Turkey: Market for Non-Soap Surface-Active Washing and Cleaning Preparations 2023

Market Size for Non-Soap Surface-Active Washing and Cleaning Preparations in Turkey

The Turkish market for non-soap surface-active washing and cleaning preparations rose rapidly to $X in 2021, growing by 8.5% against the previous year. In general, consumption recorded a prominent expansion. Over the period under review, the market hit record highs at $X in 2019; however, from 2020 to 2021, consumption stood at a somewhat lower figure.

Production of Non-Soap Surface-Active Washing and Cleaning Preparations in Turkey

In value terms, production of non-soap surface-active washing and cleaning preparations soared to $X in 2021 estimated in export price. Overall, production showed strong growth. The most prominent rate of growth was recorded in 2018 when the production volume increased by 89%. Production of peaked at $X in 2019; however, from 2020 to 2021, production remained at a lower figure.

Exports of Non-Soap Surface-Active Washing and Cleaning Preparations

Exports from Turkey

After four years of growth, shipments abroad of non-soap surface-active washing and cleaning preparations decreased by -3.7% to X tons in 2021. In general, exports, however, recorded prominent growth. The pace of growth was the most pronounced in 2020 with an increase of 22%. As a result, the exports attained the peak of X tons, and then dropped slightly in the following year.

In value terms, exports of non-soap surface-active washing and cleaning preparations fell to $X in 2021. Over the period under review, total exports indicated a buoyant expansion from 2012 to 2021: its value increased at an average annual rate of +5.3% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, exports increased by +38.1% against 2017 indices. The pace of growth appeared the most rapid in 2014 when exports increased by 23%. The exports peaked at $X in 2020, and then contracted in the following year.

Exports by Country

Iraq (X tons) was the main destination for exports of non-soap surface-active washing and cleaning preparations from Turkey, accounting for a 20% share of total exports. Moreover, exports of non-soap surface-active washing and cleaning preparations to Iraq exceeded the volume sent to the second major destination, Israel (X tons), twofold. The third position in this ranking was held by Azerbaijan (X tons), with an 8.7% share.

From 2012 to 2021, the average annual growth rate of volume to Iraq totaled +8.8%. Exports to the other major destinations recorded the following average annual rates of exports growth: Israel (+5.8% per year) and Azerbaijan (+8.5% per year).

In value terms, Iraq ($X), Azerbaijan ($X) and Israel ($X) constituted the largest markets for non-soap surface-active washing and cleaning preparations exported from Turkey worldwide, with a combined 35% share of total exports. These countries were followed by Romania, Georgia, Iran, Serbia, Libya, Morocco, the United States, Qatar, Bulgaria and Syrian Arab Republic, which together accounted for a further 34%.

In terms of the main countries of destination, Qatar, with a CAGR of +93.5%, saw the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2021, the average export price for non-soap surface-active washing and cleaning preparations amounted to $X per ton, shrinking by -1.7% against the previous year. Overall, the export price recorded a perceptible setback. The most prominent rate of growth was recorded in 2014 an increase of 2.6%. Over the period under review, the average export prices hit record highs at $X per ton in 2012; however, from 2013 to 2021, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Iran ($X per ton), while the average price for exports to Romania ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Qatar (+0.2%), while the prices for the other major destinations experienced a decline.

Imports of Non-Soap Surface-Active Washing and Cleaning Preparations

Imports into Turkey

In 2021, after two years of growth, there was decline in supplies from abroad of non-soap surface-active washing and cleaning preparations, when their volume decreased by -1.7% to X tons. The total import volume increased at an average annual rate of +1.5% over the period from 2012 to 2021; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being observed in certain years. The most prominent rate of growth was recorded in 2020 when imports increased by 13% against the previous year. As a result, imports reached the peak of X tons, and then contracted in the following year.

In value terms, imports of non-soap surface-active washing and cleaning preparations rose significantly to $X in 2021. The total import value increased at an average annual rate of +2.2% from 2012 to 2021; the trend pattern remained consistent, with somewhat noticeable fluctuations being recorded in certain years. The growth pace was the most rapid in 2017 when imports increased by 15% against the previous year. Over the period under review, imports of reached the peak figure in 2021 and are likely to see gradual growth in the near future.

Imports by Country

Belgium (X tons), Poland (X tons) and Germany (X tons) were the main suppliers of imports of non-soap surface-active washing and cleaning preparations to Turkey, with a combined 49% share of total imports. Italy, the UK, Egypt, the Netherlands, India, Serbia, France, China, Greece and South Korea lagged somewhat behind, together comprising a further 41%.

From 2012 to 2021, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Serbia (with a CAGR of +101.2%), while imports for the other leaders experienced more modest paces of growth.

In value terms, Belgium ($X), Poland ($X) and Germany ($X) were the largest non-soap surface-active washing and cleaning preparations suppliers to Turkey, together accounting for 57% of total imports. Italy, Serbia, the UK, the Netherlands, India, France, Egypt, China, South Korea and Greece lagged somewhat behind, together accounting for a further 31%.

Among the main suppliers, Serbia, with a CAGR of +114.4%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average import price for non-soap surface-active washing and cleaning preparations stood at $X per ton in 2021, increasing by 7.5% against the previous year. In general, the import price recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2018 an increase of 15%. Over the period under review, average import prices reached the peak figure at $X per ton in 2014; however, from 2015 to 2021, import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Serbia ($X per ton), while the price for Greece ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Serbia (+6.5%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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