World - Dolls And Toys - Market Analysis, Forecast, Size, Trends and Insights
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Toy market: read the latest data provided by an Ai-driven BI tool. Information provide market size, consumption, imports, trade, market prices, exports, production, and companies. There is a breakdown by region, including the U.S., China, Russia, Latin America, the U.K., Africa, EU, and the Middle East. Market dynamics and forecast to 2030 are also provided in the dashboards.
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Toy - World's Largest Markets
| Rating | Country |
|---|---|
| 1 | United States |
| 2 | China |
| 3 | India |
| 4 | Russia |
| 5 | Indonesia |
In value terms, the largest toy markets worldwide were the United States, China and India, with a combined 33% share of the global market.
The United States saw the highest growth rate of market size, among the main consuming countries over the period under review, while toy market for the other global leaders experienced more modest paces of growth.
Toy Prices
Lowest Prices - FOB - Top Exporters
| COUNTRY | 2019 | 2020 | 2021 | CAGR, 2019-2021 |
|---|---|---|---|---|
| USD per ton | ||||
| China | 8759 | 10866 | 9984 | 6.8% |
| Belgium | 13208 | 12340 | 11359 | -7.3% |
| Netherlands | 10199 | 12643 | 12654 | 11.4% |
| Vietnam | 14752 | 11993 | 13196 | -5.4% |
| Poland | 14511 | 12615 | 14188 | -1.1% |
| Hong Kong SAR | 12890 | 12985 | 15418 | 9.4% |
| Germany | 14841 | 17984 | 18813 | 12.6% |
| Czech Republic | 20704 | 20506 | 22439 | 4.1% |
| Average | 9834 | 11827 | 11517 | 8.2% |
Prices varied noticeably by the country of origin; the country with the highest price was the Czech Republic ($22,439 per ton), while China ($9,984 per ton) was amongst the lowest.
From 2019 to 2021, the most notable rate of growth in terms of prices was attained by Germany, while the other global leaders experienced more modest paces of growth.
Highest Prices - CIF - Top Importers
| COUNTRY | 2019 | 2020 | 2021 | CAGR, 2019-2021 |
|---|---|---|---|---|
| USD per ton | ||||
| Japan | 13856 | 7851 | 17087 | 11.0% |
| Germany | 13943 | 14502 | 15801 | 6.5% |
| Canada | 12123 | 7469 | 14791 | 10.5% |
| United States | 12893 | 13268 | 14107 | 4.6% |
| France | 11935 | 12471 | 13485 | 6.3% |
| Poland | 11355 | 10752 | 11563 | 0.9% |
| United Kingdom | 10198 | 10554 | 11267 | 5.1% |
| Netherlands | 10360 | 9875 | 10798 | 2.1% |
| Spain | 10537 | 10599 | 10223 | -1.5% |
| Czech Republic | 10502 | 9970 | 9953 | -2.6% |
| Hong Kong SAR | 8980 | 9141 | 9862 | 4.8% |
| Belgium | 10118 | 8682 | 9336 | -3.9% |
| Russia | 8603 | 7792 | 8686 | 0.5% |
| Average | 10497 | 9835 | 11535 | 4.8% |
There were significant differences in the average prices amongst the major importing countries. In 2021, the country with the highest price was Japan ($17,087 per ton), while Russia ($8,686 per ton) was amongst the lowest.
From 2019 to 2021, the most notable rate of growth in terms of prices was attained by Japan, while the other global leaders experienced more modest paces of growth.
Toy - Top Importers
| COUNTRY | 2019 | 2020 | 2021 | CAGR, 2019-2021 |
|---|---|---|---|---|
| billion USD | ||||
| United States | 15 | 14 | 20 | 13.1% |
| Germany | 3.4 | 3.4 | 4 | 9.0% |
| United Kingdom | 2.7 | 2.7 | 2.9 | 3.0% |
| France | 2.2 | 2.2 | 2.7 | 9.2% |
| Japan | 2 | 2.1 | 2.4 | 9.7% |
In value terms, the United States ($19.7B) constitutes the largest market for imported dolls and toys worldwide, comprising 33% of global imports. The second position in the ranking was occupied by Germany ($4B), with a 6.8% share of global imports. It was followed by the UK, with a 4.8% share.
In the United States, toy imports increased at an average annual rate of +13.1% over the period from 2019-2021. In the other countries, the average annual rates were as follows: Germany (+9.0% per year) and the UK (+3.0% per year).
Toy - Top Exporters
| COUNTRY | 2019 | 2020 | 2021 | CAGR, 2019-2021 |
|---|---|---|---|---|
| billion USD | ||||
| China | 31 | 28 | 35 | 5.6% |
| Czech Republic | 2.7 | 2.9 | 3.4 | 12.7% |
| Germany | 1.8 | 2.4 | 2.7 | 23.2% |
| Hong Kong SAR | 0.5 | 0.3 | 2.4 | 129.5% |
| Netherlands | 0.6 | 1.5 | 1.8 | 74.6% |
In value terms, China ($35B) remains the largest toy supplier worldwide, comprising 59% of global exports. The second position in the ranking was occupied by the Czech Republic ($3.4B), with a 5.7% share of global exports. It was followed by Germany, with a 4.5% share.
From 2019 to 2021, the average annual rate of growth in terms of value in China stood at +5.6%. In the other countries, the average annual rates were as follows: the Czech Republic (+12.7% per year) and Germany (+23.2% per year).
Toy - Market Forecast
Driven by rising demand for toy worldwide, the market is expected to start an upward consumption trend over the next decade. The performance of the market is forecast to increase slightly, with an anticipated CAGR of for the period from 2021 to 2030, which is projected to bring the market volume to by the end of 2030.
Toy - Top Companies
SONY CORPORATION, PRIMA TOY AND LEISURE TRADING (PTY) LTD, Tancheng County Xinhong Arts & Crafts Factory, NINTENDO CO., LTD., Hasbro, Inc., Mattel, Inc., Huizhou Jiadi Toy Products Factory Co., Ltd., LEGO System A/S, UBISOFT ENTERTAINMENT, ARISTOCRAT (HOLDINGS) PTY LTD, ARISTOCRAT LEISURE LIMITED, ARISTOCRAT INTERNATIONAL PTY LTD, ARISTOCRAT TECHNOLOGIES AUSTRALIA PTY LIMITED, TOMY COMPANY,LTD., BANDAI CO., LTD., Stars Group Inc, The, Henan Mingpai Fishing Gear Co., Ltd., GOODBABY INTERNATIONAL HOLDINGS LIMITED, Shenzhen Yongyijia Gift Development Co., Ltd., Jakks Pacific (Canada), Inc
Toy - Product Coverage
- HS 9503 - Tricycles, scooters, pedal cars and similar wheeled toys; dolls' carriages; dolls; other toys; reduced-size (scale) models and similar recreational models, working or not; puzzles of all kinds
This report provides an in-depth analysis of the global toy market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.
Product coverage:
- Prodcom 32401100 - Dolls representing only human beings
- Prodcom 32401200 - Toys representing animals or non-human creatures
- Prodcom 32401300 - Parts and accessories for dolls representing only human beings
- Prodcom 32402000 - Toy trains and their accessories, other reduced-size models or construction sets and constructional toys
- Prodcom 32403100 - Wheeled toys designed to be ridden by children (excluding bicycles), dolls
- Prodcom 32403200 - Puzzles
- Prodcom 32403920 - Toy musical instruments and apparatus, toys put up in sets or outfits (excluding electric trains, scale model assembly kits, c onstruction sets and constructional toys, and puzzles), toys and models incorporating a motor, toy weapons
- Prodcom 32403940 - Other toys of plastics
- Prodcom 32403960 - Toy die-cast miniature models of metal
- Prodcom 32403990 - Other toys n.e.c.
Country coverage:
Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:
- USA
- China
- Japan
- Germany
- United Kingdom
- France
- Brazil
- Italy
- Russian Federation
- India
- Canada
- Australia
- Republic of Korea
- Spain
- Mexico
- Indonesia
- Netherlands
- Turkey
- Saudi Arabia
- Switzerland
- Sweden
- Nigeria
- Poland
- Belgium
- Argentina
- Norway
- Austria
- Thailand
- United Arab Emirates
- Colombia
- Denmark
- South Africa
- Malaysia
- Israel
- Singapore
- Egypt
- Philippines
- Finland
- Chile
- Ireland
- Pakistan
- Greece
- Portugal
- Kazakhstan
- Algeria
- Czech Republic
- Qatar
- Peru
- Romania
- Vietnam
+ the largest producing countries
Data coverage:
- Global market volume and value
- Per Capita consumption
- Forecast of the market dynamics in the medium term
- Global production, split by region and country
- Global trade (exports and imports)
- Export and import prices
- Market trends, drivers and restraints
- Key market players and their profiles
Company coverage:
Reasons to buy this report:
- Take advantage of the latest data
- Find deeper insights into current market developments
- Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.
In this report, you can find information that helps you to make informed decisions on the following issues:
- How to diversify your business and benefit from new market opportunities
- How to load your idle production capacity
- How to boost your sales on overseas markets
- How to increase your profit margins
- How to make your supply chain more sustainable
- How to reduce your production and supply chain costs
- How to outsource production to other countries
- How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
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1. INTRODUCTION
Making Data-Driven Decisions to Grow Your Business
- REPORT DESCRIPTION
- RESEARCH METHODOLOGY AND AI PLATFORM
- DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
- GLOSSARY AND SPECIFIC TERMS
-
2. EXECUTIVE SUMMARY
A Quick Overview of Market Performance
- KEY FINDINGS
- MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
-
3. MARKET OVERVIEW
Understanding the Current State of The Market and Its Prospects
- MARKET SIZE
- CONSUMPTION BY COUNTRY
- MARKET FORECAST TO 2030
-
4. MOST PROMISING PRODUCT
Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO- TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
- BEST-SELLING PRODUCTS
- MOST CONSUMED PRODUCT
- MOST TRADED PRODUCT
- MOST PROFITABLE PRODUCT FOR EXPORT
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5. MOST PROMISING SUPPLYING COUNTRIES
Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO- TOP COUNTRIES TO SOURCE YOUR PRODUCT
- TOP PRODUCING COUNTRIES
- TOP EXPORTING COUNTRIES
- LOW-COST EXPORTING COUNTRIES
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6. MOST PROMISING OVERSEAS MARKETS
Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO- TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
- TOP CONSUMING MARKETS
- UNSATURATED MARKETS
- TOP IMPORTING MARKETS
- MOST PROFITABLE MARKETS
7. GLOBAL PRODUCTION
The Latest Trends and Insights into The Industry
- PRODUCTION VOLUME AND VALUE
- PRODUCTION BY COUNTRY
8. GLOBAL IMPORTS
The Largest Importers on The Market and How They Succeed
- IMPORTS FROM 2012–2023
- IMPORTS BY COUNTRY
- IMPORT PRICES BY COUNTRY
9. GLOBAL EXPORTS
The Largest Exporters on The Market and How They Succeed
- EXPORTS FROM 2012–2023
- EXPORTS BY COUNTRY
- EXPORT PRICES BY COUNTRY
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10. PROFILES OF MAJOR PRODUCERS
The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO -
11. COUNTRY PROFILES
The Largest Markets And Their Profiles
This Chapter is Available Only for the Professional Edition PRO- United States
- China
- Japan
- Germany
- United Kingdom
- France
- Brazil
- Italy
- Russian Federation
- India
- Canada
- Australia
- Republic of Korea
- Spain
- Mexico
- Indonesia
- Netherlands
- Turkey
- Saudi Arabia
- Switzerland
- Sweden
- Nigeria
- Poland
- Belgium
- Argentina
- Norway
- Austria
- Thailand
- United Arab Emirates
- Colombia
- Denmark
- South Africa
- Malaysia
- Israel
- Singapore
- Egypt
- Philippines
- Finland
- Chile
- Ireland
- Pakistan
- Greece
- Portugal
- Kazakhstan
- Algeria
- Czech Republic
- Qatar
- Peru
- Romania
- Vietnam
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LIST OF TABLES
- Key Findings In 2023
- Market Volume, In Physical Terms, 2012–2023
- Market Value, 2012–2023
- Per Capita Consumption, By Country, 2018–2023
- Production, In Physical Terms, By Country, 2012–2023
- Imports, In Physical Terms, By Country, 2012–2023
- Imports, In Value Terms, By Country, 2012–2023
- Import Prices, By Country Of Destination, 2012–2023
- Exports, In Physical Terms, By Country, 2012–2023
- Exports, In Value Terms, By Country, 2012–2023
- Export Prices, By Country Of Origin, 2012–2023
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LIST OF FIGURES
- Market Volume, In Physical Terms, 2012–2023
- Market Value, 2012–2023
- Consumption, By Country, 2023
- Market Volume Forecast to 2030
- Market Value Forecast to 2030
- Products: Market Size And Growth, By Type
- Products: Average Per Capita Consumption, By Type
- Products: Exports And Growth, By Type
- Products: Export Prices And Growth, By Type
- Production Volume And Growth
- Exports And Growth
- Export Prices And Growth
- Market Size And Growth
- Per Capita Consumption
- Imports And Growth
- Import Prices
- Production, In Physical Terms, 2012–2023
- Production, In Value Terms, 2012–2023
- Production, By Country, 2023
- Production, In Physical Terms, By Country, 2012–2023
- Imports, In Physical Terms, 2012–2023
- Imports, In Value Terms, 2012–2023
- Imports, In Physical Terms, By Country, 2023
- Imports, In Physical Terms, By Country, 2012–2023
- Imports, In Value Terms, By Country, 2012–2023
- Import Prices, By Country, 2012–2023
- Exports, In Physical Terms, 2012–2023
- Exports, In Value Terms, 2012–2023
- Exports, In Physical Terms, By Country, 2023
- Exports, In Physical Terms, By Country, 2012–2023
- Exports, In Value Terms, By Country, 2012–2023
- Export Prices, 2012–2023
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Discover the latest consumer trends and growth opportunities in the dynamic toy market. Get valuable insights and forecasts, and learn about the top consumption countries and major players in the industry.
1694
From 2010 to 2015, the global toy market showed an upward trend, increasing to X million USD. In physical terms, the market fluctuated somewhat wildly, finally amounting to X thousand tons, an increase of X% aga
3115
From 2007 to 2015, global exports on the toy market increased by +X% per year, amounting to X million USD in 2015. In physical terms, exports reached X thousand tons in 2015, an increase of X thousand tons against the previous year.
6043
Dolls and toys production reached X million USD in 2015, with a positive dynamic being recorded over the last few years. The gradual increase over the period from 2011 to 2015 was followed by a slight decline in 2009, and strong growth in 2010. Fr
5504
The global dolls and toys market earned total revenues of X billion USD in 2015, representing a compound annual growth rate (CAGR) of +X% from 2007 to 2015.
4131
In 2015, the value of total imports on the global doll and toy market stood at X million USD. Overall, there was an annual increase of +X% for the period from 2007 to 2015. In physical terms, the total volume of dolls and toys reached X thou
1726
From 2007 to 2014, EU total exports of dolls and toys grew by X% per year, amounting to X million EUR in 2014. In physical terms, they decreased to X thousand tons in 2014, which was X thousand tons less than the year before.
1327
China dominates in the global doll and toy trade. In 2014, China exported X million tons of dolls and toys totaling X billion USD, X% over the previous year. Its primary trading partner was the U.S., where it supplied X% of its total dolls a
