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New Zealand - Potato - Market Analysis, Forecast, Size, Trends and Insights
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New Zealand: Potato Market Overview 2020

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Potato Market Size in New Zealand

The revenue of the potato market in New Zealand amounted to $X in 2018, coming down by -X% against the previous year. The market value increased at an average annual rate of +X% over the period from 2007 to 2018; the trend pattern remained consistent, with only minor fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2015 when the market value increased by X% year-to-year. Potato consumption peaked at $X in 2017, and then declined slightly in the following year.

Potato Production in New Zealand

In value terms, potato production totaled $X in 2018 estimated in export prices. The total output value increased at an average annual rate of +X% from 2007 to 2018; the trend pattern indicated some noticeable fluctuations being recorded over the period under review. The growth pace was the most rapid in 2017 with an increase of X% against the previous year. In that year, potato production reached its peak level of $X, and then declined slightly in the following year.

In 2018, the average yield of potatoes in New Zealand amounted to X tonne per ha, approximately equating the previous year. In general, the potato yield continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2009 when yield increased by X% year-to-year. Potato yield peaked at X tonne per ha in 2010; however, from 2011 to 2018, yield stood at a somewhat lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2018, the potato harvested area in New Zealand stood at X ha, approximately equating the previous year. Over the period under review, the potato harvested area continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2008 when harvested area increased by X% y-o-y. Potato harvested area peaked at X ha in 2012; however, from 2013 to 2018, harvested area failed to regain its momentum.

Potato Exports

Exports from New Zealand

In 2018, approx. X tonnes of potatoes were exported from New Zealand; approximately reflecting the previous year. In general, potato exports, however, continue to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2016 with an increase of X% against the previous year. In that year, potato exports attained their peak of X tonnes. From 2017 to 2018, the growth of potato exports failed to regain its momentum.

In value terms, potato exports amounted to $X in 2018. The total export value increased at an average annual rate of +X% over the period from 2007 to 2018; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2011 with an increase of X% y-o-y. Over the period under review, potato exports reached their maximum at $X in 2017, and then declined slightly in the following year.

Exports by Country

Fiji (X tonnes) was the main destination for potato exports from New Zealand, with a X% share of total exports. Moreover, potato exports to Fiji exceeded the volume sent to the second major destination, Samoa (X tonnes), more than tenfold. The third position in this ranking was occupied by French Polynesia (X tonnes), with a X% share.

From 2007 to 2018, the average annual rate of growth in terms of volume to Fiji was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Samoa (+X% per year) and French Polynesia (-X% per year).

In value terms, Fiji ($X) remains the key foreign market for potato exports from New Zealand, comprising X% of total potato exports. The second position in the ranking was occupied by Samoa ($X), with a X% share of total exports. It was followed by French Polynesia, with a X% share.

From 2007 to 2018, the average annual rate of growth in terms of value to Fiji stood at +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Samoa (+X% per year) and French Polynesia (-X% per year).

Export Prices by Country

In 2018, the average potato export price amounted to $X per tonne, dropping by -X% against the previous year. Overall, the export price indicated a buoyant expansion from 2007 to 2018: its price increased at an average annual rate of +X% over the last eleven years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2018 figures, potato export price increased by +X% against 2014 indices. The pace of growth appeared the most rapid in 2017 when the average export price increased by X% y-o-y. In that year, the average export prices for potatoes attained their peak level of $X per tonne, and then declined slightly in the following year.

There were significant differences in the average prices for the major foreign markets. In 2018, the country with the highest price was Samoa ($X per tonne), while the average price for exports to Germany ($X per tonne) was amongst the lowest.

From 2007 to 2018, the most notable rate of growth in terms of prices was recorded for supplies to Samoa, while the prices for the other major destinations experienced more modest paces of growth.

Potato Imports

Imports into New Zealand

Potato imports into New Zealand totaled X kg in 2018, growing by X% against the previous year. Overall, potato imports, however, continue to indicate a sharp reduction. The most prominent rate of growth was recorded in 2015 with an increase of X% against the previous year. Over the period under review, potato imports attained their maximum at X tonnes in 2016; however, from 2017 to 2018, imports failed to regain their momentum.

In value terms, potato imports totaled $X in 2018. In general, potato imports, however, continue to indicate a sharp downturn. The pace of growth appeared the most rapid in 2015 when imports increased by X% against the previous year. Over the period under review, potato imports reached their maximum at $X in 2016; however, from 2017 to 2018, imports stood at a somewhat lower figure.

Imports by Country

In 2018, India (X kg) constituted the largest potato supplier to New Zealand, accounting for a X% share of total imports. Moreover, potato imports from India exceeded the figures recorded by the second-largest supplier, the U.S. (X kg), threefold. The third position in this ranking was occupied by China (X kg), with a X% share.

From 2007 to 2018, the average annual rate of growth in terms of volume from India totaled -X%. The remaining supplying countries recorded the following average annual rates of imports growth: the U.S. (-X% per year) and China (-X% per year).

In value terms, the largest potato suppliers to New Zealand were the U.S. ($X), Indonesia ($X) and India ($X), with a combined X% share of total imports. These countries were followed by Australia and China, which together accounted for a further X recorded the highest rates of growth with regard to imports, among the main suppliers over the last eleven-year period, while the other leaders experienced a decline.

Import Prices by Country

The average potato import price stood at $X per tonne in 2018, falling by -X% against the previous year. Overall, the potato import price continues to indicate a deep downturn. The pace of growth was the most pronounced in 2014 an increase of X% y-o-y. The import price peaked at $X per tonne in 2007; however, from 2008 to 2018, import prices stood at a somewhat lower figure.

Prices varied noticeably by the country of origin; the country with the highest price was Indonesia ($X per tonne), while the price for India ($X per tonne) was amongst the lowest.

From 2007 to 2018, the most notable rate of growth in terms of prices was attained by the U.S., while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox AI Platform

Product coverage:
• FCL 116 - Potatoes

This report provides an in-depth analysis of the potato market in New Zealand. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.


Country coverage:
• New Zealand

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Trade (exports and imports) in New Zealand
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
MARKET STRUCTURE
3.3
TRADE BALANCE
3.4
PER CAPITA CONSUMPTION
3.5
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
COUNTRIES WITH TOP YIELDS
5.4
TOP EXPORTING COUNTRIES
5.5
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION, HARVESTED AREA AND YIELD
8. IMPORTS

The Largest Import Supplying Countries

8.1
IMPORTS FROM 2007–2019
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Destinations for Exports

9.1
EXPORTS FROM 2007–2019
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

LIST OF TABLES
Table 1:
Key Findings In 2019
Table 2:
Market Volume, In Physical Terms, 2007–2019
Table 3:
Market Value, 2007–2019
Table 4:
Per Capita Consumption In 2007–2019
Table 5:
Imports, In Physical Terms, By Country, 2007–2019
Table 6:
Imports, In Value Terms, By Country, 2007–2019
Table 7:
Import Prices, By Country Of Origin, 2007–2019
Table 8:
Exports, In Physical Terms, By Country, 2007–2019
Table 9:
Exports, In Value Terms, By Country, 2007–2019
Table 10:
Export Prices, By Country Of Destination, 2007–2019
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2019
Figure 2:
Market Value, 2007–2019
Figure 3:
Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2007–2019
Figure 4:
Market Structure – Domestic Supply vs. Imports, In Value Terms, 2007–2019
Figure 5:
Trade Balance, In Physical Terms, 2007–2019
Figure 6:
Trade Balance, In Value Terms, 2007–2019
Figure 7:
Per Capita Consumption, 2007–2019
Figure 8:
Market Forecast To 2025
Figure 9:
Products: Market Size And Growth, By Type
Figure 10:
Products: Average Per Capita Consumption, By Type
Figure 11:
Products: Exports And Growth, By Type
Figure 12:
Products: Export Prices And Growth, By Type
Figure 13:
Production Volume And Growth
Figure 14:
Yield And Growth
Figure 15:
Exports And Growth
Figure 16:
Export Prices And Growth
Figure 17:
Market Size And Growth
Figure 18:
Per Capita Consumption
Figure 19:
Imports And Growth
Figure 20:
Import Prices
Figure 21:
Production, In Physical Terms, 2007–2019
Figure 22:
Production, In Value Terms, 2007–2019
Figure 23:
Area Harvested, 2007–2019
Figure 24:
Yield, 2007–2019
Figure 25:
Imports, In Physical Terms, 2007–2019
Figure 26:
Imports, In Value Terms, 2007–2019
Figure 27:
Imports, In Physical Terms, By Country, 2019
Figure 28:
Imports, In Physical Terms, By Country, 2007–2019
Figure 29:
Imports, In Value Terms, By Country, 2007–2019
Figure 30:
Import Prices, By Country Of Origin, 2007–2019
Figure 31:
Exports, In Physical Terms, 2007–2019
Figure 32:
Exports, In Value Terms, 2007–2019
Figure 33:
Exports, In Physical Terms, By Country, 2019
Figure 34:
Exports, In Physical Terms, By Country, 2007–2019
Figure 35:
Exports, In Value Terms, By Country, 2007–2019
Figure 36:
Export Prices, By Country Of Destination, 2007–2019

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