Scandinavia: Toy Market 2024

Toy Market Size in Scandinavia

The Scandinavia toy market contracted modestly to $X in 2022, reducing by X% against the previous year. In general, consumption continues to indicate a relatively flat trend pattern. Over the period under review, the market hit record highs at $X in 2013; however, from 2014 to 2022, consumption remained at a lower figure.

Toy Production in Scandinavia

In value terms, toy production reduced modestly to $X in 2022 estimated in export price. Over the period under review, production, however, recorded a noticeable downturn. The most prominent rate of growth was recorded in 2013 when the production volume increased by X%. As a result, production reached the peak level of $X. From 2014 to 2022, production growth remained at a lower figure.

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Toy Exports

Exports in Scandinavia

In 2022, shipments abroad of dolls and toys decreased by X% to X tons, falling for the second year in a row after five years of growth. Overall, exports, however, continue to indicate a temperate expansion. The most prominent rate of growth was recorded in 2018 with an increase of X%. The volume of export peaked at X tons in 2020; however, from 2021 to 2022, the exports failed to regain momentum.

In value terms, toy exports shrank modestly to $X in 2022. In general, exports, however, recorded a perceptible expansion. The pace of growth was the most pronounced in 2018 with an increase of X%. The level of export peaked at $X in 2020; however, from 2021 to 2022, the exports remained at a lower figure.

Exports by Country

Sweden was the main exporter of dolls and toys in Scandinavia, with the volume of exports accounting for X tons, which was near X% of total exports in 2022. Finland (X tons) took the second position in the ranking, followed by Norway (X tons). All these countries together took approx. X% share of total exports.

Exports from Sweden increased at an average annual rate of X% from 2012 to 2022. At the same time, Finland (X%) and Norway (X%) displayed positive paces of growth. Moreover, Finland emerged as the fastest-growing exporter exported in Scandinavia, with a CAGR of X% from 2012-2022. While the share of Finland (X p.p.) and Norway (X p.p.) increased significantly in terms of the total exports from 2012-2022, the share of Sweden (X p.p.) displayed negative dynamics.

In value terms, Sweden ($X) remains the largest toy supplier in Scandinavia, comprising X% of total exports. The second position in the ranking was held by Norway ($X), with a X% share of total exports.

From 2012 to 2022, the average annual rate of growth in terms of value in Sweden totaled X%. The remaining exporting countries recorded the following average annual rates of exports growth: Norway (X% per year) and Finland (X% per year).

Export Prices by Country

The export price in Scandinavia stood at $X per ton in 2022, increasing by X% against the previous year. Over the period under review, the export price recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 when the export price increased by X%. Over the period under review, the export prices attained the maximum in 2022 and is likely to continue growth in the immediate term.

Average prices varied noticeably amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Norway ($X per ton), while Finland ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Finland (X%), while the other leaders experienced more modest paces of growth.

Toy Imports

Imports in Scandinavia

In 2022, after two years of growth, there was decline in purchases abroad of dolls and toys, when their volume decreased by X% to X tons. The total import volume increased at an average annual rate of X% over the period from 2012 to 2022; the trend pattern remained relatively stable, with only minor fluctuations in certain years. The most prominent rate of growth was recorded in 2021 with an increase of X%. As a result, imports reached the peak of X tons, and then shrank modestly in the following year.

In value terms, toy imports fell modestly to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 when imports increased by X%. As a result, imports attained the peak of $X, and then shrank slightly in the following year.

Imports by Country

Sweden was the main importer of dolls and toys in Scandinavia, with the volume of imports reaching X tons, which was approx. X% of total imports in 2022. Norway (X tons) held a X% share (based on physical terms) of total imports, which put it in second place, followed by Finland (X%).

Sweden was also the fastest-growing in terms of the dolls and toys imports, with a CAGR of X% from 2012 to 2022. At the same time, Finland (X%) displayed positive paces of growth. Norway experienced a relatively flat trend pattern. While the share of Sweden (X p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Norway (X p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, the largest toy importing markets in Scandinavia were Sweden ($X), Norway ($X) and Finland ($X).

Sweden, with a CAGR of X%, recorded the highest growth rate of the value of imports, among the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in Scandinavia stood at $X per ton in 2022, growing by X% against the previous year. In general, the import price showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2021 when the import price increased by X% against the previous year. The level of import peaked at $X per ton in 2013; however, from 2014 to 2022, import prices remained at a lower figure.

Average prices varied somewhat amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Norway ($X per ton), while Sweden ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Norway (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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