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Italy - Melons - Market Analysis, Forecast, Size, Trends and Insights
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Italy: Melon Market Overview 2021

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Melon Market Size in Italy

The Italian melon market stood at $X in 2019, rising by X% against the previous year. Overall, consumption, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2010 with an increase of X% year-to-year. As a result, consumption attained the peak level of $X. From 2011 to 2019, the growth of the market remained at a lower figure.

Melon Production in Italy

In value terms, melon production expanded slightly to $X in 2019 estimated in export prices. Over the period under review, production showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2010 with an increase of X% y-o-y. As a result, production reached the peak level of $X. From 2011 to 2019, production growth remained at a somewhat lower figure.

In 2019, the average melon yield in Italy shrank modestly to X tonnes per ha, declining by -X% against the previous year's figure. Over the period under review, the yield, however, recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2015 with an increase of X% year-to-year. Over the period under review, the average melon yield reached the maximum level at X tonnes per ha in 2016; however, from 2017 to 2019, the yield stood at a somewhat lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2019, the melon harvested area in Italy reduced slightly to X ha, approximately reflecting 2018 figures. Over the period under review, the harvested area saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2008 with an increase of X% y-o-y. As a result, the harvested area attained the peak level of X ha. From 2009 to 2019, the growth of the melon harvested area remained at a somewhat lower figure.

Melon Exports

Exports from Italy

In 2019, melon exports from Italy fell notably to X tonnes, reducing by -X% against the previous year's figure. Overall, exports, however, posted tangible growth. The most prominent rate of growth was recorded in 2012 with an increase of X% y-o-y. Over the period under review, exports hit record highs at X tonnes in 2016; however, from 2017 to 2019, exports stood at a somewhat lower figure.

In value terms, melon exports fell rapidly to $X in 2019. In general, total exports indicated a notable increase from 2007 to 2019: its value increased at an average annual rate of +X% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The growth pace was the most rapid in 2012 with an increase of X% year-to-year. Over the period under review, exports attained the maximum at $X in 2018, and then fell rapidly in the following year.

Exports by Country

Germany (X tonnes) was the main destination for melon exports from Italy, accounting for a X% share of total exports. Moreover, melon exports to Germany exceeded the volume sent to the second major destination, Switzerland (X tonnes), threefold. The third position in this ranking was occupied by Austria (X tonnes), with a X% share.

From 2007 to 2019, the average annual growth rate of volume to Germany amounted to +X%. Exports to the other major destinations recorded the following average annual rates of exports growth: Switzerland (+X% per year) and Austria (-X% per year).

In value terms, Germany ($X), Switzerland ($X) and Austria ($X) were the largest markets for melon exported from Italy worldwide, together comprising X% of total exports. These countries were followed by the UK, Slovenia, Croatia, the Netherlands, France, Denmark, Poland, Malta and the Czech Republic, which together accounted for a further X recorded the highest growth rate of the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2019, the average melon export price amounted to $X per tonne, with an increase of X% against the previous year. In general, the export price, however, continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 when the average export price increased by X% y-o-y. Over the period under review, average export prices attained the peak figure at $X per tonne in 2010; however, from 2011 to 2019, export prices remained at a lower figure.

Prices varied noticeably by the country of destination; the country with the highest price was Switzerland ($X per tonne), while the average price for exports to the Czech Republic ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was recorded for supplies to Denmark, while the prices for the other major destinations experienced more modest paces of growth.

Melon Imports

Imports into Italy

Melon imports into Italy totaled X tonnes in 2019, with an increase of X% against the previous year's figure. In general, imports continue to indicate a relatively flat trend pattern. Imports peaked at X tonnes in 2008; however, from 2009 to 2019, imports stood at a somewhat lower figure.

In value terms, melon imports expanded modestly to $X in 2019. Overall, imports continue to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2009 when imports increased by X% year-to-year. As a result, imports attained the peak of $X. From 2010 to 2019, the growth imports remained at a lower figure.

Imports by Country

Spain (X tonnes), Brazil (X tonnes) and France (X tonnes) were the main suppliers of melon imports to Italy, together accounting for X% of total imports. The Netherlands, Costa Rica, Germany and Belgium lagged somewhat behind, together comprising a further X 2007 to 2019, the most notable rate of growth in terms of purchases, amongst the main suppliers, was attained by Belgium, while imports for the other leaders experienced more modest paces of growth.

In value terms, France ($X), Spain ($X) and the Netherlands ($X) appeared to be the largest melon suppliers to Italy, together comprising X% of total imports.

Spain saw the highest rates of growth with regard to the value of imports, in terms of the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The average melon import price stood at $X per tonne in 2019, waning by -X% against the previous year. Over the period under review, the import price showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2009 when the average import price increased by X% against the previous year. Over the period under review, average import prices hit record highs at $X per tonne in 2011; however, from 2012 to 2019, import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2019, the country with the highest price was France ($X per tonne), while the price for Brazil ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by Germany, while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox AI Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for melons in the world?
+
The country with the largest volume of melon consumption was China (27M tonnes), accounting for 66% of total volume. Moreover, melon consumption in China exceeded the figures recorded by the second-largest consumer, Turkey (1.8M tonnes), more than tenfold. India (1.3M tonnes) ranked third in terms of total consumption with a 3.1% share.
What are the largest producers of melons in the world?
+
China (27M tonnes) remains the largest melon producing country worldwide, comprising approx. 66% of total volume. Moreover, melon production in China exceeded the figures recorded by the second-largest producer, Turkey (1.8M tonnes), more than tenfold. India (1.3M tonnes) ranked third in terms of total production with a 3.1% share.
What are the leading suppliers of melons to Italy?
+
In value terms, the largest melon suppliers to Italy were France ($8.8M), Spain ($7.2M) and the Netherlands ($6.7M), with a combined 62% share of total imports.
What are the leading importers of melons from Italy?
+
In value terms, Germany ($8.5M), Switzerland ($4.9M) and Austria ($3.2M) were the largest markets for melon exported from Italy worldwide, together comprising 63% of total exports. The UK, Slovenia, Croatia, the Netherlands, France, Denmark, Poland, Malta and the Czech Republic lagged somewhat behind, together accounting for a further 31%.
What is the average export price for melons in Italy?
+
The average melon export price stood at $1,015 per tonne in 2019, surging by 6.5% against the previous year.
What is the average import price for melons in Italy?
+
In 2019, the average melon import price amounted to $980 per tonne, reducing by -10.2% against the previous year.

Product coverage:
• FCL 568 - Melons, Cantaloupes

This report provides an in-depth analysis of the melon market in Italy. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.


Country coverage:
• Italy

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Trade (exports and imports) in Italy
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
MARKET STRUCTURE
3.3
TRADE BALANCE
3.4
PER CAPITA CONSUMPTION
3.5
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
COUNTRIES WITH TOP YIELDS
5.4
TOP EXPORTING COUNTRIES
5.5
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION, HARVESTED AREA AND YIELD
8. IMPORTS

The Largest Import Supplying Countries

8.1
IMPORTS FROM 2007–2019
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Destinations for Exports

9.1
EXPORTS FROM 2007–2019
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

LIST OF TABLES
Table 1:
Key Findings In 2019
Table 2:
Market Volume, In Physical Terms, 2007–2019
Table 3:
Market Value, 2007–2019
Table 4:
Per Capita Consumption In 2007–2019
Table 5:
Imports, In Physical Terms, By Country, 2007–2019
Table 6:
Imports, In Value Terms, By Country, 2007–2019
Table 7:
Import Prices, By Country Of Origin, 2007–2019
Table 8:
Exports, In Physical Terms, By Country, 2007–2019
Table 9:
Exports, In Value Terms, By Country, 2007–2019
Table 10:
Export Prices, By Country Of Destination, 2007–2019
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2019
Figure 2:
Market Value, 2007–2019
Figure 3:
Market Structure – Domestic Supply vs. Imports, In Physical Terms, 2007–2019
Figure 4:
Market Structure – Domestic Supply vs. Imports, In Value Terms, 2007–2019
Figure 5:
Trade Balance, In Physical Terms, 2007–2019
Figure 6:
Trade Balance, In Value Terms, 2007–2019
Figure 7:
Per Capita Consumption, 2007–2019
Figure 8:
Market Forecast To 2025
Figure 9:
Products: Market Size And Growth, By Type
Figure 10:
Products: Average Per Capita Consumption, By Type
Figure 11:
Products: Exports And Growth, By Type
Figure 12:
Products: Export Prices And Growth, By Type
Figure 13:
Production Volume And Growth
Figure 14:
Yield And Growth
Figure 15:
Exports And Growth
Figure 16:
Export Prices And Growth
Figure 17:
Market Size And Growth
Figure 18:
Per Capita Consumption
Figure 19:
Imports And Growth
Figure 20:
Import Prices
Figure 21:
Production, In Physical Terms, 2007–2019
Figure 22:
Production, In Value Terms, 2007–2019
Figure 23:
Area Harvested, 2007–2019
Figure 24:
Yield, 2007–2019
Figure 25:
Imports, In Physical Terms, 2007–2019
Figure 26:
Imports, In Value Terms, 2007–2019
Figure 27:
Imports, In Physical Terms, By Country, 2019
Figure 28:
Imports, In Physical Terms, By Country, 2007–2019
Figure 29:
Imports, In Value Terms, By Country, 2007–2019
Figure 30:
Import Prices, By Country Of Origin, 2007–2019
Figure 31:
Exports, In Physical Terms, 2007–2019
Figure 32:
Exports, In Value Terms, 2007–2019
Figure 33:
Exports, In Physical Terms, By Country, 2019
Figure 34:
Exports, In Physical Terms, By Country, 2007–2019
Figure 35:
Exports, In Value Terms, By Country, 2007–2019
Figure 36:
Export Prices, By Country Of Destination, 2007–2019

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