World - Tea - Market Analysis, Forecast, Size, Trends and Insights
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View PricingTea Industry Overview
The tea industry is one of the oldest and biggest beverage industries in the world. According to the International Tea Committee, tea is the most consumed beverage in the world after water, with over 3 billion cups of tea consumed daily. Tea is grown commercially in over 40 countries, with the majority of production taking place in China, India, Kenya, Sri Lanka, and Indonesia.
Tea cultivation and processing
Tea is made from the fresh leaves of Camellia sinensis, a shrub that can grow up to 6m tall. Tea cultivation involves nurturing the tea plant, plucking the leaves, and processing them to produce tea. The type of tea produced depends on the processing method used. The three main types of tea are black, green, and oolong. The process begins with the plucking of fresh tea leaves, which are then withered, rolled, oxidized, and finally dried.
Global tea market
The global tea market is estimated to be worth over USD 50 billion and is projected to grow at a CAGR of 4.5% from 2020 to 2025. The market is driven by factors such as increasing awareness about the health benefits of tea, the rise in demand for specialty teas, and the growth of innovative tea products.
Types of tea
The global tea market is segmented into several types of tea, including:
- Black tea: Black tea is produced by fully oxidizing the fresh tea leaves. This results in a strong, bold flavor and dark color. Black tea is widely consumed in western countries such as the United Kingdom and the United States.
- Green tea: Green tea is produced by steaming or pan-frying the fresh tea leaves. This process stops the oxidation process, resulting in a milder, grassy taste. Green tea is popular in the Asian countries, particularly in China and Japan.
- Oolong tea: Oolong tea is produced by partially oxidizing the fresh tea leaves. This results in a flavor that is between black tea and green tea. Oolongs are mainly consumed in China and Taiwan.
- Herbal tea: Herbal teas are not made from Camellia sinensis leaves but are made from a combination of herbs, spices, and fruits. Herbal teas are consumed for their health benefits and flavorful taste.
Tea consumption by country
Tea consumption varies widely by country and region. In the United Kingdom, tea is consumed mainly as black tea with milk, while in China, green tea is the most popular type of tea consumed. Other countries with high tea consumption rates include India, Turkey, and Iran.
Challenges faced by the tea industry
Despite the growth in the global tea market, the tea industry faces several challenges, including:
- Climate change: Climate change has impacted tea production in several countries, leading to reduced yields and affecting the quality of the tea produced.
- Labor shortages: The tea industry relies heavily on manual labor, and labor shortages have been reported in several tea-producing countries.
- Low productivity: Tea production yields are often low, which poses a challenge to tea producers who wish to increase production and meet the growing demand for tea.
The future of the tea industry
The tea industry is expected to continue to grow in the coming years, driven by increasing health awareness and the demand for specialty teas. Several innovative tea products such as matcha tea, bubble tea, and kombucha are also expected to contribute to the growth of the tea industry. However, the industry must overcome the challenges related to climate change, productivity, and labor shortages to meet the growing demand for tea.
This report provides an in-depth analysis of the global tea market. Within it, you will discover the latest data on market trends and opportunities by country, consumption, production and price developments, as well as the global trade (imports and exports). The forecast exhibits the market prospects through 2030.
Product coverage:
- FCL 667 - Tea
Country coverage:
Worldwide - the report contains statistical data for 200 countries and includes detailed profiles of the 50 largest consuming countries:
- USA
- China
- Japan
- Germany
- United Kingdom
- France
- Brazil
- Italy
- Russian Federation
- India
- Canada
- Australia
- Republic of Korea
- Spain
- Mexico
- Indonesia
- Netherlands
- Turkey
- Saudi Arabia
- Switzerland
- Sweden
- Nigeria
- Poland
- Belgium
- Argentina
- Norway
- Austria
- Thailand
- United Arab Emirates
- Colombia
- Denmark
- South Africa
- Malaysia
- Israel
- Singapore
- Egypt
- Philippines
- Finland
- Chile
- Ireland
- Pakistan
- Greece
- Portugal
- Kazakhstan
- Algeria
- Czech Republic
- Qatar
- Peru
- Romania
- Vietnam
+ the largest producing countries
Data coverage:
- Global market volume and value
- Per Capita consumption
- Forecast of the market dynamics in the medium term
- Global production, split by region and country
- Global trade (exports and imports)
- Export and import prices
- Market trends, drivers and restraints
- Key market players and their profiles
Company coverage:
Reasons to buy this report:
- Take advantage of the latest data
- Find deeper insights into current market developments
- Discover vital success factors affecting the market
This report is designed for manufacturers, distributors, importers, and wholesalers, as well as for investors, consultants and advisors.
In this report, you can find information that helps you to make informed decisions on the following issues:
- How to diversify your business and benefit from new market opportunities
- How to load your idle production capacity
- How to boost your sales on overseas markets
- How to increase your profit margins
- How to make your supply chain more sustainable
- How to reduce your production and supply chain costs
- How to outsource production to other countries
- How to prepare your business for global expansion
While doing this research, we combine the accumulated expertise of our analysts and the capabilities of artificial intelligence. The AI-based platform, developed by our data scientists, constitutes the key working tool for business analysts, empowering them to discover deep insights and ideas from the marketing data.
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1. INTRODUCTION
Making Data-Driven Decisions to Grow Your Business
- REPORT DESCRIPTION
- RESEARCH METHODOLOGY AND AI PLATFORM
- DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
- GLOSSARY AND SPECIFIC TERMS
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2. EXECUTIVE SUMMARY
A Quick Overview of Market Performance
- KEY FINDINGS
- MARKET TRENDS This Chapter is Available Only for the Professional Edition PRO
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3. MARKET OVERVIEW
Understanding the Current State of The Market and Its Prospects
- MARKET SIZE
- CONSUMPTION BY COUNTRY
- MARKET FORECAST TO 2030
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4. MOST PROMISING PRODUCT
Finding New Products to Diversify Your Business
This Chapter is Available Only for the Professional Edition PRO- TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
- BEST-SELLING PRODUCTS
- MOST CONSUMED PRODUCT
- MOST TRADED PRODUCT
- MOST PROFITABLE PRODUCT FOR EXPORT
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5. MOST PROMISING SUPPLYING COUNTRIES
Choosing the Best Countries to Establish Your Sustainable Supply Chain
This Chapter is Available Only for the Professional Edition PRO- TOP COUNTRIES TO SOURCE YOUR PRODUCT
- TOP PRODUCING COUNTRIES
- COUNTRIES WITH TOP YIELDS
- TOP EXPORTING COUNTRIES
- LOW-COST EXPORTING COUNTRIES
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6. MOST PROMISING OVERSEAS MARKETS
Choosing the Best Countries to Boost Your Exports
This Chapter is Available Only for the Professional Edition PRO- TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
- TOP CONSUMING MARKETS
- UNSATURATED MARKETS
- TOP IMPORTING MARKETS
- MOST PROFITABLE MARKETS
7. GLOBAL PRODUCTION
The Latest Trends and Insights into The Industry
- PRODUCTION VOLUME AND VALUE
- PRODUCTION BY COUNTRY
- HARVESTED AREA AND YIELD BY COUNTRY
8. GLOBAL IMPORTS
The Largest Importers on The Market and How They Succeed
- IMPORTS FROM 2012–2023
- IMPORTS BY COUNTRY
- IMPORT PRICES BY COUNTRY
9. GLOBAL EXPORTS
The Largest Exporters on The Market and How They Succeed
- EXPORTS FROM 2012–2023
- EXPORTS BY COUNTRY
- EXPORT PRICES BY COUNTRY
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10. PROFILES OF MAJOR PRODUCERS
The Largest Producers on The Market and Their Profiles
This Chapter is Available Only for the Professional Edition PRO -
11. COUNTRY PROFILES
The Largest Markets And Their Profiles
This Chapter is Available Only for the Professional Edition PRO- United States
- China
- Japan
- Germany
- United Kingdom
- France
- Brazil
- Italy
- Russian Federation
- India
- Canada
- Australia
- Republic of Korea
- Spain
- Mexico
- Indonesia
- Netherlands
- Turkey
- Saudi Arabia
- Switzerland
- Sweden
- Nigeria
- Poland
- Belgium
- Argentina
- Norway
- Austria
- Thailand
- United Arab Emirates
- Colombia
- Denmark
- South Africa
- Malaysia
- Israel
- Singapore
- Egypt
- Philippines
- Finland
- Chile
- Ireland
- Pakistan
- Greece
- Portugal
- Kazakhstan
- Algeria
- Czech Republic
- Qatar
- Peru
- Romania
- Vietnam
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LIST OF TABLES
- Key Findings In 2023
- Market Volume, In Physical Terms, 2012–2023
- Market Value, 2012–2023
- Per Capita Consumption, By Country, 2018–2023
- Production, In Physical Terms, By Country, 2012–2023
- Harvested Area, By Country, 2012-2023
- Yield, By Country, 2012-2023
- Imports, In Physical Terms, By Country, 2012–2023
- Imports, In Value Terms, By Country, 2012–2023
- Import Prices, By Country Of Destination, 2012–2023
- Exports, In Physical Terms, By Country, 2012–2023
- Exports, In Value Terms, By Country, 2012–2023
- Export Prices, By Country Of Origin, 2012–2023
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LIST OF FIGURES
- Market Volume, In Physical Terms, 2012–2023
- Market Value, 2012–2023
- Consumption, By Country, 2023
- Market Volume Forecast to 2030
- Market Value Forecast to 2030
- Products: Market Size And Growth, By Type
- Products: Average Per Capita Consumption, By Type
- Products: Exports And Growth, By Type
- Products: Export Prices And Growth, By Type
- Production Volume And Growth
- Yield And Growth
- Exports And Growth
- Export Prices And Growth
- Market Size And Growth
- Per Capita Consumption
- Imports And Growth
- Import Prices
- Production, In Physical Terms, 2012–2023
- Production, In Value Terms, 2012–2023
- Area Harvested, 2012–2023
- Yield, 2012–2023
- Production, By Country, 2023
- Production, In Physical Terms, By Country, 2012–2023
- Harvested Area, By Country, 2023
- Harvested Area, By Country, 2012-2023
- Yield, By Country, 2012-2023
- Imports, In Physical Terms, 2012–2023
- Imports, In Value Terms, 2012–2023
- Imports, In Physical Terms, By Country, 2023
- Imports, In Physical Terms, By Country, 2012–2023
- Imports, In Value Terms, By Country, 2012–2023
- Import Prices, By Country, 2012–2023
- Exports, In Physical Terms, 2012–2023
- Exports, In Value Terms, 2012–2023
- Exports, In Physical Terms, By Country, 2023
- Exports, In Physical Terms, By Country, 2012–2023
- Exports, In Value Terms, By Country, 2012–2023
- Export Prices, 2012–2023
Discover the top import markets for tea around the world based on data from the IndexBox market intelligence platform.
The tea market is growing rapidly, with new brands and products emerging all the time. But what trends are driving this growth?
The global tea market revenue amounted to $25.9B in 2018, picking up by 7.7% against the previous year. Overall, the total market indicated strong growth from 2007 to 2018: its value increased at an average annual rate of +4.3% over that period. Global
Global tea consumption amounted to X thousand tons in 2015, growing by +X% against the previous year level.
Global tea imports amounted to X thousand tons in 2015, declining by -X% against the previous year level.
From 2008 to 2015, global exports on the tea market showed mixed dynamics, amounting to X thousand tons in 2015. In value terms, they dropped to X million USD in 2015, which was X million USD less than the year before.
The global tea market showed an upward trend from 2008 to 2013 and reached a peak at X thousand tons. However, in 2014, dynamics downturned. During the next two years, the global tea market decreased to X thousand tons.
The volume of total imports on the global tea market in 2015 stood at X thousand tons. In value terms, imports of tea decreased to X million USD in 2015, which was X million USD (X%) less than the year before.
From 2008 to 2013, global tea market production showed steady growth, reaching its peak level at X thousand tons. It was followed by a slight shrinkage over the next two years to X thousand tons in 2015.
Cost-effective labour, plenty of market opportunities and increasing demand from importers are all factors that are making the African tea industry appear an attractive prospect for investors on global tea market. However, political instability and poo