Hungary: Market for Sanitary Towels, Tampons, Napkins and Diapers 2024

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in Hungary

The Hungarian sanitary towel and diaper market dropped to $X in 2022, falling by X% against the previous year. Overall, the total consumption indicated buoyant growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. Over the period under review, the market reached the peak level at $X in 2019; however, from 2020 to 2022, consumption failed to regain momentum.

Production of Sanitary Towels, Tampons, Napkins and Diapers in Hungary

In value terms, sanitary towel and diaper production reduced modestly to $X in 2022 estimated in export price. Over the period under review, the total production indicated a noticeable increase from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by X% against 2020 indices. The pace of growth was the most pronounced in 2013 with an increase of X% against the previous year. Sanitary towel and diaper production peaked at $X in 2017; however, from 2018 to 2022, production failed to regain momentum.

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Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports from Hungary

In 2022, shipments abroad of sanitary towels, tampons, napkins and diapers increased by X% to X tons, rising for the second consecutive year after four years of decline. Over the period under review, exports, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2014 when exports increased by X%. Over the period under review, the exports attained the maximum at X tons in 2016; however, from 2017 to 2022, the exports failed to regain momentum.

In value terms, sanitary towel and diaper exports stood at $X in 2022. The total export value increased at an average annual rate of X% from 2012 to 2022; however, the trend pattern remained consistent, with only minor fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2021 with an increase of X% against the previous year. The exports peaked at $X in 2014; however, from 2015 to 2022, the exports stood at a somewhat lower figure.

Exports by Country

Russia (X tons), China (X tons) and Poland (X tons) were the main destinations of sanitary towel and diaper exports from Hungary, together accounting for X% of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by China (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Russia ($X), China ($X) and the UK ($X) appeared to be the largest markets for sanitary towel and diaper exported from Hungary worldwide, with a combined X% share of total exports.

China, with a CAGR of X%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The average sanitary towel and diaper export price stood at $X per ton in 2022, increasing by X% against the previous year. In general, export price indicated a noticeable increase from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, sanitary towel and diaper export price increased by X% against 2016 indices. The growth pace was the most rapid in 2018 an increase of X%. Over the period under review, the average export prices reached the peak figure in 2022 and is expected to retain growth in the immediate term.

There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was China ($X per ton), while the average price for exports to Greece ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to France (X%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports into Hungary

In 2022, after three years of decline, there was significant growth in overseas purchases of sanitary towels, tampons, napkins and diapers, when their volume increased by X% to X tons. In general, imports recorded a relatively flat trend pattern. Over the period under review, imports attained the maximum at X tons in 2016; however, from 2017 to 2022, imports remained at a lower figure.

In value terms, sanitary towel and diaper imports rose significantly to $X in 2022. Overall, imports continue to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2018 when imports increased by X% against the previous year. Over the period under review, imports reached the maximum at $X in 2014; however, from 2015 to 2022, imports stood at a somewhat lower figure.

Imports by Country

In 2022, Poland (X tons) constituted the largest supplier of sanitary towel and diaper to Hungary, with a X% share of total imports. Moreover, sanitary towel and diaper imports from Poland exceeded the figures recorded by the second-largest supplier, the Czech Republic (X tons), threefold. Germany (X tons) ranked third in terms of total imports with an X% share.

From 2012 to 2022, the average annual rate of growth in terms of volume from Poland stood at X%. The remaining supplying countries recorded the following average annual rates of imports growth: the Czech Republic (X% per year) and Germany (X% per year).

In value terms, the largest sanitary towel and diaper suppliers to Hungary were Poland ($X), the Czech Republic ($X) and Germany ($X), together accounting for X% of total imports.

Among the main suppliers, Poland, with a CAGR of X%, saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average sanitary towel and diaper import price amounted to $X per ton, rising by X% against the previous year. Over the period under review, the import price saw a relatively flat trend pattern. The growth pace was the most rapid in 2018 an increase of X%. The import price peaked at $X per ton in 2014; however, from 2015 to 2022, import prices failed to regain momentum.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Germany ($X per ton), while the price for Italy ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Germany (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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