Australia: Metal Advertising Sign Market 2024

Metal Advertising Sign Market Size in Australia

The Australian metal advertising sign market shrank markedly to $X in 2020, which is down by X% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption saw a pronounced slump. As a result, consumption reached the peak level of $X. From 2016 to 2020, the growth of the market remained at a lower figure.

Metal Advertising Sign Exports

Exports from Australia

In 2020, overseas shipments of metal advertising signs decreased by X% to X tons, falling for the fifth consecutive year after four years of growth. Over the period under review, exports recorded a abrupt shrinkage. The pace of growth appeared the most rapid in 2014 with an increase of X% against the previous year. Over the period under review, the exports reached the peak figure at X tons in 2015; however, from 2016 to 2020, the exports failed to regain momentum.

In value terms, metal advertising sign exports contracted rapidly to $X in 2020. Overall, exports recorded a abrupt descent. The most prominent rate of growth was recorded in 2014 with an increase of X% against the previous year. The exports peaked at $X in 2015; however, from 2016 to 2020, the exports remained at a lower figure.

Exports by Country

New Zealand (X tons), Papua New Guinea (X tons) and Singapore (X tons) were the main destinations of metal advertising sign exports from Australia, together comprising X% of total exports. Canada, Brazil, Thailand, South Korea, Fiji, Japan, Chile, Indonesia, Mongolia and Saudi Arabia lagged somewhat behind, together comprising a further X%.

From 2012 to 2020, the biggest increases were recorded for Brazil (with a CAGR of X%), while shipments for the other leaders experienced more modest paces of growth.

In value terms, the largest markets for metal advertising sign exported from Australia were New Zealand ($X), Papua New Guinea ($X) and Canada ($X), with a combined X% share of total exports. Singapore, Brazil, Japan, Chile, South Korea, Fiji, Indonesia, Thailand, Mongolia and Saudi Arabia lagged somewhat behind, together comprising a further X%.

Brazil, with a CAGR of X%, recorded the highest growth rate of the value of exports, among the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2020, the average metal advertising sign export price amounted to $X per ton, increasing by X% against the previous year. Over the period under review, the export price saw resilient growth. The pace of growth appeared the most rapid in 2018 when the average export price increased by X%. Over the period under review, the average export prices hit record highs in 2020 and is expected to retain growth in the immediate term.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Canada ($X per ton), while the average price for exports to Thailand ($X per ton) was amongst the lowest.

From 2012 to 2020, the most notable rate of growth in terms of prices was recorded for supplies to Saudi Arabia (X%), while the prices for the other major destinations experienced more modest paces of growth.

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Metal Advertising Sign Imports

Imports into Australia

Metal advertising sign imports into Australia shrank markedly to X tons in 2020, dropping by X% compared with 2019 figures. Over the period under review, imports saw a deep reduction. The most prominent rate of growth was recorded in 2015 when imports increased by X%. As a result, imports reached the peak of X tons. From 2016 to 2020, the growth of imports remained at a somewhat lower figure.

In value terms, metal advertising sign imports reduced dramatically to $X in 2020. In general, imports saw a perceptible slump. The most prominent rate of growth was recorded in 2019 when imports increased by X%. Imports peaked at $X in 2015; however, from 2016 to 2020, imports stood at a somewhat lower figure.

Imports by Country

In 2020, China (X tons) constituted the largest supplier of metal advertising sign to Australia, accounting for a X% share of total imports. Moreover, metal advertising sign imports from China exceeded the figures recorded by the second-largest supplier, the United States (X tons), twofold. Malaysia (X tons) ranked third in terms of total imports with a X% share.

From 2012 to 2020, the average annual growth rate of volume from China stood at X%. The remaining supplying countries recorded the following average annual rates of imports growth: the United States (X% per year) and Malaysia (X% per year).

In value terms, China ($X) constituted the largest supplier of metal advertising signs to Australia, comprising X% of total imports. The second position in the ranking was held by the United States ($X), with a X% share of total imports. It was followed by New Zealand, with a X% share.

From 2012 to 2020, the average annual rate of growth in terms of value from China totaled X%. The remaining supplying countries recorded the following average annual rates of imports growth: the United States (X% per year) and New Zealand (X% per year).

Import Prices by Country

The average metal advertising sign import price stood at $X per ton in 2020, with an increase of X% against the previous year. Over the period under review, import price indicated strong growth from 2012 to 2020: its price increased at an average annual rate of X% over the last eight years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2020 figures, metal advertising sign import price decreased by X% against 2018 indices. The growth pace was the most rapid in 2018 an increase of X%. As a result, import price reached the peak level of $X per ton. From 2019 to 2020, the average import prices remained at a lower figure.

There were significant differences in the average prices amongst the major supplying countries. In 2020, amid the top importers, the country with the highest price was Japan ($X per ton), while the price for India ($X per ton) was amongst the lowest.

From 2012 to 2020, the most notable rate of growth in terms of prices was attained by Japan (X%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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