South Africa: Blueberry And Cranberry Market Overview 2021

Blueberry And Cranberry Market Size in South Africa

In 2019, the South African blueberry and cranberry market decreased by -X% to $X, falling for the fourth year in a row after three years of growth. In general, consumption continues to indicate a abrupt contraction. The growth pace was the most rapid in 2011 when the market value increased by X% y-o-y. Blueberry and cranberry consumption peaked at $X in 2015; however, from 2016 to 2019, consumption stood at a somewhat lower figure.

Blueberry And Cranberry Production in South Africa

In value terms, blueberry and cranberry production reached $X in 2019 estimated in export prices. Overall, the total production indicated a moderate increase from 2007 to 2019: its value increased at an average annual rate of +X% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, production increased by +X% against 2016 indices. The pace of growth was the most pronounced in 2011 when the production volume increased by X% against the previous year. Blueberry and cranberry production peaked at $X in 2015; however, from 2016 to 2019, production failed to regain the momentum.

In 2019, the average blueberry and cranberry yield in South Africa stood at X kg per ha, approximately mirroring the previous year's figure. Over the period under review, the yield showed a relatively flat trend pattern. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2019, the total area harvested in terms of blueberries and cranberries production in South Africa amounted to X ha, approximately mirroring the previous year. In general, the harvested area saw a relatively flat trend pattern.

Blueberry And Cranberry Exports

Exports from South Africa

In 2019, blueberry and cranberry exports from South Africa stood at X tonnes, surging by X% against the year before. Over the period under review, exports enjoyed a significant expansion. The growth pace was the most rapid in 2009 when exports increased by X% year-to-year. Exports peaked in 2019 and are expected to retain growth in the immediate term.

In value terms, blueberry and cranberry exports reached $X in 2019. Overall, exports showed significant growth. The pace of growth appeared the most rapid in 2009 when exports increased by X% against the previous year. Exports peaked in 2019 and are expected to retain growth in the near future.

Exports by Country

The UK (X tonnes) was the main destination for blueberry and cranberry exports from South Africa, accounting for a X% share of total exports. Moreover, blueberry and cranberry exports to the UK exceeded the volume sent to the second major destination, the Netherlands (X tonnes), threefold. Germany (X tonnes) ranked third in terms of total exports with a X% share.

From 2007 to 2019, the average annual growth rate of volume to the UK amounted to +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: the Netherlands (+X% per year) and Germany (+X% per year).

In value terms, the UK ($X) remains the key foreign market for blueberry and cranberry exports from South Africa, comprising X% of total exports. The second position in the ranking was occupied by the Netherlands ($X), with a X% share of total exports. It was followed by Germany, with a X% share.

From 2007 to 2019, the average annual rate of growth in terms of value to the UK stood at +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: the Netherlands (+X% per year) and Germany (+X% per year).

Export Prices by Country

The average blueberry and cranberry export price stood at $X per tonne in 2019, with an increase of X% against the previous year. Over the period under review, export price indicated slight growth from 2007 to 2019: its price increased at an average annual rate of +X% over the last twelve-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, blueberry and cranberry export price increased by +X% against 2016 indices. The pace of growth appeared the most rapid in 2011 an increase of X% y-o-y. The export price peaked at $X per tonne in 2015; however, from 2016 to 2019, export prices remained at a lower figure.

Average prices varied somewhat for the major foreign markets. In 2019, the countries with the highest prices were Spain ($X per tonne) and Malaysia ($X per tonne), while the average price for exports to the Netherlands ($X per tonne) and Germany ($X per tonne) were amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was recorded for supplies to Singapore, while the prices for the other major destinations experienced more modest paces of growth.

Blueberry And Cranberry Imports

Imports into South Africa

In 2019, supplies from abroad of blueberries and cranberries increased by X% to X tonnes, rising for the third consecutive year after two years of decline. Overall, imports saw a resilient increase. The pace of growth was the most pronounced in 2010 with an increase of X% year-to-year. Over the period under review, imports attained the maximum in 2019 and are likely to see gradual growth in the near future.

In value terms, blueberry and cranberry imports rose significantly to $X in 2019. In general, imports continue to indicate a buoyant increase. The most prominent rate of growth was recorded in 2010 when imports increased by X% against the previous year. Imports peaked at $X in 2014; however, from 2015 to 2019, imports stood at a somewhat lower figure.

Imports by Country

The UK (X tonnes), the U.S. (X tonnes) and the Netherlands (X tonnes) were the main suppliers of blueberry and cranberry imports to South Africa, with a combined X% share of total imports.

From 2007 to 2019, the biggest increases were in the Netherlands (+X% per year), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the UK ($X) constituted the largest supplier of blueberry and cranberry to South Africa, comprising X% of total imports. The second position in the ranking was occupied by the U.S. ($X), with a X% share of total imports. It was followed by the Netherlands, with a X% share.

From 2007 to 2019, the average annual rate of growth in terms of value from the UK totaled +X%. The remaining supplying countries recorded the following average annual rates of imports growth: the U.S. (+X% per year) and the Netherlands (+X% per year).

Import Prices by Country

The average blueberry and cranberry import price stood at $X per tonne in 2019, which is down by -X% against the previous year. Over the period under review, the import price continues to indicate a abrupt contraction. The most prominent rate of growth was recorded in 2011 an increase of X% year-to-year. As a result, import price attained the peak level of $X per tonne. From 2012 to 2019, the growth in terms of the average import prices remained at a somewhat lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2019, the country with the highest price was the Netherlands ($X per tonne), while the price for Poland ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by Belgium, while the prices for the other major suppliers experienced a decline.

Source: IndexBox AI Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for blueberries and cranberries in the world?

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The U.S. (852K tonnes) remains the largest blueberry and cranberry consuming country worldwide, accounting for 54% of total volume. Moreover, blueberry and cranberry consumption in the U.S. exceeded the figures recorded by the second-largest consumer, Canada (351K tonnes), twofold. The third position in this ranking was occupied by Germany (63K tonnes), with a 4% share.

What are the largest producers of blueberries and cranberries in the world?

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The countries with the highest volumes of blueberry and cranberry production in 2019 were the U.S. (668K tonnes), Canada (349K tonnes) and Chile (153K tonnes), with a combined 74% share of global production. Peru, Spain, Mexico and Poland lagged somewhat behind, together comprising a further 16%.

What are the leading suppliers of blueberries and cranberries to South Africa?

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In value terms, the UK ($108K) constituted the largest supplier of blueberry and cranberry to South Africa, comprising 52% of total imports. The second position in the ranking was occupied by the U.S. ($49K), with a 24% share of total imports. It was followed by the Netherlands, with a 15% share.

What are the leading importers of blueberries and cranberries from South Africa?

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In value terms, the UK ($50M) remains the key foreign market for blueberry and cranberry exports from South Africa, comprising 55% of total exports. The second position in the ranking was occupied by the Netherlands ($15M), with a 17% share of total exports. It was followed by Germany, with a 11% share.

What is the average export price for blueberries and cranberries in South Africa?

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In 2019, the average blueberry and cranberry export price amounted to $10,433 per tonne, rising by 5.7% against the previous year.

What is the average import price for blueberries and cranberries in South Africa?

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The average blueberry and cranberry import price stood at $2,273 per tonne in 2019, reducing by -2% against the previous year.