Kenya: Photographic Paper Market 2024

Photographic Paper Market Size in Kenya

In 2021, the Kenyan photographic paper market increased by 16% to $X, rising for the fourth consecutive year after three years of decline. In general, consumption, however, showed a perceptible setback. Photographic paper consumption peaked at $X in 2012; however, from 2013 to 2021, consumption failed to regain momentum.

Photographic Paper Exports

Exports from Kenya

In 2021, approx. X square meters of photographic paper, paperboard and textiles were exported from Kenya; growing by 73% compared with 2020 figures. Over the period under review, exports showed a buoyant expansion. The growth pace was the most rapid in 2019 with an increase of 1,342%. As a result, the exports attained the peak of X square meters. From 2020 to 2021, the growth of the exports remained at a somewhat lower figure.

In value terms, photographic paper exports soared to $X in 2021. Overall, exports enjoyed a strong increase. The pace of growth was the most pronounced in 2015 when exports increased by 631%. Over the period under review, the exports attained the maximum in 2021 and are expected to retain growth in the near future.

Exports by Country

Uganda (X square meters) was the main destination for photographic paper exports from Kenya, accounting for a 73% share of total exports. Moreover, photographic paper exports to Uganda exceeded the volume sent to the second major destination, Rwanda (X square meters), threefold.

From 2012 to 2021, the average annual rate of growth in terms of volume to Uganda amounted to +30.3%. Exports to the other major destinations recorded the following average annual rates of exports growth: Rwanda (+7.6% per year) and Burundi (-12.7% per year).

In value terms, Uganda ($X) emerged as the key foreign market for photographic paper, paperboard and textiles exports from Kenya, comprising 68% of total exports. The second position in the ranking was held by Rwanda ($X), with a 22% share of total exports.

From 2012 to 2021, the average annual rate of growth in terms of value to Uganda totaled +57.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Rwanda (+19.6% per year) and Burundi (-12.7% per year).

Export Prices by Country

In 2021, the average photographic paper export price amounted to $X per square meter, declining by -9.1% against the previous year. Overall, the export price saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2015 an increase of 210% against the previous year. As a result, the export price reached the peak level of $X per square meter. From 2016 to 2021, the average export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Burundi ($X per square meter), while the average price for exports to Uganda ($X per square meter) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was recorded for supplies to Uganda (+21.0%), while the prices for the other major destinations experienced mixed trend patterns.

Photographic Paper Imports

Imports into Kenya

In 2021, purchases abroad of photographic paper, paperboard and textiles increased by 18% to X square meters, rising for the fourth year in a row after three years of decline. Overall, imports continue to indicate a modest increase. The most prominent rate of growth was recorded in 2019 with an increase of 227%. Imports peaked in 2021 and are expected to retain growth in the near future.

In value terms, photographic paper imports soared to $X in 2021. Over the period under review, imports, however, showed a noticeable descent. The pace of growth was the most pronounced in 2019 with an increase of 219% against the previous year. Over the period under review, imports reached the maximum at $X in 2012; however, from 2013 to 2021, imports stood at a somewhat lower figure.

Imports by Country

Germany (X square meters), the UK (X square meters) and the Netherlands (X square meters) were the main suppliers of photographic paper imports to Kenya, with a combined 47% share of total imports.

From 2012 to 2021, the biggest increases were recorded for Germany (with a CAGR of +37.0%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Germany ($X) constituted the largest supplier of photographic paper, paperboard and textiles to Kenya, comprising 40% of total imports. The second position in the ranking was taken by Thailand ($X), with an 8.8% share of total imports. It was followed by the Netherlands, with a 7.5% share.

From 2012 to 2021, the average annual rate of growth in terms of value from Germany amounted to +38.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Thailand (+3.0% per year) and the Netherlands (-18.7% per year).

Import Prices by Country

In 2021, the average photographic paper import price amounted to $X per square meter, approximately equating the previous year. In general, the import price, however, continues to indicate a abrupt downturn. The most prominent rate of growth was recorded in 2016 an increase of 15%. Over the period under review, average import prices attained the peak figure at $X per square meter in 2012; however, from 2013 to 2021, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2021, amid the top importers, the country with the highest price was Germany ($X per square meter), while the price for the UK ($X per square meter) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by the United Arab Emirates (+5.9%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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