South-Eastern Asia: Market for Sanitary Towels, Tampons, Napkins and Diapers 2024

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in South-Eastern Asia

In 2022, the Southeast Asian sanitary towel and diaper market increased by X% to $X, rising for the second year in a row after three years of decline. The total consumption indicated a remarkable increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. As a result, consumption attained the peak level of $X. From 2018 to 2022, the growth of the market remained at a lower figure.

Production of Sanitary Towels, Tampons, Napkins and Diapers in South-Eastern Asia

In value terms, sanitary towel and diaper production reached $X in 2022 estimated in export price. The total production indicated a strong increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by X% against 2019 indices. The most prominent rate of growth was recorded in 2014 when the production volume increased by X% against the previous year. The level of production peaked at $X in 2017; however, from 2018 to 2022, production failed to regain momentum.

Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports in South-Eastern Asia

Sanitary towel and diaper exports reduced to X tons in 2022, remaining constant against the previous year. The total export volume increased at an average annual rate of X% from 2012 to 2022; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being observed throughout the analyzed period. The pace of growth appeared the most rapid in 2014 with an increase of X%. Over the period under review, the exports reached the peak figure at X tons in 2018; however, from 2019 to 2022, the exports remained at a lower figure.

In value terms, sanitary towel and diaper exports amounted to $X in 2022. Over the period under review, exports, however, showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2014 when exports increased by X% against the previous year. The level of export peaked at $X in 2018; however, from 2019 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

In 2022, Thailand (X tons), distantly followed by Malaysia (X tons), Indonesia (X tons), Vietnam (X tons), Singapore (X tons) and the Philippines (X tons) represented the largest exporters of sanitary towels, tampons, napkins and diapers, together constituting X% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the key exporting countries, was attained by the Philippines (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Thailand ($X) remains the largest sanitary towel and diaper supplier in South-Eastern Asia, comprising X% of total exports. The second position in the ranking was held by Malaysia ($X), with a X% share of total exports. It was followed by Indonesia, with a X% share.

In Thailand, sanitary towel and diaper exports decreased by an average annual rate of X% over the period from 2012-2022. In the other countries, the average annual rates were as follows: Malaysia (X% per year) and Indonesia (X% per year).

Export Prices by Country

In 2022, the export price in South-Eastern Asia amounted to $X per ton, therefore, remained relatively stable against the previous year. Over the period under review, the export price, however, continues to indicate a slight downturn. The most prominent rate of growth was recorded in 2018 when the export price increased by X%. The level of export peaked at $X per ton in 2012; however, from 2013 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Singapore ($X per ton), while Indonesia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by the Philippines (X%), while the other leaders experienced mixed trends in the export price figures.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports in South-Eastern Asia

In 2022, purchases abroad of sanitary towels, tampons, napkins and diapers increased by X% to X tons, rising for the sixth consecutive year after two years of decline. Over the period under review, imports enjoyed a strong increase. The pace of growth was the most pronounced in 2017 when imports increased by X% against the previous year. The volume of import peaked in 2022 and is likely to see steady growth in the near future.

In value terms, sanitary towel and diaper imports expanded sharply to $X in 2022. In general, imports showed a strong expansion. The pace of growth was the most pronounced in 2017 with an increase of X% against the previous year. Over the period under review, imports hit record highs in 2022 and are likely to see steady growth in the near future.

Imports by Country

In 2022, the Philippines (X tons) represented the key importer of sanitary towels, tampons, napkins and diapers, committing X% of total imports. It was distantly followed by Malaysia (X tons), Vietnam (X tons), Myanmar (X tons), Thailand (X tons), Singapore (X tons) and Cambodia (X tons), together comprising a X% share of total imports.

From 2012 to 2022, the biggest increases were recorded for Myanmar (with a CAGR of X%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the Philippines ($X), Malaysia ($X) and Vietnam ($X) constituted the countries with the highest levels of imports in 2022, together accounting for X% of total imports. Singapore, Thailand, Cambodia and Myanmar lagged somewhat behind, together accounting for a further X%.

Cambodia, with a CAGR of X%, recorded the highest growth rate of the value of imports, in terms of the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in South-Eastern Asia stood at $X per ton in 2022, with a decrease of X% against the previous year. Over the period under review, the import price showed a perceptible setback. The pace of growth was the most pronounced in 2018 an increase of X% against the previous year. Over the period under review, import prices hit record highs at $X per ton in 2014; however, from 2015 to 2022, import prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Singapore ($X per ton), while Myanmar ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Cambodia (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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