Which Country Consumes the Most Vanilla in the World?

Spices, Aromatic, Drug And Pharmaceutical Crops February 09, 2018
Author: Sergey Avramenko
Head of Global Markets Research Team

Global vanilla consumption amounted to 9 thousand tonnes in 2015, stabilizing at the previous year level. Overall, the global vanilla consumption indicated a pronounced decline from 2007 to 2015. The trend pattern, however, indicated some noticable fluctuations throughout the analyzed period. The total consumption volume decreased at an average annual rate of -2.2%. The growth pace was the most rapid in 2008, when the output figure increased by +6% from the previous year level. In that year, the global vanilla consumption attained its maximum volume of 12 thousand tonnes. From 2009 to 2015, the total vanilla consumption growth failed to regain its strength.

Top Vanilla Consuming Countries in the World

1. USA (2K Tonnes)

2. Madagascar (1K Tonnes)

3. Indonesia (1K Tonnes)

4. France (1K Tonnes)

5. Papua New Guinea (1K Tonnes)

Global Vanilla Consumption

In 2015, the countries with the highest consumption were the United States (2 thousand tonnes), Madagascar (1 thousand tonnes), Indonesia (1 thousand tonnes), together mixed up 59% of total consumption. They were followed by France with a 9% of global consumption share and Papua New Guinea with a 8% share.

From 2007 to 2015, the most notable growth rates of vanilla consumption among the main consuming countries was attained by Madagascar (+14.6% per year), while the other global leaders experienced a decline in the consumption figures.

The highest levels of vanilla per capita consumption was registered in Papua New Guinea (0.08 kg/year), followed by Madagascar (0.05 kg/year), France (0.01 kg/year), the United States (0.01 kg/year) and Indonesia (0.00 kg/year), while the average per capita consumption of vanilla was estimated at 0.01 kg/year in 2015.

In Madagascar, per capita vanilla consumption has grown noticably (+11.5% per year) in recent years. In 2015, Madagascar per capita consumption reached 0.08 kg/year as compared with -0.02 kg/year in 2007.

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Source: World: Vanilla - Market Report. Analysis And Forecast To 2025