Germany, Spain, and Poland are the Largest Markets for Preserved Turkey Meat in the EU

IndexBox has just published a new report: 'EU - Prepared Or Preserved Meat Or Offal Of Turkeys - Market Analysis, Forecast, Size, Trends And Insights'. Here is a summary of the report's key findings.

The revenue of the preserved turkey market in the European Union amounted to $2.3B in 2018, remaining relatively unchanged against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price).

Over the period under review, preserved turkey consumption, however, continues to indicate a mild drop. The pace of growth appeared the most rapid in 2011 with an increase of 12% y-o-y. The level of preserved turkey consumption peaked at $2.7B in 2014; however, from 2015 to 2018, consumption failed to regain its momentum.

Consumption By Country

The countries with the highest volumes of preserved turkey consumption in 2018 were Germany (124K tons), Spain (88K tons) and Poland (57K tons), with a combined 54% share of total consumption. These countries were followed by France, the UK, Greece, the Netherlands, Hungary, Portugal, Italy, Belgium and Bulgaria, which together accounted for a further 35%.

From 2007 to 2018, the most notable rate of growth in terms of preserved turkey consumption, amongst the main consuming countries, was attained by Hungary, while preserved turkey consumption for the other leaders experienced more modest paces of growth.

In value terms, Germany ($572M), Spain ($353M) and France ($287M) constituted the countries with the highest levels of market value in 2018, with a combined 54% share of the total market. These countries were followed by Poland, the UK, Greece, Portugal, Belgium, Italy, Bulgaria, Hungary and the Netherlands, which together accounted for a further 35%.

The countries with the highest levels of preserved turkey per capita consumption in 2018 were Greece (2,075 kg per 1000 persons), Spain (1,887 kg per 1000 persons) and Germany (1,512 kg per 1000 persons).

From 2007 to 2018, the most notable rate of growth in terms of preserved turkey per capita consumption, amongst the main consuming countries, was attained by Hungary, while preserved turkey per capita consumption for the other leaders experienced more modest paces of growth.

Market Forecast to 2030

Driven by increasing demand for preserved turkey in the European Union, the market is expected to continue an upward consumption trend over the next decade. Market performance is forecast to accelerate, expanding with an anticipated CAGR of +1.6% for the period from 2018 to 2030, which is projected to bring the market volume to 598K tons by the end of 2030.

Production in the EU

The preserved turkey production totaled 512K tons in 2018, dropping by -4.6% against the previous year. The total output volume increased at an average annual rate of +2.3% over the period from 2007 to 2018; the trend pattern remained consistent, with only minor fluctuations being observed in certain years. The pace of growth was the most pronounced in 2017 with an increase of 8.1% year-to-year. In that year, preserved turkey production attained its peak volume of 537K tons, and then declined slightly in the following year.

In value terms, preserved turkey production amounted to $2.2B in 2018 estimated in export prices. Over the period under review, preserved turkey production, however, continues to indicate a relatively flat trend pattern. The growth pace was the most rapid in 2011 with an increase of 17% year-to-year. In that year, preserved turkey production attained its peak level of $2.6B. From 2012 to 2018, preserved turkey production growth remained at a somewhat lower figure.

Production By Country

The countries with the highest volumes of preserved turkey production in 2018 were Germany (129K tons), Spain (89K tons) and Poland (69K tons), with a combined 56% share of total production.

From 2007 to 2018, the most notable rate of growth in terms of preserved turkey production, amongst the main producing countries, was attained by Germany, while preserved turkey production for the other leaders experienced more modest paces of growth.

Exports in the EU

In 2018, the preserved turkey exports in the European Union totaled 122K tons, going up by 9.2% against the previous year. The total export volume increased at an average annual rate of +4.5% over the period from 2007 to 2018; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth appeared the most rapid in 2008 when exports increased by 19% y-o-y. Over the period under review, preserved turkey exports reached their maximum in 2018 and are likely to see steady growth in the near future.

In value terms, preserved turkey exports amounted to $474M (IndexBox estimates) in 2018. The total export value increased at an average annual rate of +2.9% over the period from 2007 to 2018; however, the trend pattern remained relatively stable, with somewhat noticeable fluctuations being observed in certain years. The pace of growth appeared the most rapid in 2008 with an increase of 32% y-o-y. The level of exports peaked in 2018 and are expected to retain its growth in the near future.

Exports by Country

The Netherlands was the major exporter of prepared or preserved meat or offal of turkeys exported in the European Union, with the volume of exports resulting at 41K tons, which was approx. 34% of total exports in 2018. Germany (21K tons) held the second position in the ranking, followed by Poland (13,041 tons), Belgium (8,602 tons), Italy (8,022 tons), France (6,983 tons), Hungary (6,934 tons) and Spain (6,045 tons). All these countries together held near 58% share of total exports.

From 2007 to 2018, the most notable rate of growth in terms of exports, amongst the main exporting countries, was attained by the Netherlands, while exports for the other leaders experienced more modest paces of growth.

In value terms, the largest preserved turkey supplying countries in the European Union were the Netherlands ($134M), Germany ($106M) and Belgium ($49M), with a combined 61% share of total exports.

In terms of the main exporting countries, the Netherlands recorded the highest rates of growth with regard to the value of exports, over the period under review, while exports for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2018, the preserved turkey export price in the European Union amounted to $3,900 per ton, remaining relatively unchanged against the previous year. Overall, the preserved turkey export price, however, continues to indicate a slight reduction. The pace of growth appeared the most rapid in 2011 an increase of 16% y-o-y. The level of export price peaked at $5,155 per ton in 2008; however, from 2009 to 2018, export prices stood at a somewhat lower figure.

There were significant differences in the average prices amongst the major exporting countries. In 2018, the country with the highest price was Belgium ($5,720 per ton), while Poland ($2,839 per ton) was amongst the lowest.

From 2007 to 2018, the most notable rate of growth in terms of prices was attained by Spain, while the other leaders experienced a decline in the export price figures.

Imports in the EU

In 2018, the amount of prepared or preserved meat or offal of turkeys imported in the European Union stood at 107K tons, rising by 13% against the previous year. In general, preserved turkey imports, however, continue to indicate a significant drop. The pace of growth appeared the most rapid in 2018 with an increase of 13% y-o-y. The volume of imports peaked at 152K tons in 2007; however, from 2008 to 2018, imports failed to regain their momentum.

In value terms, preserved turkey imports amounted to $403M (IndexBox estimates) in 2018. In general, preserved turkey imports, however, continue to indicate a perceptible shrinkage. The growth pace was the most rapid in 2018 when imports increased by 14% against the previous year. Over the period under review, preserved turkey imports reached their peak figure at $601M in 2008; however, from 2009 to 2018, imports failed to regain their momentum.

Imports by Country

Germany (16,239 tons), France (11,509 tons), Hungary (7,889 tons), the UK (7,614 tons), Greece (7,423 tons), the Netherlands (6,661 tons), Italy (6,577 tons), Belgium (6,314 tons), Spain (5,158 tons), Austria (5,019 tons), Portugal (4,455 tons) and Ireland (4,418 tons) represented roughly 84% of total imports of prepared or preserved meat or offal of turkeys in 2018.

From 2007 to 2018, the most notable rate of growth in terms of imports, amongst the main importing countries, was attained by Hungary, while imports for the other leaders experienced more modest paces of growth.

In value terms, the largest preserved turkey importing markets in the European Union were Germany ($60M), France ($51M) and the Netherlands ($32M), together comprising 35% of total imports. The UK, Belgium, Greece, Italy, Austria, Portugal, Spain, Ireland and Hungary lagged somewhat behind, together accounting for a further 47%.

Hungary experienced the highest growth rate of the value of imports, among the main importing countries over the period under review, while imports for the other leaders experienced more modest paces of growth.

Import Prices by Country

The preserved turkey import price in the European Union stood at $3,777 per ton in 2018, standing approx. at the previous year. Over the period under review, the preserved turkey import price, however, continues to indicate a relatively flat trend pattern. The growth pace was the most rapid in 2008 when the import price increased by 22% y-o-y. Over the period under review, the import prices for prepared or preserved meat or offal of turkeys attained their peak figure at $4,847 per ton in 2011; however, from 2012 to 2018, import prices remained at a lower figure.

There were significant differences in the average prices amongst the major importing countries. In 2018, the country with the highest price was the Netherlands ($4,854 per ton), while Hungary ($1,577 per ton) was amongst the lowest.

From 2007 to 2018, the most notable rate of growth in terms of prices was attained by the Netherlands, while the other leaders experienced more modest paces of growth.

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Source: IndexBox Market Intelligence Platform