Eastern Europe: Market for Sanitary Towels, Tampons, Napkins and Diapers 2024

Market Size for Sanitary Towels, Tampons, Napkins and Diapers in Eastern Europe

In 2022, the East European sanitary towel and diaper market increased by X% to $X, rising for the third year in a row after four years of decline. The total consumption indicated prominent growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2019 indices. Over the period under review, the market hit record highs at $X in 2015; however, from 2016 to 2022, consumption remained at a lower figure.

Production of Sanitary Towels, Tampons, Napkins and Diapers in Eastern Europe

In value terms, sanitary towel and diaper production rose remarkably to $X in 2022 estimated in export price. The total production indicated a modest expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by X% against 2015 indices. The most prominent rate of growth was recorded in 2015 when the production volume increased by X%. As a result, production reached the peak level of $X. From 2016 to 2022, production growth remained at a somewhat lower figure.

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Exports of Sanitary Towels, Tampons, Napkins and Diapers

Exports in Eastern Europe

For the fourth year in a row, Eastern Europe recorded growth in shipments abroad of sanitary towels, tampons, napkins and diapers, which increased by X% to X tons in 2022. The total export volume increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2013 when exports increased by X% against the previous year. The volume of export peaked in 2022 and is expected to retain growth in years to come.

In value terms, sanitary towel and diaper exports rose sharply to $X in 2022. The total export value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2013 when exports increased by X% against the previous year. The level of export peaked in 2022 and is expected to retain growth in years to come.

Exports by Country

The Czech Republic (X tons) and Poland (X tons) prevails in exports structure, together mixing up X% of total exports. Hungary (X tons) took the next position in the ranking, followed by Slovakia (X tons) and Russia (X tons). All these countries together took approx. X% share of total exports.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the key exporting countries, was attained by Russia (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, the Czech Republic ($X), Poland ($X) and Hungary ($X) constituted the countries with the highest levels of exports in 2022, together accounting for X% of total exports. Slovakia and Russia lagged somewhat behind, together comprising a further X%.

In terms of the main exporting countries, Russia, with a CAGR of X%, recorded the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

The export price in Eastern Europe stood at $X per ton in 2022, increasing by X% against the previous year. Over the period under review, the export price saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 an increase of X% against the previous year. Over the period under review, the export prices attained the maximum at $X per ton in 2014; however, from 2015 to 2022, the export prices remained at a lower figure.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Hungary ($X per ton), while Poland ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Hungary (X%), while the other leaders experienced more modest paces of growth.

Imports of Sanitary Towels, Tampons, Napkins and Diapers

Imports in Eastern Europe

For the fifth year in a row, Eastern Europe recorded growth in overseas purchases of sanitary towels, tampons, napkins and diapers, which increased by X% to X tons in 2022. The total import volume increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2014 when imports increased by X%. Over the period under review, imports hit record highs in 2022 and are expected to retain growth in the near future.

In value terms, sanitary towel and diaper imports rose markedly to $X in 2022. The total import value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The pace of growth appeared the most rapid in 2014 when imports increased by X%. Over the period under review, imports hit record highs in 2022 and are expected to retain growth in years to come.

Imports by Country

Russia represented the major importing country with an import of around X tons, which finished at X% of total imports. The Czech Republic (X tons) took the second position in the ranking, followed by Poland (X tons), Romania (X tons), Ukraine (X tons), Hungary (X tons) and Slovakia (X tons). All these countries together held near X% share of total imports.

Imports into Russia increased at an average annual rate of X% from 2012 to 2022. At the same time, Romania (X%), Slovakia (X%), the Czech Republic (X%) and Poland (X%) displayed positive paces of growth. Moreover, Romania emerged as the fastest-growing importer imported in Eastern Europe, with a CAGR of X% from 2012-2022. Hungary experienced a relatively flat trend pattern. By contrast, Ukraine (X%) illustrated a downward trend over the same period. From 2012 to 2022, the share of Ukraine and Romania increased by X and X percentage points, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Russia ($X) constitutes the largest market for imported sanitary towels, tampons, napkins and diapers in Eastern Europe, comprising X% of total imports. The second position in the ranking was taken by the Czech Republic ($X), with a X% share of total imports. It was followed by Poland, with a X% share.

In Russia, sanitary towel and diaper imports expanded at an average annual rate of X% over the period from 2012-2022. In the other countries, the average annual rates were as follows: the Czech Republic (X% per year) and Poland (X% per year).

Import Prices by Country

The import price in Eastern Europe stood at $X per ton in 2022, surging by X% against the previous year. Over the period under review, the import price continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2017 an increase of X% against the previous year. The level of import peaked at $X per ton in 2014; however, from 2015 to 2022, import prices stood at a somewhat lower figure.

Average prices varied somewhat amongst the major importing countries. In 2022, major importing countries recorded the following prices: in Russia ($X per ton) and the Czech Republic ($X per ton), while Ukraine ($X per ton) and Romania ($X per ton) were amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Poland (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform

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