Thailand: Soft Drink Market 2024

Soft Drink Market Size in Thailand

The Thai soft drink market expanded sharply to $X in 2022, rising by X% against the previous year. In general, the total consumption indicated perceptible growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. Over the period under review, the market attained the peak level in 2022 and is likely to see gradual growth in the near future.

Soft Drink Production in Thailand

In value terms, soft drink production dropped to $X in 2022 estimated in export price. Overall, the total production indicated mild growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by X% against 2020 indices. The most prominent rate of growth was recorded in 2018 when the production volume increased by X% against the previous year. Over the period under review, production attained the peak level at $X in 2019; however, from 2020 to 2022, production failed to regain momentum.

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Soft Drink Exports

Exports from Thailand

In 2022, shipments abroad of soft drinks decreased by X% to X litres, falling for the second consecutive year after two years of growth. Overall, exports, however, enjoyed a notable expansion. The pace of growth appeared the most rapid in 2016 with an increase of X%. The exports peaked at X litres in 2020; however, from 2021 to 2022, the exports stood at a somewhat lower figure.

In value terms, soft drink exports fell significantly to $X in 2022. Over the period under review, exports, however, enjoyed measured growth. The most prominent rate of growth was recorded in 2013 when exports increased by X% against the previous year. The exports peaked at $X in 2020; however, from 2021 to 2022, the exports failed to regain momentum.

Exports by Country

Cambodia (X litres) was the main destination for soft drink exports from Thailand, with a X% share of total exports. Moreover, soft drink exports to Cambodia exceeded the volume sent to the second major destination, Myanmar (X litres), twofold. The third position in this ranking was taken by Lao People's Democratic Republic (X litres), with a X% share.

From 2012 to 2022, the average annual growth rate of volume to Cambodia totaled X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Myanmar (X% per year) and Lao People's Democratic Republic (X% per year).

In value terms, Cambodia ($X) remains the key foreign market for soft drinks exports from Thailand, comprising X% of total exports. The second position in the ranking was held by Myanmar ($X), with a X% share of total exports. It was followed by Vietnam, with an X% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Cambodia totaled X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Myanmar (X% per year) and Vietnam (X% per year).

Export Prices by Country

The average soft drink export price stood at $X per litre in 2022, rising by X% against the previous year. In general, the export price, however, recorded a perceptible reduction. The growth pace was the most rapid in 2018 when the average export price increased by X%. The export price peaked at $X per litre in 2012; however, from 2013 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Vietnam ($X per litre), while the average price for exports to South Korea ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to China (X%), while the prices for the other major destinations experienced a decline.

Soft Drink Imports

Imports into Thailand

In 2022, overseas purchases of soft drinks decreased by X% to X litres, falling for the second year in a row after five years of growth. Over the period under review, imports, however, saw perceptible growth. The pace of growth was the most pronounced in 2020 when imports increased by X% against the previous year. As a result, imports attained the peak of X litres. From 2021 to 2022, the growth of imports failed to regain momentum.

In value terms, soft drink imports rose markedly to $X in 2022. In general, imports, however, saw a strong expansion. The growth pace was the most rapid in 2016 when imports increased by X%. Imports peaked at $X in 2020; however, from 2021 to 2022, imports failed to regain momentum.

Imports by Country

In 2022, Lao People's Democratic Republic (X litres) constituted the largest soft drink supplier to Thailand, accounting for a X% share of total imports. Moreover, soft drink imports from Lao People's Democratic Republic exceeded the figures recorded by the second-largest supplier, Indonesia (X litres), threefold. The third position in this ranking was held by South Korea (X litres), with a X% share.

From 2012 to 2022, the average annual growth rate of volume from Lao People's Democratic Republic totaled X%. The remaining supplying countries recorded the following average annual rates of imports growth: Indonesia (X% per year) and South Korea (X% per year).

In value terms, South Korea ($X), Lao People's Democratic Republic ($X) and Indonesia ($X) appeared to be the largest soft drink suppliers to Thailand, together accounting for X% of total imports.

Among the main suppliers, Lao People's Democratic Republic, with a CAGR of X%, recorded the highest growth rate of the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average soft drink import price amounted to $X per litre, surging by X% against the previous year. In general, import price indicated a slight expansion from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, average import prices hit record highs at $X per litre in 2016; however, from 2017 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Vietnam ($X per litre), while the price for Lao People's Democratic Republic ($X per litre) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Indonesia (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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