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EU - Gym and Fitness Equipment - Market Analysis, Forecast, Size, Trends and Insights
Report Update: Apr 1, 2024

EU - Gym and Fitness Equipment - Market Analysis, Forecast, Size, Trends and Insights

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Article Publishing Date: Dec 28, 2020

The European Gym and Fitness Equipment Market Struggles against the Pandemic by Increasing Sales of Home Fitness Goods

IndexBox has just published a new report: 'EU - Gym and Fitness Equipment - Market Analysis, Forecast, Size, Trends and Insights'. Here is a summary of the report's key findings.

After seven years of growth, the EU gym and fitness equipment market decreased by -0.5% to $3B in 2019. The market value increased at an average annual rate of +5.0% from 2012 to 2019; the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period.

The largest gym and fitness equipment markets in the European Union were Germany ($561M), the UK ($468M) and France ($337M), together comprising 45% of the total market (IndexBox estimates). These countries were followed by the Netherlands, Italy, Spain, Poland, Austria, Sweden, Belgium, Finland, Denmark and the Czech Republic, which together accounted for a further 46%.

In 2019, the highest levels of gym and fitness equipment per capita consumption were registered in the Netherlands (3.93 kg per person), followed by Austria (1.93 kg per person), Finland (1.89 kg per person) and Belgium (1.88 kg per person), while the world average per capita consumption of gym and fitness equipment was estimated at 1.21 kg per person.

Gym and fitness equipment features several main uses: private home use for personal training, fitness club equipment for commercial use, professional and amateur sports club equipment, and government and non-government agencies and organizations.

Accordingly, the key fundamental drivers of the demand are, on the one hand, the growth of the population and its income, as well as the trend towards the popularization of a healthy lifestyle. On the other hand, the overall economic growth in the EU and the growth of public and private investments also contribute to the growth in demand.

If these trends continue, the gradual growth of the gym and fitness equipment market could be expected to retain. In early 2020, however, the global economy entered a period of crisis caused by the outbreak of the COVID-19 pandemic. In order to battle the spread of the virus, most of the European countries implemented quarantine measures that put on halt production and transport activity, which undermined economic growth heavily.

Large-scale quarantine measures constitute the key disruptive factor, due to which production dropped across almost every industry and entire economic sectors are closed, such as catering, non-food retail, and personal services. This leads to an increase in unemployment, a decrease in household incomes, and, consequently, changes in consumer spending.

However, the impact of the crisis on the gym and fitness equipment market in Europe is not unequivocally negative, unlike many other markets. On the one hand, quarantine measures and the fear of infection make it much more difficult to visit commercial fitness clubs, which are deprived of funds to pay rent and loans.

On the other hand, the quarantine and remote work regime is causing a sharp increase in demand for fitness equipment for private use. Not being able to visit fitness clubs, many people keep training at home and therefore buy more equipment online with delivery. This suggests that the fundamental prerequisites for the market's return to growth persist even against the backdrop of the pandemic; however, the surge in the demand for home fitness equipment may turn to stagnation for a while when the pandemic wanes.

Based on these assumptions, a stagnation in market volumes is expected in 2020, but then the market is to begin to grow gradually. Should the pandemic wane, the market is expected to continue its upward trend due to the rising population (incl. immigrants) and stable demand for gym and fitness equipment. In the prospect of the upcoming decade, the performance of the market is forecast to continue moderate expansion, with an anticipated CAGR of +0.9% for the period from 2019 to 2030, which is projected to bring the market volume to $3.3B (in fixed 2019 prices) by the end of 2030.

Source: IndexBox Market Intelligence Platform

This report provides an in-depth analysis of the market for gym and fitness equipment in the EU. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.

Product coverage:

  • Prodcom 32301400 - Gymnasium or athletics articles and equipment

Country coverage:

Data coverage:

  • Market volume and value
  • Per Capita consumption
  • Forecast of the market dynamics in the medium term
  • Production in the EU, split by region and country
  • Trade (exports and imports) in the EU
  • Export and import prices
  • Market trends, drivers and restraints
  • Key market players and their profiles

Reasons to buy this report:

  • Take advantage of the latest data
  • Find deeper insights into current market developments
  • Discover vital success factors affecting the market

This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.

In this report, you can find information that helps you to make informed decisions on the following issues:

  1. How to diversify your business and benefit from new market opportunities
  2. How to load your idle production capacity
  3. How to boost your sales on overseas markets
  4. How to increase your profit margins
  5. How to make your supply chain more sustainable
  6. How to reduce your production and supply chain costs
  7. How to outsource production to other countries
  8. How to prepare your business for global expansion

While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.

  1. 1. INTRODUCTION

    Making Data-Driven Decisions to Grow Your Business

    1. REPORT DESCRIPTION
    2. RESEARCH METHODOLOGY AND AI PLATFORM
    3. DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
    4. GLOSSARY AND SPECIFIC TERMS

  2. 2. EXECUTIVE SUMMARY

    A Quick Overview of Market Performance

    1. KEY FINDINGS
    2. MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO

  3. 3. MARKET OVERVIEW

    Understanding the Current State of The Market and Its Prospects

    1. MARKET SIZE
    2. CONSUMPTION BY COUNTRY
    3. MARKET FORECAST TO 2030

  4. 4. MOST PROMISING PRODUCT

    Finding New Products to Diversify Your Business

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
    2. BEST-SELLING PRODUCTS
    3. MOST CONSUMED PRODUCT
    4. MOST TRADED PRODUCT
    5. MOST PROFITABLE PRODUCT FOR EXPORT

  5. 5. MOST PROMISING SUPPLYING COUNTRIES

    Choosing the Best Countries to Establish Your Sustainable Supply Chain

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP COUNTRIES TO SOURCE YOUR PRODUCT
    2. TOP PRODUCING COUNTRIES
    3. TOP EXPORTING COUNTRIES
    4. LOW-COST EXPORTING COUNTRIES

  6. 6. MOST PROMISING OVERSEAS MARKETS

    Choosing the Best Countries to Boost Your Exports

    This Chapter is Available Only for the Professional Edition PRO
    1. TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
    2. TOP CONSUMING MARKETS
    3. UNSATURATED MARKETS
    4. TOP IMPORTING MARKETS
    5. MOST PROFITABLE MARKETS

  7. 7. PRODUCTION

    The Latest Trends and Insights into The Industry

    1. PRODUCTION VOLUME AND VALUE
    2. PRODUCTION BY COUNTRY

  8. 8. IMPORTS

    The Largest Importers on The Market and How They Succeed

    1. IMPORTS FROM 2012–2023
    2. IMPORTS BY COUNTRY
    3. IMPORT PRICES BY COUNTRY

  9. 9. EXPORTS

    The Largest Exporters on The Market and How They Succeed

    1. EXPORTS FROM 2012–2023
    2. EXPORTS BY COUNTRY
    3. EXPORT PRICES BY COUNTRY

  10. 10. PROFILES OF MAJOR PRODUCERS

    The Largest Producers on The Market and Their Profiles

    This Chapter is Available Only for the Professional Edition PRO

  11. 11. COUNTRY PROFILES

    The Largest Markets And Their Profiles

    This Chapter is Available Only for the Professional Edition PRO
    • Austria
    • Belgium
    • Bulgaria
    • Croatia
    • Cyprus
    • Czech Republic
    • Denmark
    • Estonia
    • Finland
    • France
    • Germany
    • Greece
    • Hungary
    • Ireland
    • Italy
    • Latvia
    • Lithuania
    • Luxembourg
    • Malta
    • Netherlands
    • Poland
    • Portugal
    • Romania
    • Slovakia
    • Slovenia
    • Spain
    • Sweden

  12. LIST OF TABLES

    1. Key Findings In 2023
    2. Market Volume, In Physical Terms, 2012–2023
    3. Market Value, 2012–2023
    4. Per Capita Consumption, By Country, 2018–2023
    5. Production, In Physical Terms, By Country, 2012–2023
    6. Imports, In Physical Terms, By Country, 2012–2023
    7. Imports, In Value Terms, By Country, 2012–2023
    8. Import Prices, By Country Of Destination, 2012–2023
    9. Exports, In Physical Terms, By Country, 2012–2023
    10. Exports, In Value Terms, By Country, 2012–2023
    11. Export Prices, By Country Of Origin, 2012–2023

  13. LIST OF FIGURES

    1. Market Volume, In Physical Terms, 2012–2023
    2. Market Value, 2012–2023
    3. Consumption, By Country, 2023
    4. Market Volume Forecast to 2030
    5. Market Value Forecast to 2030
    6. Products: Market Size And Growth, By Type
    7. Products: Average Per Capita Consumption, By Type
    8. Products: Exports And Growth, By Type
    9. Products: Export Prices And Growth, By Type
    10. Production Volume And Growth
    11. Exports And Growth
    12. Export Prices And Growth
    13. Market Size And Growth
    14. Per Capita Consumption
    15. Imports And Growth
    16. Import Prices
    17. Production, In Physical Terms, 2012–2023
    18. Production, In Value Terms, 2012–2023
    19. Production, By Country, 2023
    20. Production, In Physical Terms, By Country, 2012–2023
    21. Imports, In Physical Terms, 2012–2023
    22. Imports, In Value Terms, 2012–2023
    23. Imports, In Physical Terms, By Country, 2023
    24. Imports, In Physical Terms, By Country, 2012–2023
    25. Imports, In Value Terms, By Country, 2012–2023
    26. Import Prices, By Country, 2012–2023
    27. Exports, In Physical Terms, 2012–2023
    28. Exports, In Value Terms, 2012–2023
    29. Exports, In Physical Terms, By Country, 2023
    30. Exports, In Physical Terms, By Country, 2012–2023
    31. Exports, In Value Terms, By Country, 2012–2023
    32. Export Prices, 2012–2023

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