Latest Report Update: May 26, 2021

U.S. - Pianos And Other Keyboard Stringed Musical Instruments - Market Analysis, Forecast, Size, Trends and Insights
Update: COVID-19 Impact

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U.S.: Piano Market Overview 2021

Piano Market Size in the U.S.

In 2020, after three years of growth, there was significant decline in the U.S. piano market, when its value decreased by -X% to $X. In general, consumption showed a abrupt shrinkage. The pace of growth was the most pronounced in 2010 with an increase of X% y-o-y. Over the period under review, the market hit record highs at $X in 2007; however, from 2008 to 2020, consumption remained at a lower figure.

Piano Exports

Exports from the U.S.

In 2020, shipments abroad of pianos and other keyboard stringed musical instruments increased by X% to X units for the first time since 2016, thus ending a three-year declining trend. Over the period under review, exports, however, recorded a deep contraction. The pace of growth appeared the most rapid in 2011 with an increase of X% against the previous year. Exports peaked at X units in 2007; however, from 2008 to 2020, exports failed to regain the momentum.

In value terms, piano exports surged to $X in 2020. In general, exports, however, showed a relatively flat trend pattern. Exports peaked at $X in 2008; however, from 2009 to 2020, exports failed to regain the momentum.

Exports by Country

Canada (X units) was the main destination for piano exports from the U.S., accounting for a X% share of total exports. Moreover, piano exports to Canada exceeded the volume sent to the second major destination, Germany (X units), fivefold. Mexico (X units) ranked third in terms of total exports with a X% share.

From 2007 to 2020, the average annual rate of growth in terms of volume to Canada stood at -X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Germany (+X% per year) and Mexico (+X% per year).

In value terms, Canada ($X) remains the key foreign market for piano exports from the U.S., comprising X% of total exports. The second position in the ranking was occupied by Japan ($X), with a X% share of total exports. It was followed by Germany, with a X% share.

From 2007 to 2020, the average annual rate of growth in terms of value to Canada totaled +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Japan (+X% per year) and Germany (+X% per year).

Export Prices by Country

The average piano export price stood at $X per unit in 2020, with an increase of X% against the previous year. Overall, export price indicated a buoyant increase from 2007 to 2020: its price increased at an average annual rate of +X% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, piano export price increased by +X% against 2016 indices. The pace of growth was the most pronounced in 2008 an increase of X% y-o-y. The export price peaked in 2020 and is expected to retain growth in the immediate term.

There were significant differences in the average prices for the major export markets. In 2020, the country with the highest price was Japan ($X per unit), while the average price for exports to Guatemala ($X per unit) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was recorded for supplies to Japan, while the prices for the other major destinations experienced more modest paces of growth.

Piano Imports

Imports into the U.S.

In 2020, after three years of growth, there was significant decline in overseas purchases of pianos and other keyboard stringed musical instruments, when their volume decreased by -X% to X units. Over the period under review, imports saw a deep reduction. The pace of growth was the most pronounced in 2010 with an increase of X% against the previous year. Over the period under review, imports attained the maximum at X units in 2007; however, from 2008 to 2020, imports remained at a lower figure.

In value terms, piano imports declined sharply to $X in 2020. In general, imports saw a deep slump. The most prominent rate of growth was recorded in 2010 when imports increased by X% y-o-y. Imports peaked at $X in 2007; however, from 2008 to 2020, imports remained at a lower figure.

Imports by Country

In 2020, Japan (X units) constituted the largest piano supplier to the U.S., accounting for a X% share of total imports. Moreover, piano imports from Japan exceeded the figures recorded by the second-largest supplier, Indonesia (X units), twofold. China (X units) ranked third in terms of total imports with a X% share.

From 2007 to 2020, the average annual rate of growth in terms of volume from Japan stood at -X%. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (-X% per year) and China (-X% per year).

In value terms, Japan ($X) constituted the largest supplier of piano to the U.S., comprising X% of total imports. The second position in the ranking was occupied by Indonesia ($X), with a X% share of total imports. It was followed by China, with a X% share.

From 2007 to 2020, the average annual rate of growth in terms of value from Japan totaled -X%. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (-X% per year) and China (-X% per year).

Import Prices by Country

The average piano import price stood at $X per unit in 2020, with an increase of X% against the previous year. Over the last thirteen years, it increased at an average annual rate of +X%. The pace of growth was the most pronounced in 2011 when the average import price increased by X% y-o-y. Over the period under review, average import prices attained the peak figure in 2020 and is expected to retain growth in the near future.

There were significant differences in the average prices amongst the major supplying countries. In 2020, the country with the highest price was Austria ($X per unit), while the price for Viet Nam ($X per unit) was amongst the lowest.

From 2007 to 2020, the most notable rate of growth in terms of prices was attained by China, while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for pianos and other keyboard stringed musical instruments in the world?
+
Indonesia (49K units) remains the largest piano consuming country worldwide, comprising approx. 22% of total volume. Moreover, piano consumption in Indonesia exceeded the figures recorded by the second-largest consumer, Italy (22K units), twofold. The third position in this ranking was occupied by Viet Nam (21K units), with a 9.3% share.
What are the largest producers of pianos and other keyboard stringed musical instruments in the world?
+
The countries with the highest volumes of piano production in 2020 were Japan (145K units), Indonesia (78K units) and Italy (23K units), together accounting for 84% of global production. These countries were followed by the Czech Republic, India, Germany and Malaysia, which together accounted for a further 12%.
What are the leading suppliers of pianos and other keyboard stringed musical instruments to the U.S.?
+
In value terms, Japan ($40M) constituted the largest supplier of piano to the U.S., comprising 47% of total imports. The second position in the ranking was occupied by Indonesia ($19M), with a 22% share of total imports. It was followed by China, with a 10% share.
What are the leading importers of pianos and other keyboard stringed musical instruments from the U.S.?
+
In value terms, Canada ($16M) remains the key foreign market for piano exports from the U.S., comprising 59% of total exports. The second position in the ranking was occupied by Japan ($2.5M), with a 9% share of total exports. It was followed by Germany, with a 5.2% share.
What is the average export price for pianos and other keyboard stringed musical instruments in the U.S.?
+
The average piano export price stood at $6,212 per unit in 2020, rising by 3.4% against the previous year.
What is the average import price for pianos and other keyboard stringed musical instruments in the U.S.?
+
The average piano import price stood at $4,362 per unit in 2020, with an increase of 7.3% against the previous year.

Product coverage:
• Prodcom 32201110 - Acoustic new upright pianos (including automatic pianos)
• Prodcom 32201130 - Acoustic grand pianos (including automatic pianos)
• Prodcom 32201150 - Keyboard stringed instruments (including harpsichords, s pinets and clavichords)

This report provides an in-depth analysis of the piano market in the U.S.. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.


Country coverage:
• USA

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Trade (exports and imports) in the U.S.
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
MARKET STRUCTURE
3.3
TRADE BALANCE
3.4
PER CAPITA CONSUMPTION
3.5
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
TOP EXPORTING COUNTRIES
5.4
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION VOLUME AND VALUE
8. IMPORTS

The Largest Import Supplying Countries

8.1
IMPORTS FROM 2007–2020
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Destinations for Exports

9.1
EXPORTS FROM 2007–2020
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

LIST OF TABLES
Table 1:
Key Findings In 2020
Table 2:
Market Volume, In Physical Terms, 2007–2020
Table 3:
Market Value, 2007–2020
Table 4:
Per Capita Consumption In 2007–2020
Table 5:
Imports, In Physical Terms, By Country, 2007–2020
Table 6:
Imports, In Value Terms, By Country, 2007–2020
Table 7:
Import Prices, By Country Of Origin, 2007–2020
Table 8:
Exports, In Physical Terms, By Country, 2007–2020
Table 9:
Exports, In Value Terms, By Country, 2007–2020
Table 10:
Export Prices, By Country Of Destination, 2007–2020
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2020
Figure 2:
Market Value, 2007–2020
Figure 3:
Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2007–2020
Figure 4:
Market Structure – Domestic Supply vs. Imports, In Value Terms, 2007–2020
Figure 5:
Trade Balance, In Physical Terms, 2007–2020
Figure 6:
Trade Balance, In Value Terms, 2007–2020
Figure 7:
Per Capita Consumption, 2007–2020
Figure 8:
Market Forecast To 2025
Figure 9:
Products: Market Size And Growth, By Type
Figure 10:
Products: Average Per Capita Consumption, By Type
Figure 11:
Products: Exports And Growth, By Type
Figure 12:
Products: Export Prices And Growth, By Type
Figure 13:
Production Volume And Growth
Figure 14:
Exports And Growth
Figure 15:
Export Prices And Growth
Figure 16:
Market Size And Growth
Figure 17:
Per Capita Consumption
Figure 18:
Imports And Growth
Figure 19:
Import Prices
Figure 20:
Production, In Physical Terms, 2007–2020
Figure 21:
Production, In Value Terms, 2007–2020
Figure 22:
Imports, In Physical Terms, 2007–2020
Figure 23:
Imports, In Value Terms, 2007–2020
Figure 24:
Imports, In Physical Terms, By Country, 2020
Figure 25:
Imports, In Physical Terms, By Country, 2007–2020
Figure 26:
Imports, In Value Terms, By Country, 2007–2020
Figure 27:
Import Prices, By Country Of Origin, 2007–2020
Figure 28:
Exports, In Physical Terms, 2007–2020
Figure 29:
Exports, In Value Terms, 2007–2020
Figure 30:
Exports, In Physical Terms, By Country, 2020
Figure 31:
Exports, In Physical Terms, By Country, 2007–2020
Figure 32:
Exports, In Value Terms, By Country, 2007–2020
Figure 33:
Export Prices, By Country Of Destination, 2007–2020

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