Europe: Bracelet Market 2023

Bracelet Market Size in Europe

In 2021, the Europe bracelet market increased by 170% to $X, rising for the third year in a row after three years of decline. Over the period under review, consumption, however, continues to indicate a relatively flat trend pattern. Over the period under review, the market attained the peak level at $X in 2015; however, from 2016 to 2021, consumption remained at a lower figure.

Bracelet Production in Europe

In value terms, bracelet production rose rapidly to $X in 2021 estimated in export price. The total production indicated a modest expansion from 2012 to 2021: its value increased at an average annual rate of +1.3% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2021 figures, production decreased by -25.2% against 2018 indices. The pace of growth appeared the most rapid in 2016 with an increase of 32% against the previous year. Over the period under review, production hit record highs at $X in 2018; however, from 2019 to 2021, production remained at a lower figure.

Bracelet Exports

Exports in Europe

In 2021, exports of watch straps, bands and bracelets in Europe soared to X tons, picking up by 38% compared with the previous year's figure. Over the period under review, exports recorded a strong increase. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, bracelet exports soared to $X in 2021. The total export value increased at an average annual rate of +3.2% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The level of export peaked at $X in 2018; however, from 2019 to 2021, the exports remained at a lower figure.

Exports by Country

The biggest shipments were from Ireland (X tons), the UK (X tons), the Netherlands (X tons) and France (X tons), together amounting to 70% of total export. Belgium (X tons), Switzerland (X tons), Italy (X tons), Germany (X tons), Poland (X tons), Romania (X tons) and Denmark (X tons) held a relatively small share of total exports.

From 2012 to 2021, the biggest increases were in Romania (with a CAGR of +183.2%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, France ($X), Switzerland ($X) and Italy ($X) appeared to be the countries with the highest levels of exports in 2021, together comprising 81% of total exports. These countries were followed by the Netherlands, Germany, the UK, Poland, Belgium, Denmark, Romania and Ireland, which together accounted for a further 13%.

Romania, with a CAGR of +163.6%, saw the highest growth rate of the value of exports, in terms of the main exporting countries over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The export price in Europe stood at $X per ton in 2021, reducing by -10.7% against the previous year. Overall, the export price saw a deep reduction. The growth pace was the most rapid in 2017 when the export price increased by 2.5%. The level of export peaked at $X per ton in 2012; however, from 2013 to 2021, the export prices stood at a somewhat lower figure.

Prices varied noticeably country of origin: the country with the highest price was Switzerland ($X per ton), while Ireland ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by Italy (+6.3%), while the other leaders experienced more modest paces of growth.

Bracelet Imports

Imports in Europe

In 2021, overseas purchases of watch straps, bands and bracelets were finally on the rise to reach X tons after two years of decline. The total import volume increased at an average annual rate of +2.8% over the period from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. As a result, imports reached the peak and are likely to continue growth in the immediate term.

In value terms, bracelet imports surged to $X in 2021. The total import value increased at an average annual rate of +1.4% from 2012 to 2021; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, imports attained the maximum at $X in 2018; however, from 2019 to 2021, imports stood at a somewhat lower figure.

Imports by Country

The countries with the highest levels of bracelet imports in 2021 were the Netherlands (X tons), Switzerland (X tons), Germany (X tons), the UK (X tons), France (X tons), Belgium (X tons), Poland (X tons), Spain (X tons), Russia (X tons) and Italy (X tons), together recording 80% of total import.

From 2012 to 2021, the biggest increases were in Belgium (with a CAGR of +19.2%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, Switzerland ($X) constitutes the largest market for imported watch straps, bands and bracelets in Europe, comprising 45% of total imports. The second position in the ranking was held by France ($X), with a 14% share of total imports. It was followed by Germany, with an 8.3% share.

From 2012 to 2021, the average annual rate of growth in terms of value in Switzerland amounted to -1.6%. In the other countries, the average annual rates were as follows: France (+2.9% per year) and Germany (+2.7% per year).

Import Prices by Country

The import price in Europe stood at $X per ton in 2021, shrinking by -5.2% against the previous year. Overall, the import price continues to indicate a slight downturn. The pace of growth was the most pronounced in 2016 when the import price increased by 26% against the previous year. Over the period under review, import prices reached the peak figure at $X per ton in 2017; however, from 2018 to 2021, import prices failed to regain momentum.

Prices varied noticeably country of destination: the country with the highest price was Switzerland ($X per ton), while Belgium ($X per ton) was amongst the lowest.

From 2012 to 2021, the most notable rate of growth in terms of prices was attained by France (+7.7%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Market Intelligence Platform

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