MERCOSUR: Video Game Console Market 2023

Video Game Console Market Size in MERCOSUR

In 2022, the MERCOSUR video game console market increased by 26% to $X, rising for the third consecutive year after two years of decline. In general, consumption, however, recorded a noticeable curtailment. Over the period under review, the market reached the maximum level at $X in 2012; however, from 2013 to 2022, consumption stood at a somewhat lower figure.

Video Game Console Production in MERCOSUR

In value terms, video game console production reached $X in 2022 estimated in export price. The total output value increased at an average annual rate of +2.3% over the period from 2012 to 2022; the trend pattern remained relatively stable, with only minor fluctuations throughout the analyzed period. The growth pace was the most rapid in 2014 with an increase of 16% against the previous year. Over the period under review, production attained the maximum level at $X in 2020; however, from 2021 to 2022, production remained at a lower figure.

Video Game Console Exports

Exports in MERCOSUR

In 2022, shipments abroad of video game consoles (not operated by means of payments) decreased by -43.7% to X units, falling for the second year in a row after two years of growth. In general, exports saw a pronounced reduction. The growth pace was the most rapid in 2020 when exports increased by 620% against the previous year. As a result, the exports reached the peak of X units. From 2021 to 2022, the growth of the exports remained at a somewhat lower figure.

In value terms, video game console exports contracted dramatically to $X in 2022. Overall, exports recorded a mild shrinkage. The pace of growth was the most pronounced in 2020 with an increase of 830% against the previous year. As a result, the exports reached the peak of $X. From 2021 to 2022, the growth of the exports remained at a lower figure.

Exports by Country

Chile (X units) and Brazil (X units) represented the major exporters of video game consoles (not operated by means of payments) in 2022, accounting for approx. 42% and 31% of total exports, respectively. It was distantly followed by Peru (X units), generating a 20% share of total exports. Colombia (X units) followed a long way behind the leaders.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the leading exporting countries, was attained by Peru (with a CAGR of +101.1%), while the other leaders experienced more modest paces of growth.

In value terms, Chile ($X) remains the largest video game console supplier in MERCOSUR, comprising 65% of total exports. The second position in the ranking was held by Brazil ($X), with a 26% share of total exports. It was followed by Peru, with a 6.5% share.

In Chile, video game console exports remained relatively stable over the period from 2012-2022. The remaining exporting countries recorded the following average annual rates of exports growth: Brazil (+14.8% per year) and Peru (+77.0% per year).

Export Prices by Country

The export price in MERCOSUR stood at $X per unit in 2022, rising by 36% against the previous year. Over the period under review, the export price recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2014 when the export price increased by 40%. Over the period under review, the export prices reached the maximum at $X per unit in 2020; however, from 2021 to 2022, the export prices stood at a somewhat lower figure.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Chile ($X per unit), while Peru ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Chile (-0.9%), while the other leaders experienced a decline in the export price figures.

Video Game Console Imports

Imports in MERCOSUR

In 2022, overseas purchases of video game consoles (not operated by means of payments) increased by 11% to X units, rising for the third consecutive year after two years of decline. Over the period under review, imports, however, continue to indicate a abrupt descent. The pace of growth appeared the most rapid in 2017 with an increase of 52% against the previous year. Over the period under review, imports attained the maximum at X units in 2012; however, from 2013 to 2022, imports remained at a lower figure.

In value terms, video game console imports soared to $X in 2022. Overall, imports, however, saw a noticeable setback. The growth pace was the most rapid in 2017 when imports increased by 58% against the previous year. Over the period under review, imports reached the peak figure at $X in 2012; however, from 2013 to 2022, imports remained at a lower figure.

Imports by Country

In 2022, Brazil (X units) was the largest importer of video game consoles (not operated by means of payments), comprising 52% of total imports. Chile (X units) took a 17% share (based on physical terms) of total imports, which put it in second place, followed by Colombia (9%), Argentina (8.7%), Peru (5.6%) and Paraguay (5.4%).

Brazil was also the fastest-growing in terms of the video game consoles (not operated by means of payments) imports, with a CAGR of +6.5% from 2012 to 2022. Chile (-1.4%), Peru (-5.0%), Colombia (-7.2%), Argentina (-11.5%) and Paraguay (-24.4%) illustrated a downward trend over the same period. While the share of Brazil (+38 p.p.) and Chile (+7.3 p.p.) increased significantly in terms of the total imports from 2012-2022, the share of Argentina (-6 p.p.) and Paraguay (-38.9 p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Brazil ($X), Chile ($X) and Argentina ($X) constituted the countries with the highest levels of imports in 2022, together accounting for 80% of total imports.

Brazil, with a CAGR of +10.4%, recorded the highest growth rate of the value of imports, in terms of the main importing countries over the period under review, while purchases for the other leaders experienced mixed trends in the imports figures.

Import Prices by Country

The import price in MERCOSUR stood at $X per unit in 2022, with an increase of 17% against the previous year. Over the last decade, it increased at an average annual rate of +3.3%. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Argentina ($X per unit), while Colombia ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Argentina (+8.6%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform

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