decreased by -X% against 2018 indices. The growth pace was the most rapid in 2018 when the average export price increased by X% y-o-y. As a result, export price attained the peak level of $X per tonne. from 2019 to 2020, the growth in terms of the average export prices remained at a somewhat lower figure.

There were significant differences in the average prices for the major export markets. in 2020, the country with the highest price was Canada ($X per tonne), while the average price for exports to Poland ($X per tonne) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was recorded for supplies to Canada, while the prices for the other major destinations experienced mixed trend patterns.

Blueberry and Cranberry Imports

Imports into the U.S.

In 2020, the amount of blueberries and cranberries imported into the U.S. expanded notably to X tonnes, growing by X% on 2019. Over the period under review, imports saw resilient growth. The growth pace was the most rapid in 2010 with an increase of X% against the previous year. Over the period under review, imports hit record highs in 2020 and are expected to retain growth in years to come.

In value terms, blueberry and cranberry imports surged to $X in 2020. in general, imports recorded a strong increase. The most prominent rate of growth was recorded in 2010 when imports increased by X% against the previous year. Over the period under review, imports attained the peak figure in 2020 and are likely to see gradual growth in the near future.

Imports by Country

Peru (X tonnes), Canada (X tonnes) and Chile (X tonnes) were the main suppliers of blueberry and cranberry imports to the U.S., with a combined X% share of total imports.

From 2007 to 2020, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Peru (+X% per year), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest blueberry and cranberry suppliers to the U.S. were Peru ($X), Mexico ($X) and Chile ($X), together accounting for X% of total imports.

In terms of the main suppliers, Peru (+X% per year) recorded the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2020, the average blueberry and cranberry import price amounted to $X per tonne, surging by X% against the previous year. Over the period from 2007 to 2020, it increased at an average annual rate of +X%. The pace of growth appeared the most rapid in 2008 when the average import price increased by X% year-to-year. As a result, import price attained the peak level of $X per tonne. from 2009 to 2020, the growth in terms of the average import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. in 2020, the country with the highest price was Mexico ($X per tonne), while the price for Canada ($X per tonne) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was attained by Mexico, while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for blueberries and cranberries in the world?
+
The country with the largest volume of blueberry and cranberry consumption was the U.S. (920K tonnes), comprising approx. 52% of total volume. Moreover, blueberry and cranberry consumption in the U.S. exceeded the figures recorded by the second-largest consumer, Canada (346K tonnes), threefold. Germany (80K tonnes) ranked third in terms of total consumption with a 4.5% share.
What are the largest producers of blueberries and cranberries in the world?
+
The countries with the highest volumes of blueberry and cranberry production in 2020 were the U.S. (697K tonnes), Canada (374K tonnes) and Peru (177K tonnes), with a combined 72% share of global production.
What are the leading suppliers of blueberries and cranberries to the U.S.?
+
In value terms, Peru ($554M), Mexico ($364M) and Chile ($289M) constituted the largest blueberry and cranberry suppliers to the U.S., together accounting for 88% of total imports.
What are the leading importers of blueberries and cranberries from the U.S.?
+
In value terms, Canada ($217M) remains the key foreign market for blueberry and cranberry exports from the U.S., comprising 87% of total exports. The second position in the ranking was occupied by South Korea ($5M), with a 2% share of total exports.
What is the average export price for blueberries and cranberries in the U.S.?
+
The average blueberry and cranberry export price stood at $5,057 per tonne in 2020, picking up by 14% against the previous year.
What is the average import price for blueberries and cranberries in the U.S.?
+
The average blueberry and cranberry import price stood at $5,030 per tonne in 2020, increasing by 13% against the previous year.

Product coverage:
• FCL 552 - Blueberries
• FCL 554 - Cranberries

This report provides an in-depth analysis of the blueberry and cranberry market in the U.S.. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.


Country coverage:
• USA

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Trade (exports and imports) in the U.S.
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
MARKET STRUCTURE
3.3
TRADE BALANCE
3.4
PER CAPITA CONSUMPTION
3.5
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
COUNTRIES WITH TOP YIELDS
5.4
TOP EXPORTING COUNTRIES
5.5
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION, HARVESTED AREA AND YIELD
8. IMPORTS

The Largest Import Supplying Countries

8.1
IMPORTS FROM 2007–2020
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Destinations for Exports

9.1
EXPORTS FROM 2007–2020
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

LIST OF TABLES
Table 1:
Key Findings in 2020
Table 2:
Market Volume, in Physical Terms, 2007–2020
Table 3:
Market Value, 2007–2020
Table 4:
Per Capita Consumption in 2007–2020
Table 5:
Imports, in Physical Terms, by Country, 2007–2020
Table 6:
Imports, in Value Terms, by Country, 2007–2020
Table 7:
Import Prices, by Country of Origin, 2007–2020
Table 8:
Exports, in Physical Terms, by Country, 2007–2020
Table 9:
Exports, in Value Terms, by Country, 2007–2020
Table 10:
Export Prices, by Country of Destination, 2007–2020
LIST OF FIGURES
Figure 1:
Market Volume, in Physical Terms, 2007–2020
Figure 2:
Market Value, 2007–2020
Figure 3:
Market Structure – Domestic Supply vs. Imports, in Physical Terms, 2007–2020
Figure 4:
Market Structure – Domestic Supply vs. Imports, in Value Terms, 2007–2020
Figure 5:
Trade Balance, in Physical Terms, 2007–2020
Figure 6:
Trade Balance, in Value Terms, 2007–2020
Figure 7:
Per Capita Consumption, 2007–2020
Figure 8:
Market Forecast to 2030
Figure 9:
Products: Market Size and Growth, by Type
Figure 10:
Products: Average Per Capita Consumption, by Type
Figure 11:
Products: Exports and Growth, by Type
Figure 12:
Products: Export Prices and Growth, by Type
Figure 13:
Production Volume and Growth
Figure 14:
Yield and Growth
Figure 15:
Exports and Growth
Figure 16:
Export Prices and Growth
Figure 17:
Market Size and Growth
Figure 18:
Per Capita Consumption
Figure 19:
Imports and Growth
Figure 20:
Import Prices
Figure 21:
Production, in Physical Terms, 2007–2020
Figure 22:
Production, in Value Terms, 2007–2020
Figure 23:
Area Harvested, 2007–2020
Figure 24:
Yield, 2007–2020
Figure 25:
Imports, in Physical Terms, 2007–2020
Figure 26:
Imports, in Value Terms, 2007–2020
Figure 27:
Imports, in Physical Terms, by Country, 2020
Figure 28:
Imports, in Physical Terms, by Country, 2007–2020
Figure 29:
Imports, in Value Terms, by Country, 2007–2020
Figure 30:
Import Prices, by Country of Origin, 2007–2020
Figure 31:
Exports, in Physical Terms, 2007–2020
Figure 32:
Exports, in Value Terms, 2007–2020
Figure 33:
Exports, in Physical Terms, by Country, 2020
Figure 34:
Exports, in Physical Terms, by Country, 2007–2020
Figure 35:
Exports, in Value Terms, by Country, 2007–2020
Figure 36:
Export Prices, by Country of Destination, 2007–2020
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