Report Australia and Oceania - Dolls and Toys - Market Analysis, Forecast, Size, Trends and Insights for 499$
Report Update Apr 1, 2024

Australia and Oceania - Dolls and Toys - Market Analysis, Forecast, Size, Trends and Insights

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Australia and Oceania: Toy Market 2024

Toy Market Size in Australia and Oceania

For the fourth consecutive year, the toy market in Australia and Oceania recorded growth in sales value, which increased by X% to $X in 2022. The total consumption indicated a buoyant expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2012 indices. The level of consumption peaked in 2022 and is likely to see gradual growth in the near future.

Toy Production in Australia and Oceania

In value terms, toy production rose slightly to $X in 2022 estimated in export price. Overall, production showed a significant expansion. The most prominent rate of growth was recorded in 2017 when the production volume increased by X% against the previous year. Over the period under review, production attained the peak level at $X in 2020; however, from 2021 to 2022, production stood at a somewhat lower figure.

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Toy Exports

Exports in Australia and Oceania

In 2022, approx. X tons of dolls and toys were exported in Australia and Oceania; with an increase of X% against 2021 figures. Total exports indicated mild growth from 2012 to 2022: its volume increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2018 indices. The pace of growth appeared the most rapid in 2021 with an increase of X%. Over the period under review, the exports hit record highs in 2022 and are expected to retain growth in years to come.

In value terms, toy exports skyrocketed to $X in 2022. Total exports indicated prominent growth from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by X% against 2017 indices. The growth pace was the most rapid in 2021 when exports increased by X% against the previous year. Over the period under review, the exports attained the peak figure in 2022 and are expected to retain growth in the near future.

Exports by Country

In 2022, Australia (X tons) was the largest exporter of dolls and toys, making up X% of total exports. It was distantly followed by New Zealand (X tons), creating an X% share of total exports.

Australia was also the fastest-growing in terms of the dolls and toys exports, with a CAGR of X% from 2012 to 2022. New Zealand (X%) illustrated a downward trend over the same period. Australia (X p.p.) significantly strengthened its position in terms of the total exports, while New Zealand saw its share reduced by X% from 2012 to 2022, respectively.

In value terms, Australia ($X) remains the largest toy supplier in Australia and Oceania, comprising X% of total exports. The second position in the ranking was held by New Zealand ($X), with an X% share of total exports.

In Australia, toy exports expanded at an average annual rate of X% over the period from 2012-2022.

Export Prices by Country

The export price in Australia and Oceania stood at $X per ton in 2022, with an increase of X% against the previous year. Export price indicated strong growth from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2014 an increase of X%. The level of export peaked at $X per ton in 2018; however, from 2019 to 2022, the export prices stood at a somewhat lower figure.

Average prices varied noticeably amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was New Zealand ($X per ton), while Australia stood at $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Australia (X%).

Toy Imports

Imports in Australia and Oceania

In 2022, after three years of growth, there was significant decline in supplies from abroad of dolls and toys, when their volume decreased by X% to X tons. Over the period under review, imports saw a slight descent. The pace of growth was the most pronounced in 2021 when imports increased by X% against the previous year. Over the period under review, imports attained the peak figure at X tons in 2014; however, from 2015 to 2022, imports failed to regain momentum.

In value terms, toy imports rose modestly to $X in 2022. Total imports indicated a pronounced expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by X% against 2019 indices. The pace of growth appeared the most rapid in 2021 when imports increased by X%. The level of import peaked in 2022 and is expected to retain growth in the near future.

Imports by Country

Australia represented the key importer of dolls and toys in Australia and Oceania, with the volume of imports recording X tons, which was approx. X% of total imports in 2022. It was distantly followed by New Zealand (X tons), constituting a X% share of total imports.

From 2012 to 2022, average annual rates of growth with regard to toy imports into Australia stood at X%. At the same time, New Zealand (X%) displayed positive paces of growth. Moreover, New Zealand emerged as the fastest-growing importer imported in Australia and Oceania, with a CAGR of X% from 2012-2022. New Zealand (X p.p.) significantly strengthened its position in terms of the total imports, while Australia saw its share reduced by X% from 2012 to 2022, respectively.

In value terms, Australia ($X) constitutes the largest market for imported dolls and toys in Australia and Oceania, comprising X% of total imports. The second position in the ranking was held by New Zealand ($X), with a X% share of total imports.

In Australia, toy imports expanded at an average annual rate of X% over the period from 2012-2022.

Import Prices by Country

In 2022, the import price in Australia and Oceania amounted to $X per ton, with an increase of X% against the previous year. Import price indicated a remarkable increase from 2012 to 2022: its price increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, toy import price increased by X% against 2019 indices. The pace of growth was the most pronounced in 2017 an increase of X% against the previous year. Over the period under review, import prices reached the peak figure in 2022 and is likely to see steady growth in years to come.

Average prices varied noticeably amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was Australia ($X per ton), while New Zealand amounted to $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Australia (X%).

Source: IndexBox Platform

Frequently Asked Questions (FAQ) :

Australia remains the largest toy consuming country in Australia and Oceania, comprising approx. 81% of total volume. Moreover, toy consumption in Australia exceeded the figures recorded by the second-largest consumer, New Zealand, ninefold.
Australia remains the largest toy producing country in Australia and Oceania, accounting for 75% of total volume. Moreover, toy production in Australia exceeded the figures recorded by the second-largest producer, Papua New Guinea, fourfold.
In value terms, Australia remains the largest toy supplier in Australia and Oceania, comprising 88% of total exports. The second position in the ranking was taken by New Zealand, with an 11% share of total exports.
In value terms, Australia constitutes the largest market for imported dolls and toys in Australia and Oceania, comprising 86% of total imports. The second position in the ranking was held by New Zealand, with a 13% share of total imports.
In 2022, the export price in Australia and Oceania amounted to $17,498 per ton, with an increase of 11% against the previous year.
In 2022, the import price in Australia and Oceania amounted to $15,031 per ton, growing by 7.9% against the previous year.

This report provides an in-depth analysis of the toy market in Australia and Oceania. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 32401100 - Dolls representing only human beings
  • Prodcom 32401200 - Toys representing animals or non-human creatures
  • Prodcom 32401300 - Parts and accessories for dolls representing only human beings
  • Prodcom 32402000 - Toy trains and their accessories, other reduced-size models or construction sets and constructional toys
  • Prodcom 32403100 - Wheeled toys designed to be ridden by children (excluding bicycles), dolls
  • Prodcom 32403200 - Puzzles
  • Prodcom 32403920 - Toy musical instruments and apparatus, toys put up in sets or outfits (excluding electric trains, scale model assembly kits, c onstruction sets and constructional toys, and puzzles), toys and models incorporating a motor, toy weapons
  • Prodcom 32403940 - Other toys of plastics
  • Prodcom 32403960 - Toy die-cast miniature models of metal
  • Prodcom 32403990 - Other toys n.e.c.

Country coverage:

  • American Samoa
  • Australia
  • Cook Islands
  • Fiji
  • French Polynesia
  • Guam
  • Kiribati
  • Marshall Islands
  • Micronesia
  • Nauru
  • New Caledonia
  • New Zealand
  • Niue
  • Northern Mariana Islands
  • Palau
  • Papua New Guinea
  • Samoa
  • Solomon Islands
  • Tokelau
  • Tonga
  • Tuvalu
  • Vanuatu
  • Wallis and Futuna Islands

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Production in Australia and Oceania, split by region and country
  • Trade (exports and imports) in Australia and Oceania
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS
  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030
  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT
  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES
  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS
  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY
  8. 8. IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY
  9. 9. EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY
  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • Australia
    • Cook Islands
    • Fiji
    • French Polynesia
    • Kiribati
    • Marshall Islands
    • Micronesia
    • New Caledonia
    • New Zealand
    • Northern Mariana Islands
    • Palau
    • Papua New Guinea
    • Samoa
    • Solomon Islands
    • Tokelau
    • Tonga
    • Tuvalu
    • Vanuatu
    • Wallis and Futuna Islands
    • American Samoa
    • Nauru
    • Niue
    • Guam
  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023
  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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