Poland: Toy Market 2024

Toy Market Size in Poland

In 2022, the Polish toy market decreased by X% to $X, falling for the second consecutive year after two years of growth. Overall, the total consumption indicated a noticeable expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption decreased by X% against 2020 indices. Over the period under review, the market attained the maximum level at $X in 2020; however, from 2021 to 2022, consumption stood at a somewhat lower figure.

Toy Production in Poland

In value terms, toy production skyrocketed to $X in 2022 estimated in export price. Over the period under review, production, however, continues to indicate a abrupt decline. Over the period under review, production hit record highs at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

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Toy Exports

Exports from Poland

In 2022, overseas shipments of dolls and toys decreased by X% to X tons for the first time since 2014, thus ending a seven-year rising trend. Overall, exports, however, posted a strong expansion. The most prominent rate of growth was recorded in 2013 with an increase of X%. The exports peaked at X tons in 2021, and then shrank slightly in the following year.

In value terms, toy exports dropped to $X in 2022. Over the period under review, exports, however, showed significant growth. The growth pace was the most rapid in 2013 when exports increased by X%. Over the period under review, the exports hit record highs at $X in 2021, and then contracted in the following year.

Exports by Country

Germany (X tons), the Czech Republic (X tons) and Hungary (X tons) were the main destinations of toy exports from Poland, with a combined X% share of total exports. France, the United States, the UK, Slovakia, Latvia, the Netherlands, Austria, Italy, Spain and Romania lagged somewhat behind, together accounting for a further X%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Austria (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Germany ($X) remains the key foreign market for dolls and toys exports from Poland, comprising X% of total exports. The second position in the ranking was taken by the Czech Republic ($X), with a X% share of total exports. It was followed by Hungary, with a X% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Germany totaled X%. Exports to the other major destinations recorded the following average annual rates of exports growth: the Czech Republic (X% per year) and Hungary (X% per year).

Export Prices by Country

The average toy export price stood at $X per ton in 2022, falling by X% against the previous year. Over the period under review, export price indicated a perceptible increase from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2015 when the average export price increased by X%. The export price peaked at $X per ton in 2021, and then fell in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Austria ($X per ton), while the average price for exports to Latvia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Spain (X%), while the prices for the other major destinations experienced more modest paces of growth.

Toy Imports

Imports into Poland

After six years of growth, overseas purchases of dolls and toys decreased by X% to X tons in 2022. Overall, imports, however, posted a strong expansion. The pace of growth was the most pronounced in 2014 with an increase of X% against the previous year. Imports peaked at X tons in 2021, and then contracted in the following year.

In value terms, toy imports declined modestly to $X in 2022. In general, imports, however, saw a remarkable increase. The growth pace was the most rapid in 2021 with an increase of X% against the previous year. As a result, imports attained the peak of $X, and then shrank in the following year.

Imports by Country

In 2022, China (X tons) constituted the largest toy supplier to Poland, with a X% share of total imports. Moreover, toy imports from China exceeded the figures recorded by the second-largest supplier, Germany (X tons), twofold. The third position in this ranking was held by the Czech Republic (X tons), with a X% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from China totaled X%. The remaining supplying countries recorded the following average annual rates of imports growth: Germany (X% per year) and the Czech Republic (X% per year).

In value terms, China ($X), Germany ($X) and the Czech Republic ($X) appeared to be the largest toy suppliers to Poland, together comprising X% of total imports. Hungary, the Netherlands, Vietnam, France, Italy and Denmark lagged somewhat behind, together comprising a further X%.

The Netherlands, with a CAGR of X%, saw the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average toy import price amounted to $X per ton, growing by X% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of X%. The pace of growth appeared the most rapid in 2021 an increase of X%. Over the period under review, average import prices reached the peak figure in 2022 and is likely to see gradual growth in the near future.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the Czech Republic ($X per ton), while the price for Denmark ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by France (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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