Morocco: Book And Brochure Market 2024

Book And Brochure Market Size in Morocco

The Moroccan book and brochure market surged to $X in 2022, growing by X% against the previous year. Over the period under review, consumption, however, showed a pronounced curtailment. Over the period under review, the market attained the peak level at $X in 2012; however, from 2013 to 2022, consumption failed to regain momentum.

Book And Brochure Production in Morocco

In value terms, book and brochure production expanded sharply to $X in 2022 estimated in export price. Overall, production, however, recorded a perceptible downturn. The pace of growth appeared the most rapid in 2016 when the production volume increased by X%. Book and brochure production peaked at $X in 2012; however, from 2013 to 2022, production stood at a somewhat lower figure.

Book And Brochure Exports

Exports from Morocco

In 2022, overseas shipments of books, brochures and similar printed matter increased by X% to X units, rising for the second year in a row after two years of decline. In general, exports saw resilient growth. The growth pace was the most rapid in 2021 with an increase of X% against the previous year. Over the period under review, the exports reached the maximum at X units in 2016; however, from 2017 to 2022, the exports stood at a somewhat lower figure.

In value terms, book and brochure exports surged to $X in 2022. Overall, exports saw a perceptible increase. Over the period under review, the exports reached the maximum at $X in 2016; however, from 2017 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Mauritania (X units), Egypt (X units) and Cote d'Ivoire (X units) were the main destinations of book and brochure exports from Morocco, together accounting for X% of total exports.

From 2012 to 2022, the biggest increases were recorded for Cote d'Ivoire (with a CAGR of X%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, Cote d'Ivoire ($X), France ($X) and Lebanon ($X) appeared to be the largest markets for book and brochure exported from Morocco worldwide, with a combined X% share of total exports.

Among the main countries of destination, Cote d'Ivoire, with a CAGR of X%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average book and brochure export price stood at $X per unit in 2022, rising by X% against the previous year. Overall, the export price, however, continues to indicate a pronounced slump. Over the period under review, the average export prices hit record highs at $X per unit in 2017; however, from 2018 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices for the major overseas markets. In 2022, amid the top suppliers, the country with the highest price was France ($X per unit), while the average price for exports to Egypt ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Cote d'Ivoire (X%), while the prices for the other major destinations experienced more modest paces of growth.

Book And Brochure Imports

Imports into Morocco

After three years of decline, overseas purchases of books, brochures and similar printed matter increased by X% to X units in 2022. In general, imports, however, continue to indicate a relatively flat trend pattern. Imports peaked at X units in 2018; however, from 2019 to 2022, imports remained at a lower figure.

In value terms, book and brochure imports soared to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern remained consistent, with somewhat noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, imports attained the peak figure at $X in 2019; however, from 2020 to 2022, imports failed to regain momentum.

Imports by Country

In 2022, Italy (X units) constituted the largest book and brochure supplier to Morocco, accounting for a X% share of total imports. Moreover, book and brochure imports from Italy exceeded the figures recorded by the second-largest supplier, Lebanon (X units), twofold. The third position in this ranking was held by France (X units), with a X% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from Italy amounted to X%. The remaining supplying countries recorded the following average annual rates of imports growth: Lebanon (X% per year) and France (X% per year).

In value terms, France ($X), Lebanon ($X) and Italy ($X) constituted the largest book and brochure suppliers to Morocco, together accounting for X% of total imports. The UK, Egypt, China, Spain and India lagged somewhat behind, together accounting for a further X%.

India, with a CAGR of X%, recorded the highest growth rate of the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average book and brochure import price amounted to $X per unit, reducing by X% against the previous year. Overall, import price indicated mild growth from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, book and brochure import price increased by X% against 2018 indices. The pace of growth was the most pronounced in 2021 when the average import price increased by X%. As a result, import price attained the peak level of $X per unit, and then shrank slightly in the following year.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the UK ($X per unit), while the price for Egypt ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by China (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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