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Africa - Watermelons - Market Analysis, Forecast, Size, Trends and Insights
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Africa: Watermelon Market Overview 2021

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Watermelon Market Size in Africa

In 2019, the African watermelon market increased by X% to $X, rising for the second consecutive year after three years of decline. Over the period under review, consumption showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2009 when the market value increased by X% year-to-year. The level of consumption peaked at $X in 2014; however, from 2015 to 2019, consumption remained at a lower figure.

Watermelon Production in Africa

In value terms, watermelon production reduced to $X in 2019 estimated in export prices. In general, production showed a relatively flat trend pattern. The growth pace was the most rapid in 2009 with an increase of X% against the previous year. Over the period under review, production attained the maximum level at $X in 2007; however, from 2008 to 2019, production failed to regain the momentum.

The countries with the highest volumes of watermelon production in 2019 were Algeria (X tonnes), Egypt (X tonnes) and Morocco (X tonnes), with a combined X% share of total production.

From 2007 to 2019, the biggest increases were in Algeria, while watermelon production for the other leaders experienced more modest paces of growth.

In 2019, the average watermelon yield in Africa stood at X tonnes per ha, flattening at 2018. In general, the yield, however, continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2009 with an increase of X% y-o-y. As a result, the yield attained the peak level of X tonnes per ha. From 2010 to 2019, the growth of the watermelon yield remained at a lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.

In 2019, approx. X ha of watermelons were harvested in Africa; surging by X% against the previous year's figure. The harvested area increased at an average annual rate of +X% over the period from 2007 to 2019; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2018 when the harvested area increased by X% y-o-y. Over the period under review, the harvested area dedicated to watermelon production attained the maximum in 2019 and is expected to retain growth in the immediate term.

Production By Country in Africa

The countries with the highest volumes of watermelon production in 2019 were Algeria (X tonnes), Egypt (X tonnes) and Morocco (X tonnes), with a combined X% share of total production.

From 2007 to 2019, the biggest increases were in Algeria, while watermelon production for the other leaders experienced more modest paces of growth.

Watermelon Exports

Exports in Africa

In 2019, exports of watermelons in Africa declined to X tonnes, waning by -X% against the year before. Overall, exports, however, recorded a remarkable increase. The most prominent rate of growth was recorded in 2018 with an increase of X% y-o-y. As a result, exports attained the peak of X tonnes, and then shrank in the following year.

In value terms, watermelon exports declined notably to $X in 2019. Over the period under review, exports, however, enjoyed a prominent expansion. The most prominent rate of growth was recorded in 2018 when exports increased by X% against the previous year. As a result, exports attained the peak of $X, and then plummeted in the following year.

Exports by Country

Morocco was the major exporting country with an export of around X tonnes, which reached X% of total exports. Senegal (X tonnes) took a X% share (based on tonnes) of total exports, which put it in second place, followed by Egypt (X%). The following exporters - Tunisia (X tonnes) and South Africa (X tonnes) - together made up X% of total exports.

Morocco was also the fastest-growing in terms of the watermelons exports, with a CAGR of +X% from 2007 to 2019. At the same time, Senegal (+X%) and South Africa (+X%) displayed positive paces of growth. By contrast, Tunisia (-X%) and Egypt (-X%) illustrated a downward trend over the same period. While the share of Morocco (+X p.p.) and Senegal (+X p.p.) increased significantly in terms of the total exports from 2007-2019, the share of Tunisia (-X p.p.) and Egypt (-X p.p.) displayed negative dynamics. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Morocco ($X) remains the largest watermelon supplier in Africa, comprising X% of total exports. The second position in the ranking was occupied by Senegal ($X), with a X% share of total exports. It was followed by Egypt, with a X% share.

In Morocco, watermelon exports expanded at an average annual rate of +X% over the period from 2007-2019. The remaining exporting countries recorded the following average annual rates of exports growth: Senegal (+X% per year) and Egypt (-X% per year).

Export Prices by Country

In 2019, the watermelon export price in Africa amounted to $X per tonne, declining by -X% against the previous year. Over the period under review, the export price, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 when the export price increased by X% year-to-year. As a result, export price reached the peak level of $X per tonne, and then reduced remarkably in the following year.

There were significant differences in the average prices amongst the major exporting countries. In 2019, the country with the highest price was South Africa ($X per tonne), while Tunisia ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by Senegal, while the other leaders experienced more modest paces of growth.

Watermelon Imports

Imports in Africa

In 2019, imports of watermelons in Africa skyrocketed to X tonnes, with an increase of X% compared with the year before. Over the period under review, imports posted resilient growth. Over the period under review, imports hit record highs at X tonnes in 2016; however, from 2017 to 2019, imports stood at a somewhat lower figure.

In value terms, watermelon imports soared to $X in 2019. Overall, imports enjoyed a buoyant increase. As a result, imports attained the peak and are likely to continue growth in the immediate term.

Imports by Country

In 2019, Libya (X tonnes), distantly followed by Botswana (X tonnes), Mauritania (X tonnes), South Africa (X tonnes), Lesotho (X tonnes) and Swaziland (X tonnes) represented the key importers of watermelons, together making up X% of total imports. Cabo Verde (X tonnes), Seychelles (X tonnes), Rwanda (X tonnes), Egypt (X tonnes), Namibia (X tonnes), Mozambique (X tonnes) and Nigeria (X tonnes) held a little share of total imports.

From 2007 to 2019, the most notable rate of growth in terms of purchases, amongst the main importing countries, was attained by Nigeria (+X% per year), while imports for the other leaders experienced more modest paces of growth.

In value terms, Libya ($X), Botswana ($X) and Seychelles ($X) constituted the countries with the highest levels of imports in 2019, together comprising X% of total imports. Mauritania, Cabo Verde, South Africa, Mozambique, Lesotho, Egypt, Namibia, Swaziland, Rwanda and Nigeria lagged somewhat behind, together accounting for a further X the main importing countries, Nigeria (+X% per year) saw the highest rates of growth with regard to the value of imports, over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2019, the watermelon import price in Africa amounted to $X per tonne, waning by -X% against the previous year. Overall, the import price saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 an increase of X% year-to-year. The level of import peaked at $X per tonne in 2018, and then reduced remarkably in the following year.

Prices varied noticeably by the country of destination; the country with the highest price was Seychelles ($X per tonne), while Swaziland ($X per tonne) was amongst the lowest.

From 2007 to 2019, the most notable rate of growth in terms of prices was attained by Mauritania, while the other leaders experienced more modest paces of growth.

Source: IndexBox AI Platform

Frequently Asked Questions (FAQ) :

What are the largest markets for watermelons in Africa?
+
The countries with the highest volumes of watermelon consumption in 2019 were Algeria (2.3M tonnes), Egypt (1.4M tonnes) and Morocco (583K tonnes), with a combined 67% share of total consumption.
What are the largest producers of watermelons in Africa?
+
The countries with the highest volumes of watermelon production in 2019 were Algeria (2.3M tonnes), Egypt (1.4M tonnes) and Morocco (746K tonnes), together comprising 68% of total production.
What are the leading exporters of watermelons in Africa?
+
In value terms, Morocco ($98M) remains the largest watermelon supplier in Africa, comprising 77% of total exports. The second position in the ranking was occupied by Senegal ($13M), with a 10% share of total exports. It was followed by Egypt, with a 4.3% share.
What are the leading importers of watermelons in Africa?
+
In value terms, the largest watermelon importing markets in Africa were Libya ($855K), Botswana ($506K) and Seychelles ($422K), with a combined 43% share of total imports. Mauritania, Cabo Verde, South Africa, Mozambique, Lesotho, Egypt, Namibia, Swaziland, Rwanda and Nigeria lagged somewhat behind, together accounting for a further 50%.
What is the average export price for watermelons in Africa?
+
In 2019, the watermelon export price in Africa amounted to $581 per tonne, waning by -16.3% against the previous year.
What is the average import price for watermelons in Africa?
+
The watermelon import price in Africa stood at $480 per tonne in 2019, reducing by -15% against the previous year.

Product coverage:
• FCL 567 - Watermelons

This report provides an in-depth analysis of the watermelon market in Africa. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2025.


Country coverage:
• Benin
• Botswana
• Burkina Faso
• Burundi
• Central African Republic
• Chad
• Comoros
• Congo
• Cote d'Ivoire
• Democratic Republic of the Congo
• Equatorial Guinea
• Eritrea
• Ethiopia
• Gabon
• Gambia
• Guinea
• Guinea-Bissau
• Lesotho
• Liberia
• Madagascar
• Malawi
• Mauritius
• Mayotte
• Mozambique
• Rwanda
• Saint Helena, Ascension and Tristan da Cunha
• Sao Tome and Principe
• Seychelles
• Sierra Leone
• Swaziland
• Togo
• Uganda
• Western Sahara
• Zambia
• Zimbabwe

Data coverage:
• Market volume and value
• Per Capita consumption
• Forecast of the market dynamics in the medium term
• Production in Africa, split by region and country
• Trade (exports and imports) in Africa
• Export and import prices
• Market trends, drivers and restraints
• Key market players and their profiles

Reasons to buy this report:
• Take advantage of the latest data
• Find deeper insights into current market developments
• Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:
1. How to diversify your business and benefit from new market opportunities
2. How to load your idle production capacity
3. How to boost your sales on overseas markets
4. How to increase your profit margins
5. How to make your supply chain more sustainable
6. How to reduce your production and supply chain costs
7. How to outsource production to other countries
8. How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
1. INTRODUCTION

Making Data-Driven Decisions to Grow Your Business

1.1
REPORT DESCRIPTION
1.2
RESEARCH METHODOLOGY AND AI PLATFORM
1.3
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
1.4
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY

A Quick Overview of Market Performance

2.1
KEY FINDINGS
2.2
MARKET TRENDS
3. MARKET OVERVIEW

Understanding the Current State of The Market and Its Prospects

3.1
MARKET SIZE
3.2
CONSUMPTION BY COUNTRY
3.3
MARKET FORECAST TO 2030
4. MOST PROMISING PRODUCTS

Finding New Products to Diversify Your Business

4.1
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
4.2
BEST-SELLING PRODUCTS
4.3
MOST CONSUMED PRODUCT
4.4
MOST TRADED PRODUCT
4.5
MOST PROFITABLE PRODUCT FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES

Choosing the Best Countries to Establish Your Sustainable Supply Chain

5.1
TOP COUNTRIES TO SOURCE YOUR PRODUCT
5.2
TOP PRODUCING COUNTRIES
5.3
COUNTRIES WITH TOP YIELDS
5.4
TOP EXPORTING COUNTRIES
5.5
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS

Choosing the Best Countries to Boost Your Exports

6.1
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
6.2
TOP CONSUMING MARKETS
6.3
UNSATURATED MARKETS
6.4
TOP IMPORTING MARKETS
6.5
MOST PROFITABLE MARKETS
7. PRODUCTION

The Latest Trends and Insights into The Industry

7.1
PRODUCTION VOLUME AND VALUE
7.2
PRODUCTION BY COUNTRY
7.3
HARVESTED AREA AND YIELD BY COUNTRY
8. IMPORTS

The Largest Importers on The Market and How They Succeed

8.1
IMPORTS FROM 2007–2019
8.2
IMPORTS BY COUNTRY
8.3
IMPORT PRICES BY COUNTRY
9. EXPORTS

The Largest Exporters on The Market and How They Succeed

9.1
EXPORTS FROM 2007–2019
9.2
EXPORTS BY COUNTRY
9.3
EXPORT PRICES BY COUNTRY
10. PROFILES OF MAJOR PRODUCERS

The Largest Producers on The Market and Their Profiles

11. COUNTRY PROFILES

The Largest Markets And Their Profiles

• Algeria
• Angola
• Benin
• Botswana
• Burkina Faso
• Burundi
• Cabo Verde
• Cameroon
• Central African Republic
• Chad
• Comoros
• Congo
• Democratic Republic of the Congo
• Djibouti
• Egypt
• Equatorial Guinea
• Eritrea
• Ethiopia
• Gabon
• Gambia
• Ghana
• Guinea
• Guinea-Bissau
• Kenya
• Lesotho
• Liberia
• Libya
• Madagascar
• Malawi
• Mali
• Mauritania
• Mauritius
• Mayotte
• Morocco
• Mozambique
• Namibia
• Niger
• Nigeria
• Réunion
• Rwanda
• Saint Helena, Ascension and Tristan da Cunha
• Sao Tome and Principe
• Senegal
• Seychelles
• Sierra Leone
• Somalia
• South Africa
• Sudan
• Swaziland
• Tanzania
• Togo
• Tunisia
• Uganda
• Zambia
• Zimbabwe
• Cote d'Ivoire
• Western Sahara
• South Sudan
LIST OF TABLES
Table 1:
Key Findings In 2019
Table 2:
Market Volume, In Physical Terms, 2007–2019
Table 3:
Market Value, 2007–2019
Table 4:
Per Capita Consumption, By Country, 2015–2019
Table 5:
Production, In Physical Terms, By Country, 2007–2019
Table 6:
Harvested Area, By Country, 2007–2019
Table 7:
Yield, By Country, 2007–2019
Table 8:
Imports, In Physical Terms, By Country, 2007–2019
Table 9:
Imports, In Value Terms, By Country, 2007–2019
Table 10:
Import Prices, By Country Of Destination, 2007–2019
Table 11:
Exports, In Physical Terms, By Country, 2007–2019
Table 12:
Exports, In Value Terms, By Country, 2007–2019
Table 13:
Export Prices, By Country Of Origin, 2007–2019
Table 14:
Producer Prices, By Major Producing Country, 2019
Table 15:
Producer Prices Index - Annual Data (2004-2006=100), By Major Producing Country
LIST OF FIGURES
Figure 1:
Market Volume, In Physical Terms, 2007–2019
Figure 2:
Market Value, 2007–2019
Figure 3:
Consumption, By Country, 2019
Figure 4:
Market Forecast To 2025
Figure 5:
Products: Market Size And Growth, By Type
Figure 6:
Products: Average Per Capita Consumption, By Type
Figure 7:
Products: Exports And Growth, By Type
Figure 8:
Products: Export Prices And Growth, By Type
Figure 9:
Production Volume And Growth
Figure 10:
Yield And Growth
Figure 11:
Exports And Growth
Figure 12:
Export Prices And Growth
Figure 13:
Market Size And Growth
Figure 14:
Per Capita Consumption
Figure 15:
Imports And Growth
Figure 16:
Import Prices
Figure 17:
Production, In Physical Terms, 2007–2019
Figure 18:
Production, In Value Terms, 2007–2019
Figure 19:
Area Harvested, 2007–2019
Figure 20:
Yield, 2007–2019
Figure 21:
Production, By Country, 2019
Figure 22:
Production, In Physical Terms, By Country, 2007–2019
Figure 23:
Harvested Area, By Country, 2019
Figure 24:
Harvested Area, By Country, 2007–2019
Figure 25:
Yield, By Country, 2007–2019
Figure 26:
Imports, In Physical Terms, 2007–2019
Figure 27:
Imports, In Value Terms, 2007–2019
Figure 28:
Imports, In Physical Terms, By Country, 2019
Figure 29:
Imports, In Physical Terms, By Country, 2007–2019
Figure 30:
Imports, In Value Terms, By Country, 2007–2019
Figure 31:
Import Prices, By Country, 2007–2019
Figure 32:
Exports, In Physical Terms, 2007–2019
Figure 33:
Exports, In Value Terms, 2007–2019
Figure 34:
Exports, In Physical Terms, By Country, 2019
Figure 35:
Exports, In Physical Terms, By Country, 2007–2019
Figure 36:
Exports, In Value Terms, By Country, 2007–2019
Figure 37:
Export Prices, 2007–2019

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