New Zealand: Bicycle Market 2022

Bicycle Market Size in New Zealand

After two years of decline, the New Zealand bicycle market increased by 16% to $X in 2021. Over the period under review, consumption recorded a relatively flat trend pattern. Bicycle consumption peaked at $X in 2014; however, from 2015 to 2021, consumption failed to regain momentum.

Bicycle Exports

Exports from New Zealand

In 2021, overseas shipments of bicycles and other cycles were finally on the rise to reach X units after three years of decline. In general, exports recorded slight growth. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, bicycle exports soared to $X in 2021. Overall, exports continue to indicate a pronounced expansion. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Australia (X units) was the main destination for bicycle exports from New Zealand, with a 43% share of total exports. Moreover, bicycle exports to Australia exceeded the volume sent to the second major destination, New Caledonia (X units), twofold. The third position in this ranking was taken by Cook Islands (X units), with a 10% share.

From 2012 to 2021, the average annual growth rate of volume to Australia amounted to -3.5%. Exports to the other major destinations recorded the following average annual rates of exports growth: New Caledonia (+36.3% per year) and Cook Islands (+3.9% per year).

In value terms, the largest markets for bicycle exported from New Zealand were Australia ($X), New Caledonia ($X) and French Polynesia ($X), with a combined 72% share of total exports.

French Polynesia, with a CAGR of +50.6%, saw the highest rates of growth with regard to the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average bicycle export price stood at $X per unit in 2021, rising by 19% against the previous year. Over the last nine years, it increased at an average annual rate of +1.3%. The pace of growth appeared the most rapid in 2015 an increase of 42%. The export price peaked in 2021 and is expected to retain growth in the immediate term.

Prices varied noticeably country of destination: the country with the highest price was Singapore ($X per unit), while the average price for exports to Fiji ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Singapore (+20.3%), while the prices for the other major destinations experienced more modest paces of growth.

Bicycle Imports

Imports into New Zealand

In 2021, purchases abroad of bicycles and other cycles decreased by -0.3% to X units, falling for the second year in a row after three years of growth. Overall, imports saw a pronounced decline. The pace of growth appeared the most rapid in 2013 with an increase of 15% against the previous year. Imports peaked at X units in 2014; however, from 2015 to 2021, imports stood at a somewhat lower figure.

In value terms, bicycle imports skyrocketed to $X in 2021. The total import value increased at an average annual rate of +3.8% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, imports hit record highs at $X in 2018; however, from 2019 to 2021, imports remained at a lower figure.

Imports by Country

In 2021, China (X units) constituted the largest bicycle supplier to New Zealand, accounting for a 87% share of total imports. Moreover, bicycle imports from China exceeded the figures recorded by the second-largest supplier, Taiwan (Chinese) (X units), more than tenfold. Indonesia (X units) ranked third in terms of total imports with a 3.2% share.

From 2012 to 2021, the average annual growth rate of volume from China totaled -4.5%. The remaining supplying countries recorded the following average annual rates of imports growth: Taiwan (Chinese) (-11.7% per year) and Indonesia (+24.3% per year).

In value terms, the largest bicycle suppliers to New Zealand were China ($X), Taiwan (Chinese) ($X) and Indonesia ($X), together comprising 90% of total imports.

Indonesia, with a CAGR of +36.6%, saw the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average bicycle import price stood at $X per unit in 2021, rising by 32% against the previous year. Over the period under review, import price indicated a strong increase from 2012 to 2021: its price increased at an average annual rate of +8.8% over the last nine years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, bicycle import price increased by +113.9% against 2012 indices. As a result, import price reached the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably country of origin: the country with the highest price was Taiwan (Chinese) ($X per unit), while the price for China ($X per unit) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Taiwan (Chinese) (+13.7%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform

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