U.S.: Sugary Soft Drink Market Overview 2021

Sugary Soft Drink Market Size in the U.S.

For the fifth consecutive year, the U.S. sugary soft drink market recorded growth in sales value, which increased by X% to $X in 2020. In general, consumption saw a buoyant expansion. The pace of growth was the most pronounced in 2016 with an increase of X% y-o-y. Over the period under review, the market reached the peak level in 2020 and is likely to see steady growth in the near future.

Sugary Soft Drink Exports

Exports from the U.S.

In 2020, after four years of decline, there was growth in shipments abroad of sugary soft drinks, when their volume increased by X% to X tonnes. In general, exports, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2015 with an increase of X% year-to-year. Over the period under review, exports attained the peak figure at X tonnes in 2013; however, from 2014 to 2020, exports remained at a lower figure.

In value terms, sugary soft drink exports stood at $X in 2020. The total export value increased at an average annual rate of +X% over the period from 2007 to 2020; however, the trend pattern remained consistent, with somewhat noticeable fluctuations in certain years. The pace of growth was the most pronounced in 2009 with an increase of X% year-to-year. Over the period under review, exports attained the peak figure at $X in 2013; however, from 2014 to 2020, exports failed to regain the momentum.

Exports by Country

Canada (X tonnes) was the main destination for sugary soft drink exports from the U.S., accounting for a X% share of total exports. Moreover, sugary soft drink exports to Canada exceeded the volume sent to the second major destination, Mexico (X tonnes), fivefold. The third position in this ranking was occupied by Australia (X tonnes), with a X% share.

From 2007 to 2020, the average annual growth rate of volume to Canada amounted to -X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Mexico (+X% per year) and Australia (+X% per year).

In value terms, Canada ($X) remains the key foreign market for sugary soft drink exports from the U.S., comprising X% of total exports. The second position in the ranking was occupied by Mexico ($X), with a X% share of total exports. It was followed by Australia, with a X% share.

From 2007 to 2020, the average annual rate of growth in terms of value to Canada was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Mexico (+X% per year) and Australia (+X% per year).

Export Prices by Country

The average sugary soft drink export price stood at $X per tonne in 2020, approximately mirroring the previous year. Over the period from 2007 to 2020, it increased at an average annual rate of +X%. The growth pace was the most rapid in 2017 an increase of X% year-to-year. The export price peaked at $X per tonne in 2018; however, from 2019 to 2020, export prices stood at a somewhat lower figure.

There were significant differences in the average prices for the major export markets. In 2020, the country with the highest price was the Netherlands ($X per tonne), while the average price for exports to Haiti ($X per tonne) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was recorded for supplies to the Netherlands, while the prices for the other major destinations experienced more modest paces of growth.

Sugary Soft Drink Imports

Imports into the U.S.

In 2020, supplies from abroad of sugary soft drinks increased by X% to X tonnes, rising for the fifth year in a row after three years of decline. Over the period under review, imports saw a pronounced increase. The most prominent rate of growth was recorded in 2016 when imports increased by X% year-to-year. Imports peaked in 2020 and are expected to retain growth in the near future.

In value terms, sugary soft drink imports surged to $X in 2020. Overall, imports posted resilient growth. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

Austria (X tonnes), Mexico (X tonnes) and Switzerland (X tonnes) were the main suppliers of sugary soft drink imports to the U.S., together comprising X% of total imports.

From 2007 to 2020, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Switzerland (+X% per year), while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest sugary soft drink suppliers to the U.S. were Austria ($X), Switzerland ($X) and Mexico ($X), together comprising X% of total imports.

Among the main suppliers, Switzerland (+X% per year) saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average sugary soft drink import price stood at $X per tonne in 2020, surging by X% against the previous year. Overall, import price indicated a measured expansion from 2007 to 2020: its price increased at an average annual rate of +X% over the last thirteen-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, sugary soft drink import price increased by +X% against 2015 indices. The pace of growth was the most pronounced in 2009 an increase of X% against the previous year. The import price peaked in 2020 and is likely to see steady growth in the near future.

There were significant differences in the average prices amongst the major supplying countries. In 2020, the country with the highest price was Switzerland ($X per tonne), while the price for Canada ($X per tonne) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was attained by Switzerland, while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for sugary soft drinks in the world?

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The countries with the highest volumes of sugary soft drink consumption in 2020 were Germany (6.8M tonnes), France (6.2M tonnes) and the UK (5.7M tonnes), together accounting for 47% of global consumption. Austria, Poland, Romania, the Netherlands, the U.S., Turkey, Norway, Ukraine, Hungary and Italy lagged somewhat behind, together comprising a further 29%.

What are the largest producers of sugary soft drinks in the world?

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The countries with the highest volumes of sugary soft drink production in 2020 were Germany (7.4M tonnes), France (6.5M tonnes) and the UK (5.5M tonnes), together accounting for 49% of global production. Austria, Poland, Romania, Turkey, the Netherlands, Ukraine, Italy, Norway and Hungary lagged somewhat behind, together comprising a further 32%.

What are the leading suppliers of sugary soft drinks to the U.S.?

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In value terms, Austria ($1.1B), Switzerland ($670M) and Mexico ($324M) constituted the largest sugary soft drink suppliers to the U.S., together accounting for 74% of total imports.

What are the leading importers of sugary soft drinks from the U.S.?

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In value terms, Canada ($191M) remains the key foreign market for sugary soft drink exports from the U.S., comprising 49% of total exports. The second position in the ranking was occupied by Mexico ($29M), with a 7.4% share of total exports. It was followed by Australia, with a 6.3% share.

What is the average export price for sugary soft drinks in the U.S.?

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The average sugary soft drink export price stood at $898 per tonne in 2020, therefore, remained relatively stable against the previous year.

What is the average import price for sugary soft drinks in the U.S.?

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In 2020, the average sugary soft drink import price amounted to $1,796 per tonne, jumping by 24% against the previous year.